Enter to win a $200 shopping spree with your small business of choice + submit a question to be featured in our upcoming 200th episode of the podcast: ellenyin.com/200

This interview kicks off a 3 episode series centered on growing your revenue through referral and word of mouth marketing. Our first guest is Amanda Walker, host of the Best Damn Coach podcast and a master performance coach, who went from making $623 paychecks as a high school teacher to building a million dollar coaching business helping service-based entrepreneurs 10X their client results so they can grow their impact and profit.

Research shows that the #1 way qualified leads make decisions is based on word-of-mouth referrals and customer references, yet many service providers are drowning so much in client delivery that they often miss the opportunity to capture and “sprinkle client results like confetti in everything you do,” as Amanda would say.

Her case study examines the 3 specific ways she started leveraging and repurposing client results to attract more than $1 million in coaching contracts, with no audience, website, or even social media to begin with. Amanda also explains the difference between informal and formal testimonials and why shifting toward informal testimonials will help you build greater trust with your audience.

Keep listening to hear how you can make the most of this underutilized, low-cost marketing strategy.

View the transcript for this episode at: https://otter.ai/u/_ng3vvI3UPmcZYGmOg8kDkPXrzU?utm_source=copy_url

Thank you to our sponsors:

Connect with Amanda:

Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz

If you enjoyed today's episode, please:

Learn more about your ad choices. Visit megaphone.fm/adchoices