Millionaire University

183. From Zero to $50k MRR: Scaling a Local SEO Agency in 18 Months With James Lincoln


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Wish you could peek behind the curtain of a local SEO agency? Now's your chance! In this episode, host Brien Gearin interviews James Lincoln, owner of Goodly Growth, a digital marketing company specializing in local SEO, and founder of Digital Side Hustle Academy. James shares his raw, unfiltered journey from a psychology graduate to building a successful digital agency and the lessons he learned along the way. They dive into the challenges of starting an agency, scaling from zero to $50k MRR, and the realities of managing a sales team. James emphasizes the importance of mastering the basics, staying resilient through setbacks, and continuously learning by doing. Plus, they explore the concept of reaching new levels in business and what it takes to keep growing. Tune in for insights, advice, and practical strategies from someone who’s been through the trenches and came out on top!


What we discuss with James:

+ From Psych Grad to Agency Owner: James’s path into digital marketing

+ Scaling to $50k MRR: Strategies for growing Goodly Growth

+ Building a Sales Team: Lessons from hiring and training

+ Time Management Challenges: Balancing a job, MBA, and business

+ Specializing in Local SEO: The benefits of focusing on niche services

+ Understanding Customer LTV: Navigating growth plateaus and retention

+ Resilience & Learning by Doing: Turning setbacks into growth opportunities

+ Launching Digital Side Hustle Academy: Helping others start digital agencies

+ Advice for Entrepreneurs: Importance of persistence and mastering basics

+ Balancing Work & Life: Insights on managing family and business


Thank you, James!

Check out Goodly Growth at GoodlyGrowth.com.

Connect with James on Twitter or at [email protected].


Watch the video podcast of this episode!



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