The Site Shed | Systems, Strategy and Growth for Tradies and Contractors

AI-Powered Marketing: The Secret to Enhancing Your Trade Business | ft. Matt Jones | Ep.371


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In this episode of The Site Shed, we delve into the topic of "Transforming Marketing for Trade Businesses with AI". With the increasing availability and evolution of AI technology, it's important for businesses, especially in the trades industry, to stay ahead and embrace the changes that come with it.

 

Matt Jones, our host and Director of Tradie Web Guys, a Digital Marketing agency for trade businesses, gives us his perspective on how businesses can utilise AI. He stresses the significance of establishing authority and positioning oneself as an expert. He discusses the emergence of AI tools that are transforming marketing strategies, aiding businesses in reducing expenses and improving efficiency.

 

We explore the advantages of using AI for content creation, including creating version one of content, eliminating guesswork and improving audience targeting. However, we also highlight the value of human expertise in refining content and adding an expert layer of knowledge.

 

Throughout the podcast, Matt provides practical tips and downloadable resources to help businesses adopt and incorporate AI technology into their marketing strategies.

If you're a trade business owner or marketer looking to stay ahead in the fast-evolving landscape of AI, this episode of The Site Shed is not to be missed. Tune in now to learn more about "Transforming Marketing for Trade Businesses with AI

Discussion Points: 

02:10 - AI-driven content optimization and keyword research.
04:00 - Role of experts in refining and improving content.
06:30 - Building authority and E-A-T for businesses.
08:50 - Emergence of AI tools in trade businesses.
10:30 - Importance of embracing and being aware of AI impact.
12:00 - Downloadable resources for trades and global relevance.
14:20 - Discussion on AI usage in businesses and trades.
16:00 - Initial version one of content is hardest part.
17:30 - Benefits of using AI tools for content creation.
19:00 - Using Project Magic to rank higher on search engines.

 

Resources:

  • Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net
  • Get your FREE Opportunity Assessment right NOW! https://www.tradiewebguys.com.au/grow/
  • Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed
  • Get exclusive industry scoop by subscribing to our newsletter! - https://www.thesiteshed.com/newsletter

 

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The Site Shed | Systems, Strategy and Growth for Tradies and ContractorsBy Matt Jones - Helping Tradies Build Smarter, Scalable Businesses

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