“I hustled for the last three years to get to where I am now, like crazy hours. I did it because I wanted to get from where I am now to the point where I can create my own destiny."

In this episode of the Entreprenista Podcast, Stephanie meets with Sammi Cohen, founder of Social Currency, a rapidly growing media platform at the intersection of business and culture. Sammi shares her incredible journey from working at Amazon to turning her passion for business storytelling into a full-time media venture. Discover how she started Social Currency on the side, her learning lessons, and her strategies for creating engaging content that connects, educates, and entertains.

Learn practical tips on building your personal brand, leveraging social media and newsletters, and the importance of owning your audience. You'll learn how Sammi launched her own podcast, and of course, her biggest business secret. Whether you're an aspiring Entreprenista, creator, or established founder, this episode is packed with all the insight you need to make a splash in the social media space.

What we talked about:

Sammi’s First Video and What She Learned [3:45]

Figuring Out Your Voice and Owning It [19:25]

What Happens if Social Media Goes Down? [33:10]

Where to Find a Good Team [48:05]

Tools We Mentioned:

Beehiiv

Claude

ChatGPT

Notion

Google Suite

Connect with Sammi:

Sammi's Instagram

Sammi's TikTok

Sammi's Linkedin

Listen to Social Currency

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