The Game Changing Attorney Podcast with Michael Mogill

307. Legal Thought Leaders — The Art of Authentic Brand Building


Listen Later

Welcome back to The Game Changing Attorney Podcast's "Road to the Summit" mini-series! As we continue our journey toward the 2024 Game Changers Summit, each Tuesday we’re diving into impactful conversations with the most powerful moments from previous Summits and speakers you’ll see this year.


In this episode, we’re thrilled to feature an expert panel of game changers: Judy Smith, Sara Williams, Harlan Schillinger, and Joe Fried. These industry leaders bring their unique insights on how to build an authentic, standout brand that drives long-term success.


Are you struggling to stand out in a sea of competitors? This conversation will uncover how authenticity, clear messaging, and credibility can help you rise above the noise.


Here’s what you’ll learn:

  • Why being true to yourself is your most powerful branding tool
  • How to position yourself as a subject matter expert in your field
  • The secret to creating a brand that resonates and builds trust

  • Tune in for key strategies on brand-building from the legal industry's most respected voices. The road to the Summit is here!



    ----


    Show Notes:


    00:00 – Introduction

    02:00 – Authenticity and Trust in Building a Brand

    05:37 – Personal Branding: Staying True to Yourself

    09:34 – Credibility and the Role of Being Real

    13:47 – Becoming a Subject Matter Expert: Joe Fried’s Journey

    17:30 – The Power of Vulnerability and Passion in Success

    19:59 – Cancel Culture and Course Correction

    25:03 – The Importance of Diversity in Branding and Leadership

    30:48 – Final Thoughts and Takeaways



    ----


    Links & Resources

    • Scandal 
    • Seth Godin
    • Lowe’s
    • Home Depot
    • Alexander Shunnarah
    • Jeff Bezos
    • The Ritz-Carlton
    • Peloton 


      ----


      Listening to this episode but want to watch it? Check it out on Spotify


      Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel.



      ----


      Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more.


      ----


      If you enjoyed this episode, you may also like:

      • 280 Rory Vaden – Reputation Precedes Revenue: Mastering the Art of Personal Branding
      • 154 Conrad Saam – Data Over Guesswork: The Strategies Behind Effective Legal Marketing
      • 271 AMMA – Building a Bullet-Proof Brand
      • ...more
        View all episodesView all episodes
        Download on the App Store

        The Game Changing Attorney Podcast with Michael MogillBy Michael Mogill

        • 5
        • 5
        • 5
        • 5
        • 5

        5

        523 ratings


        More shows like The Game Changing Attorney Podcast with Michael Mogill

        View all
        BiggerPockets Real Estate Podcast by BiggerPockets

        BiggerPockets Real Estate Podcast

        16,787 Listeners

        The School of Greatness by Lewis Howes

        The School of Greatness

        21,099 Listeners

        Achieve Your Goals with Hal Elrod by Hal Elrod

        Achieve Your Goals with Hal Elrod

        1,328 Listeners

        Aussie Firebug by Aussie Firebug

        Aussie Firebug

        11 Listeners

        What You Will Learn by Adam Ashton & Adam Jones

        What You Will Learn

        159 Listeners

        The Howie Games by LiSTNR

        The Howie Games

        446 Listeners

        Tom Bilyeu's Impact Theory by Impact Theory

        Tom Bilyeu's Impact Theory

        4,690 Listeners

        The Diary Of A CEO with Steven Bartlett by DOAC

        The Diary Of A CEO with Steven Bartlett

        7,056 Listeners

        The Imperfects by Hugh van Cuylenburg, Ryan Shelton & Josh van Cuylenburg

        The Imperfects

        415 Listeners

        A Bit of Optimism by Simon Sinek

        A Bit of Optimism

        2,169 Listeners

        Huberman Lab by Scicomm Media

        Huberman Lab

        28,602 Listeners

        Prime Time with Bec Wilson by 9Podcasts

        Prime Time with Bec Wilson

        15 Listeners

        BigDeal by Codie Sanchez

        BigDeal

        755 Listeners

        Shaped by Trent Cotchin by Stitch Up

        Shaped by Trent Cotchin

        38 Listeners

        Your Money Guide on the Side by Tyler Gardner

        Your Money Guide on the Side

        699 Listeners