In this conversation, Gina Knox and Aja Evans delve into the world of financial therapy, exploring the emotional aspects of money management and the societal pressures surrounding wealth. Aja shares her journey into financial therapy, emphasizing the importance of understanding one's relationship with money and breaking unhealthy financial cycles. They discuss the extremes of financial conversations on social media, the significance of introspection in setting financial goals, and the challenges of enjoying wealth after years of saving. Aja's book, 'Feel Good Finance,' serves as a guide for individuals seeking to understand their financial behaviors and make intentional choices about their money.

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About Aja Evans:

Aja Evans is a board-certified therapist, speaker, and writer specializing in financial therapy. Armed with eternal optimism and a passion for helping others, Aja has been in the mental health industry for over a decade. After going through her own financial awakening, Aja made financial therapy a pillar of her work. Aja is determined to help more people break the taboo of keeping money and emotions secret. She strives to create a safe, comfortable, judgment-free place to begin working towards a better you. In addition to her practice, Aja is the president-elect on the Financial Therapy Association board and the author of Feel Good Finance , which is coming this December.

Aja is on a mission to get more people engaged in living their best lives while attuning to their thoughts, feelings, and behaviors around money. Outside of work, you can find Aja chasing after her two young children as they hunt down the next delicious place to eat.

Where to Find Aja:

Website: https://ajaevanscounseling.com/ 

Feel Good Finance Book: https://bookshop.org/p/books/feel-good-finance-untangle-your-relationship-with-money-for-better-mental-emotional-and-financial-well-being-aja-evans/21301669?ean=9781637745434 

Instagram: https://www.instagram.com/ajaetherapy/ 

Timestamps:

00:00 - Introduction to Financial Therapy
02:10 - The Emotional Side of Money
05:04 - The Extremes of Financial Conversations
12:54 - Breaking Financial Cycles
24:41 - Understanding Your Financial Goals
27:22 - The Importance of Introspection in Finance

Category: Saving

Keywords: financial therapy, money mindset, emotional spending, financial cycles, personal finance, budgeting, financial goals, introspection, wealth, money management