With Roy Mangrum of Barbell VooDoo, we cover a range of topics central to entrepreneurial success in the fitness apparel industry, including the the transition from traditional employment to business ownership, strategies for business growth, and the importance of innovation and customer service. We also dive into the creative process behind Roy's merchandise design, the implementation of strategic planning, and the impact of business coaching. We wrap things up with highlighting the significance of core values in business development and explore expanding product lines, such as introducing new merchandise categories - a great discussion that offers valuable insights into building and scaling a customer-centric business in a competitive market.

Get the special edition Ackerman/Fern shirt here!

https://barbellvoodoo.com/mega-powers-best-hour-of-their-day/

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(00:00) - Intro

(04:07) - Creative Shirt Ideas

(08:12) - Full-time Commitment Growth

(12:25) - 'Quack Pack' Launch

(16:39) - Successful Merchandise Strategy

(20:38) - Value of Coaching

(24:27) - Printing Venture for Gyms

(28:24) - Personalized Apparel Solutions

(32:47) - Defining Company Core Values

(36:55) - Customer Service in Wrestling

(41:17) - WWE Event Anecdote

(45:51) - Monday Night Wars Reflection

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