Building your Brand

Behind the scenes of planning a live podcast event


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I am beyond excited to be hosting my first ever Live Podcast Event this year! A goal I've had since 2024 and now is becoming a reality! If you're local to Cardiff/South Wales and want to be there in person you can grab one of the final tickets and come along (if there are any left!)

Today on the podcast I am giving you a behind the scenes look into all that has gone on in the lead up to the event. I talk openly and honestly about the highs and lows and doubts and excitements! I'm always interested in behind the scenes of anything I've not done before so I do hope you enjoy this sneak peak behind the curtain!!

Have you ever put on your own event? I'd love to know the bits you loved and the bits you hated!

I would love to hear what you think of this episode, so please do let me know on Instagram where I'm @‌lizmmosley or @‌buildingyourbrandpodcast and I hope you enjoy the episode!

If you enjoyed this episode please leave a 5* rating and review!

Key Takeaways
  • Big ideas take time; and that's not a failure. Meaningful creative projects often require patience, alignment, and trusting the timing rather than rushing the process.
  • Valuing your work invites others to value it too. Charging for events matters; not just financially, but as a way of creating commitment, respect, and space to deliver a higher-quality, more intentional experience for everyone involved.
  • Real connection happens when we step into the room together. Live podcasts transform a solitary listening experience into real community, showing the power of bringing people together in person in an increasingly digital world.

Episode Highlights
  • 00:00: Why I'm hosting a live podcast event (behind the scenes of podcast event planning)
  • 02:30: How I planned a live podcast: mindset, logistics, and challenges
  • 03:55: Ticket pricing strategy for events: early bird tickets, paid vs free events
  • 07:30: Building community through live podcasts + future in-person event plans
...more
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Building your BrandBy Liz Mosley

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