Welcome to another episode of the Born to Rise podcast! This week’s episode is Amber Valdez.

Amber Valdez is a TV personality, Life-Purpose Cheerleader, and the author of Stickie Affirmations to Live Your Purpose. On top of that, she’s a LITERAL cheerleader - she used to cheer in the NFL. Growing up, Amber led quite the life. She grew up on welfare with zero encouragement at all - but there was one thing about her that made her stand out: she loved seeing people thrive and shine!

“I love to see people shine!”

Because Amber didn’t have the support system she needed when she was growing up, she is determined to become THAT support system for others. Amber is indeed the cheerleader for Life-Purpose Cheerleader!

 “How can I stand for these women when I, myself, am not owning my self-worth?”

 In this episode, she talks about life purpose, self-love, self-worth and how she was stripped of these when she was working in TV. Everyone around her used to tell her she wasn’t enough, and that definitely brought her down into a spiral of depression. Amber also tells us about the challenges she faced when she started her coaching career, and she didn’t really feel like she was “in it” and the feelings of guilt that brought up. Amber also shares about how she overcame that time  and finally broke through to her life-purpose.

Amber emphasizes being true to ourselves and always being there to support others, because that’s how we all thrive and shine.