In this podcast episode, Alie Kimbrell shares her inspiring journey from being a member to owning and turning around a struggling CrossFit gym. She talks about the challenges she faced, from taking over a failing business to implementing new membership structures and establishing core values.

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AFFILIATE OWNERS! Want to grow your business and develop your team?

Learn more about Affiliate University:

https://www.besthouroftheirday.com/affiliate-university

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Check out The Knowledge

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(0:00) Introduction

(2:15) First Impressions of Alie and Her Journey

(4:45) CrossFit Lake Wylie: Alie's Initial Experience

(7:30) Challenges in the Previous Gym

(10:00) Decision to Switch Gyms

(12:20) Becoming a Coach

(15:10) Quitting Her Job for Nutrition Coaching

(18:00) Taking Over CrossFit Lake Wylie

(21:05) Implementing Changes and Facing Challenges

(24:30) Raising Membership Rates and New Billing

(27:15) Handling Member Feedback and Responses

(30:00) Establishing Core Values

(33:00) Personnel Changes and Maintaining Standards

(35:40) Expanding the Nutrition Program

(38:10) Final Thoughts and Advice for Affiliate Owners