At the end of 2020, I decided to make a huge change to my business model: 

Instead of focusing on selling my popular self-study ads course, I launched a high ticket group program. I’ve talked about it on the show before, but I purposely held back from charging details about the impact of that change until I spent a year working on it. 

In this episode of the podcast, I look back at 2021, at my decision to launch The Lead Lab, at my biggest struggles and some fabulous wins. 

“I really want to understand why the fuck I have these issues with selling."

Mentioned in this episode: 

This is the best time to enroll in our new program, Get Paid Marketing! I honestly don’t know if I’ll be able to say the same thing 3 months from now. Take a few minutes to complete your application here: https://clairepells.com/getpaid.