The Game Changing Attorney Podcast with Michael Mogill

169. Chris Dreyer — Unlocking Leverage: Strategically Scaling Your Impact


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Your law firm must leverage its brand and play to your strengths in order to attract your ideal audience — but that’s much easier said than done. 


Chris Dreyer, serial entrepreneur, best-selling author, and the Founder of Rankings.io, found the key to leveraging himself, his brand, and everything in between — but the journey wasn’t easy.


In this episode of The Game Changing Attorney Podcast, Chris and Michael discuss the secrets to becoming a legal marketing master, starting with:

  • How the Internet has changed over the years
  • The harsh truth about what it takes to be an effective marketer
  • Why the most dangerous risks are the ones you don’t take 

  • Links & Resources

    • Episode Show Notes
    • Amazon
    • Google
    • Craigslist
    • Slack
    • Zoom
    • Upwork
    • Rankings.io
    • Dunn Kruger Effect
    • YouTube
    • ChatGPT
    • Disney+
    • Netflix
    • Dunbar’s Number
    • Starbucks
    • Seth Godin
    • LinkedIn
    • Neil Patel
    • Gary Vaynerchuk
    • Grant Cardone

    • ...more
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      The Game Changing Attorney Podcast with Michael MogillBy Michael Mogill

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