Alexa, Grow My Business by The Friday Society

Hi guys! Back with another AMA, and today we're covering all things THREADS, the new social media platform from Instagram, and creative ways to engage those on your list & followers that haven't purchased from you yet. Enjoy! 

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To keep up with me on instagram, follow me @alexagrowmybusiness
To join the The Friday Society Membership, click here
To join my newsletter for free marketing advice, click here.                                                  To view all of my free resources, click here!                                                                               Take the free quiz to find out What's Missing From You Marketing

Hi guys!! Back with another AMA -- as always, please submit questions to foreverfriday.co/ama! 

This week, answering, 
1. When should I start a membership? 
2. Will starting a membership confuse my audience? 
3. Am I too small of a business for marketing? 
4. When should I start marketing? 

Download my app! It's a free marketing coach in your pocket.
To keep up with me on instagram, follow me @alexagrowmybusiness
To join the The Friday Society Membership, click here
To join my newsletter for free marketing advice, click here.                                                  To view all of my free resources, click here!                                                                               Take the free quiz to find out What's Missing From You Marketing

Hi guys! We're back for a second ask me anything episode! Today we cover:

1. The basics of SEO 
2. My take on capping a membership/ what to do if you have more than enough interest
3. The best ways to communicate with your new, intro, and lapsed clients

Submit your questions for next week HERE! 

Download my app! It's a free marketing coach in your pocket.
To keep up with me on instagram, follow me @alexagrowmybusiness
To join the The Friday Society Membership, click here
To join my newsletter for free marketing advice, click here.                                                  To view all of my free resources, click here!                                                                               Take the free quiz to find out What's Missing From You Marketing

Eoin Finn, founder of Blissology, is BACK for part two to talk all things nervous system! 

We talk about:

1. Why nervous system restoration and maintenance is so essential to build our lives around
2. How we NEED all three elements of energy, grit, and rest
3. A little bit of the science behind what's happening to our hormones when our nervous system is out of whack 

And of course, so much more! 

Download my app! It's a free marketing coach in your pocket.
To keep up with me on instagram, follow me @alexagrowmybusiness
To join the The Friday Society Membership, click here
To join my newsletter for free marketing advice, click here.                                                  To view all of my free resources, click here!                                                                               Take the free quiz to find out What's Missing From You Marketing

Hi guys! Starting today, I'll be uploading TWO episodes each week. Mondays will be Marketing Mondays with Alexa, and Fridays will be our guest episodes!

Today we're covering:
1. Where do I start with automations?
(the Client Journey webinar I mentioned can be found inside The Friday Society Membership!)
2. How do I start a client appreciation program? 
3. How do I market that I'm opening up 1:1 sessions? 
4. How much time should I be spending on marketing? 

Head to foreverfriday.co/AMA to drop a topic or question! 

Download my app! It's a free marketing coach in your pocket.
To keep up with me on instagram, follow me @alexagrowmybusiness
To join the The Friday Society Membership, click here
To join my newsletter for free marketing advice, click here.                                                  To view all of my free resources, click here!                                                                               Take the free quiz to find out What's Missing From You Marketing

A must listen!!! I was so thrilled to have Lesley Logan back on the show (her first episode can be found HERE) and we get into so much good stuff. It's a must listen for everyone in business -- not just Pilates owners! We get into:

The many different streams of Pilates — classical Pilates, contemporary, megaformer… where to begin
Abundance mindset — how to tell someone you might not be the instructor for them
If you’re accepting payments in a few different places to save money
Working out and fertility and the patriarchy 👀
Why Lesley and I both love doing our taxes
Why an unlimited membership might be a bad idea for your business depending on your current reports and performance

& so much more. Follow Lesley HERE and check out her boundaries episode of her podcast HERE! 

Download my app! It's a free marketing coach in your pocket.
To keep up with me on instagram, follow me @alexagrowmybusiness
To join the The Friday Society Membership, click here
To join my newsletter for free marketing advice, click here.                                                  To view all of my free resources, click here!                                                                               Take the free quiz to find out What's Missing From You Marketing

Today I sat down with Eoin Finn the Founder of @blissology. Eoin Finn has been regarded by Oprah, Yoga Journal, Lululemon (where we met) and is said to be one of the best yoga teachers of our time. We discussed the business of yoga and why it has been in a decline. He shares how there is oversaturation in the market, expensive overhead issues, and why yoga shouldn't try to compete with the fitness industry. We also get into pricing for yoga classes and embodiment vs. embrainment. This episode changed me for the better and I’m so grateful, I hope you love it.
Learn about Blissology HERE. Follow Blissology on Instagram HERE.

Download my app! It's a free marketing coach in your pocket.
To keep up with me on instagram, follow me @alexagrowmybusiness
To join the The Friday Society Membership, click here
To join my newsletter for free marketing advice, click here.                                                  To view all of my free resources, click here!                                                                               Take the free quiz to find out What's Missing From You Marketing

Hey y'all! We're back for April's Marketing Must Dos! As mentioned, you can find all of the past marketing must do posts HERE on the blog. Enjoy!

Download my app! It's a free marketing coach in your pocket.
To keep up with me on instagram, follow me @alexagrowmybusiness
To join the The Friday Society Membership, click here
To join my newsletter for free marketing advice, click here.                                                  To view all of my free resources, click here!                                                                               Take the free quiz to find out What's Missing From You Marketing

In this episode, we go deep into how to create sales copy on social media and in your sales emails that feel exciting, good, and NOT cringey! We've all been there, and it's time we talk about it. 

In this episode we cover: 

• Copy is your greatest sales person
• All the times we’ve have been really excited about buying something — that's an exchange of excitement, and people feel that way about US!
• Remember a time you were really stoked to buy something and reflect on that
• The difference between the sales funnel and the buyers journey
• Earn your right to pitch your product
• Don’t be afraid to talk about client objections
  • What is the cost of them NOT doing your thing?
• Consider your money-back guarantee and putting those right near the CTA
• Future frame for your client “a year from now…”
• Always have a theme for an email if you can 

Find Megan here! 

• Website: megansmyth.com
• Instagram: @copbymeg
• Free Market Research Cheat Sheet

Download my app! It's a free marketing coach in your pocket.
To keep up with me on instagram, follow me @alexagrowmybusiness
To join the The Friday Society Membership, click here
To join my newsletter for free marketing advice, click here.                                                  To view all of my free resources, click here!                                                                               Take the free quiz to find out What's Missing From You Marketing

Resources from the episode: 

• 2022 analysis workbook
• Episode 10 with Gabby Cohen 
• Nurture Sequence podcast episode
• Nurture sequence visual representation 
• Full blog post

Download my app! It's a free marketing coach in your pocket.
To keep up with me on instagram, follow me @alexagrowmybusiness
To join the The Friday Society Membership, click here
To join my newsletter for free marketing advice, click here.                                                  To view all of my free resources, click here!                                                                               Take the free quiz to find out What's Missing From You Marketing