The Practice Marketing Podcast

2024 State of Rehab w/ Heidi Jannenga, WebPT


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How are PTs doing? Today, we're unpacking WebPT’s 2024 State of Rehab Therapy report! This report surveys thousands of rehab therapists and practice owners about their top concerns and challenges. In this episode, we'll discuss...

  • Why 9.2% of rehab therapists QUIT in 2023 (hint: it's actually NOT salary)
  • What PT students are thinking about as they exit school
  • Positive changes & opportunities in the PT industry 

Our guest is Heidi Jannenga, DPT – who should really need no introduction. In 2008, she co-founded WebPT after recognizing the need for a more sophisticated industry-specific EMR platform and has since guided the company through exponential growth, while garnering national recognition. Now WebPT provides many practice experience management software solutions, with the goal of helping rehab therapists run better businesses.


📊 Download the 2024 State of Rehab Report:  https://www.webpt.com/downloads/the-state-of-rehab-therapy-in-2024

🌊 Learn about the Rizing Tide Foundation: https://rizing-tide.com/

Every patient deserves to feel represented by their healthcare provider—and have access to affordable care. That’s why Rizing Tide offes student scholarships to inspire more diversity and inclusiveness in the physical therapy workforce.

🚀 WebPT: https://www.webpt.com/

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