Today’s guest is Michael Zweifel. Michael is the Defensive Coordinator and Defensive Backs Coach at UW–La Crosse, now in his fourth season with the program. He previously founded Building Better Athletes (BBA Performance) in Dubuque, Iowa, training athletes from youth to pro levels. Michael also coached at Clarke College and the University of Dubuque. A former record-setting wide receiver, he won the 2011 Gagliardi Trophy and still holds the NCAA all-divisions career receptions record (463).

In athletic development, the “5 S’s of performance”: Strength, Speed, Stamina, Suppleness, and Skill are often brought up. What tends to be the case is that those 5 elements are weighted in that order, with skill mentioned, but rarely or ever studied in how to improve it.

On today’s show, Michael discusses his own creative approach to skill development in American football players with an emphasis on building artistry and adaptability in his players. He speaks on the nature of constraint-based coaching that helps athletes improve their arsenal of movements on the field, as well as their decision-making skills amid chaos. We also touch on the crossover between basketball and football, and ultimately, the art of long-term development of skill in one’s sport and as an athlete in general.

Today’s episode is brought to you by Hammer Strength.

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Timestamps

0:12 – Programming for High School vs. College-Level Athletes

5:03 – Balancing Strength and Movement Skill in Team Settings

11:09 – Developing the Skill of Lifting in Young Athletes

15:34 – Rethinking Readiness: Performance vs. Output

19:43 – Using Split Squats and Progressions for Movement Quality

26:30 – Training the Foot and Ankle Without Overengineering It

31:58 – Prioritizing Play and Variability in Movement Prep

36:30 – Gaining Buy-In Through Fun, Autonomy, and Context

44:52 – Avoiding the Trap of Over-Cueing and Technical Obsession

50:33 – Defining Transfer: Performance, Practice, and Perception

55:51 – Evolving Coaching Philosophy with Experience

Quotes

“I think we overplay how technical we have to be early on with lifting. It’s not wrong to be technical, but it can almost create fragility in the way we approach training.”

“The lift is the skill. So when we coach that, it’s not just about strength—it’s about how you coordinate, how you stabilize, how you organize your body under load.”

“I think fun and autonomy are critical. If an athlete walks out of a session with a smile, I don’t care how perfect the sets and reps were—they’re going to come back and buy in again.”

“You can tell when someone’s trying to feel their way through a movement—that’s when you know you’re doing something valuable.”

About Michael Zweifel

Michael Zweifel is in his fourth season on the UW–La Crosse football staff in 2025, serving as the Eagles' Defensive Coordinator and Defensive Backs Coach  Prior to UW-La Crosse Michael founded and led Building Better Athletes (BBA Performance) in Dubuque, Iowa, coaching athletes across youth, high school, college, and professional levels.

From 2013 onward, Michael also contributed as the strength and conditioning coach for Clarke College baseball and as the wide receiver coach at the University of Dubuque (Iowa) beginning in 2022.

A standout athlete, Michael won the 2011 Gagliardi Trophy as the nation’s top NCAA Division III football player. He holds NCAA records—including 140 receptions in a season and a career-total 463 receptions across all divisions. He earned his bachelor’s degree—summa cum laude—in exercise science from Dubuque University in 2011 and completed his master’s in kinesiology at the University of Texas at Tyler in 2015.