Alexander Shunnarah has become one of the most recognizable faces in his home state and beyond thanks to his billboards — 2,000 of them and counting — and his slogan: “Call me, Alabama.” Shunnarah’s billboards have become so popular they’ve spawned thousands of memes and even Facebook fan pages. In this episode of The Game Changing Attorney Podcast, Alex and Crisp Founder & CEO Michael Mogill discuss taking calculated financial risks, when it’s time to go all-in on advertising, and how a little bit of fear can be the ideal driving force for an entrepreneurial attorney. Get ready to learn the answers to questions like:<ul>
<li>How did a personal injury lawyer become the best-known face in all of Alabama?</li>
<li>What can football coach Nick Saban teach us about law firm leadership?</li>
<li>Why does it pay to play the legal marketing long game?</li>
</ul> Links & Resources<ul><li><a href="https://crisp.co/podcast/episode-204-alexander-shunnarah/">Episode Show Notes</a></li></ul>

Alexander Shunnarah has become one of the most recognizable faces in his home state and beyond thanks to his billboards — 2,000 of them and counting — and his slogan: “Call me, Alabama.” Shunnarah’s billboards have become so popular they’ve spawned thousands of memes and even Facebook fan pages. In this episode of The Game Changing Attorney Podcast, Alex and Crisp Founder & CEO Michael Mogill discuss taking calculated financial risks, when it’s time to go all-in on advertising, and how a little bit of fear can be the ideal driving force for an entrepreneurial attorney. Get ready to learn the answers to questions like: How did a personal injury lawyer become the best-known face in all of Alabama? What can football coach Nick Saban teach us about law firm leadership? Why does it pay to play the legal marketing long game? Links & ResourcesEpisode Show Notes

Alexander Shunnarah has become one of the most recognizable faces in his home state and beyond thanks to his billboards — 2,000 of them and counting — and his slogan: “Call me, Alabama.” Shunnarah’s billboards have become so popular they’ve spawned thousands of memes and even Facebook fan pages. In this episode of The Game Changing Attorney Podcast, Alex and Crisp Founder &amp; CEO Michael Mogill discuss taking calculated financial risks, when it’s time to go all-in on advertising, and how a little bit of fear can be the ideal driving force for an entrepreneurial attorney. Get ready to learn the answers to questions like:<ul>
<li>How did a personal injury lawyer become the best-known face in all of Alabama?</li>
<li>What can football coach Nick Saban teach us about law firm leadership?</li>
<li>Why does it pay to play the legal marketing long game?</li>
</ul> Links &amp; Resources<ul><li><a href="https://crisp.co/podcast/episode-204-alexander-shunnarah/" rel="noopener noreferrer">Episode Show Notes</a></li></ul>

204. Alexander Shunnarah — The Thin Line Between Success and Failure [Encore Edition]

How can you become a game changer?
Michael Mogill, Founder and CEO of Crisp, has used his mastery of marketing for lawyers to grow his company to an 8-figure powerhouse. In just a few years, Crisp has helped thousands of attorneys adapt to the new legal landscape, differentiate themselves from the competition, and earn millions in new revenue.
In every episode, you’ll hear from law firm entrepreneurs and market leaders — people who flourish in the face of adversity, challenge the status quo, and define what it means to be a game changer.
We investigate success stories and business growth and scalability strategies that can help you attract your ideal clients. Plus, discover hidden insights and actionable advice on how company culture and employee engagement, marketing and advertising, and management and hiring fit into the big picture.
What do all our guests have in common? These successful attorneys and business owners prove that the key to innovation is a game-changing mindset. If you want to run your law firm like an entrepreneur, achieve a greater ROI, and build a world-class organization that stands the test of time, then you’re in good company.
Subscribe to the Game Changing Attorney Podcast and get ready to take your business to the next level.
For more information, visit https://www.crisp.co/podcast/

Business

Entrepreneurship

Marketing

Management

How can you become a game changer? Michael Mogill, Founder and CEO of Crisp, has used his mastery of marketing for lawyers to grow his company to an 8-figure powerhouse. In just a few years, Crisp has helped thousands of attorneys adapt to the new legal landscape, differentiate themselves from the competition, and earn millions in new revenue. In every episode, you’ll hear from law firm entrepreneurs and market leaders — people who flourish in the face of adversity, challenge the status quo, and define what it means to be a game changer. We investigate success stories and business growth and scalability strategies that can help you attract your ideal clients. Plus, discover hidden insights and actionable advice on how company culture and employee engagement, marketing and advertising, and management and hiring fit into the big picture. What do all our guests have in common? These successful attorneys and business owners prove that the key to innovation is a game-changing mindset. If you want to run your law firm like an entrepreneur, achieve a greater ROI, and build a world-class organization that stands the test of time, then you’re in good company. Subscribe to the Game Changing Attorney Podcast and get ready to take your business to the next level. For more information, visit https://www.crisp.co/podcast/

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204. Alexander Shunnarah — The Thin Line Between Success and Failure [Encore Edition]

204. Alexander Shunnarah — The Thin Line Between Success and Failure [Encore Edition]

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