Lead Counsel

129: From Litigator to Legal Empire: Craig Goldenfarb's Journey to Eight Figures


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This popcorn episode is a curated highlight reel from our earlier full-length conversation with Craig Goldenfarb, the founder and CEO of Gold Law and the visionary behind the Seven Figure Attorney Summit. In this rapid-fire format, we revisit Craig's most powerful insights on law firm growth, leadership, marketing, and mindset — condensed for maximum impact.

Host Tom Tona of Tonalaw guides listeners through some of the most valuable takeaways from Craig's journey to building an eight-figure legal business. If you're a law firm owner looking to grow, systematize, and lead with purpose, this episode is your blueprint.

You'll hear Craig break down:

  • The decision between staying a practitioner or becoming a true CEO

  • Why middle management is a law firm's hidden growth engine

  • Delegation as a strategic imperative, not a luxury

  • The importance of a CEO-focused job description to scale effectively

  • Craig's 10 percent rule for personal growth, inspired by top performers

  • His data-driven approach to digital marketing and client acquisition

  • The five KPIs he considers mission-critical for business decisions

  • Client retention strategies that convert happy clients into referral sources

  • How to push past fear and embrace the next stage of growth

Whether you missed the original episode or want a concentrated dose of wisdom, this popcorn edition delivers the goods.

Featured Guests:

Craig Goldenfarb Website: GOLDLAW Personal Injury Lawyers Seven Figure Attorney Summit LinkedIn: Craig Goldenfarb

Your Host:

Tom Tona Founder & Managing Attorney, Tonalaw Website: https://www.tonalaw.com LinkedIn: Tom Tona X: @NYPITrialGuy

This podcast is sponsored by TonaLaw.

TonaLaw is not just another law firm. They're defining what it means to fight for their clients. We get a lot of attorney referrals from across the country. We pay fee participation in all jurisdictions where it's permitted. We focus on integrity, innovation and relentless advocacy. TonalLaw is proving that the business of the law can scale without losing its heart. Do you want to see how a modern firm is built for impact and happy client referrals? Check out tonalaw.com mention again the Lead Counsel Podcast and I'm happy to get on the phone with you.

This episode is also brought to you by Meet Gabbi, the voice AI built for law firms. Gabbi answers your phones 24-7, qualifies leads and books consultations so you never miss another client. Imagine cutting intake time in half or giving every caller a five star experience. That's the power of Meet Gabbi. Learn more at meetgabbi.com mention the Lead Counsel Podcast. You can also hit me up and I'm glad to make an introduction to the owner.

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Lead CounselBy Thomas Tona

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