Cubicle to CEO

238. How Do Founders Spend The Money They Raise? Two Product-Based Companies Share Their Burn Rates + Spending Decisions


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You don't need to break the bank to boost your business! Check out the 33 FREE resources available to you in Freebie Fest Vol.2: http://ellenyin.com/freebiefestv2


Our show recently made its debut at SXSW week in Austin, Texas with a live podcast recording at the Cherub pop-up shop! Cherub, one of the companies I angel invested in, is a platform connecting founders with funders. If you’re interested in angel investing or you’re a founder who is seeking capital and wants to plug into a network of strategic angels for your next fundraise, shoot me a DM @missellenyin with the word “Cherub” and I’ll help you get started!


In this live recording, you get to eavesdrop on my conversation with two founders on the Cherub platform, Shannon Davenport of Esker and Bridgitte Mallinson of Gut Personal, who have both successfully raised money for their businesses. We all see the highlight reel of how much companies are raising and making, but rarely do we hear founders talk about the flip side of the coin: how much are they actually spending, and on what? 


Today, we’re going behind the business with Shannon and Bridgitte to answer these questions as they get transparent about their company's burn rates.


View the transcript for this episode at: https://otter.ai/u/cUhrZz2tqpwo1dP8QAUDsFrbAWc?utm_source=copy_url



Thank you to our sponsors!

  • Try Riverside for free today and save 15% off with our code CEO: creators.riverside.fm/CEO
  • Try the #1 all-in-one E-commerce platform: Shopify! Sign up for a one dollar per month trial period at https://shopify.com/ellen

  • Connect with Shannon:

    • https://eskerbeauty.com/
    • @eskerbeauty

    • Connect with Bridgitte:

      • https://www.gutpersonal.com/
      • @bridgittemalli
      • @gut.personal

      • Links to check out:

        • https://investwitcherub.com
        • Million Dollar Weekend by Noah Kagan: https://amzn.to/488UP6T

        • Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz



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            Cubicle to CEOBy Ellen Yin

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