“I supported every other brand because, and everybody used to ask me, wow, you promoted this brand and this brand. Aren't you afraid to be your competitor? No. You know, similar audience, but sharing about all different products, everyone wins.”

In this inspiring episode of The Entreprenista Podcast, Anastasia shares her remarkable journey from arriving in the U.S. with no money and no English to building one of the most recognizable beauty brands in the world. From her early days as an esthetician experimenting with the “Golden Ratio” to her game-changing moment on The Oprah Winfrey Show, Anastasia reveals the grit, creativity, and passion behind her American Dream.

She opens up about the lessons that shaped her new book, Raising Brows — a story of resilience, reinvention, and the power of believing in yourself. You’ll hear how she mastered her craft, embraced authenticity, leveraged early social media to grow globally, and why her number-one business secret will always be passion.

What we talked about:
Meeting Oprah Winfrey [6:55]
Working with Her Daughter [10:54]
Being Authentic with Your Craft [16:40]
Life Is Like a Bank Account [21:59]
Anastasia’s New Book [25:05]
Buy Anastasia's book , Raising Brows, today!

Are you ready to get the recognition you deserve? Applications close on November 6th. Take the first step toward gaining the visibility and recognition your business deserves. ⁠Start your award application today⁠!

Join hundreds of ambitious, purpose-driven founders at The PGA National Resort for a life-changing weekend of inspiration, motivation, and transformation for the 2026 Founders Weekend!

Join our Entreprenista League community of women founders! You’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can’t wait to welcome you, support you, and be part of your business journey!

Curious about joining the Entreprenista League? Sign up here for a free info session.

Thanks for tuning into this week’s episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.

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