Bella In Your Business: Pet Sitting and Dog Walking Podcast

Is Your Business Currently Running You?

Ever feel like you’re stuck in a cycle of too much to do and not enough time to do it? Like the weight of your business is pulling you down instead of lifting you up? Maybe you’ve heard about AI and wonder if it’s something that could actually make a difference—but you’re not sure where to start or if you’re already too late to the game. Ready to harness the power of AI for your pet business success?

I’ve got good news for you: you’re not behind, and this episode is exactly what you need. I’m breaking down how AI for pet business owners can simplify the chaos, tackle those repetitive tasks, and help you reclaim your time. It’s not about being tech-savvy—it’s about using tools that work for you and your pet business.

And I’m taking things to the next level in 2025 inside my Mastermind community. This year, we’re rolling out AI Labs—no more passive learning. These hands-on sessions will help you actually do the things that move your business forward, whether it’s creating SOPs, streamlining processes, or finding smarter ways to tackle the tasks you avoid.

Whether you’re holding it all together, growing something incredible, or dreaming up your next big idea, this episode is for you.

This isn’t just the future—it’s already here. The question is: are you ready to jump in and embrace it?

Timestamps:

[01:00] What 2025 has in store: Big opportunities, big changes—are you ready?

[03:09] The secret weapon for entrepreneurs

[08:01] Solving an industry headache: How ChatGPT can standardize care notes effortlessly.

[12:15]  The dramatic impact of AI on your daily workflows.

[13:41] Discover how AI makes document creation almost magical.

[17:09] Too busy to watch long videos? Meet the AI-powered Cliff Notes you’ll love.

[20:19] A New Year’s wish: Success, positivity, and a game-changing 2025 ahead.

Notable Quotes:

"AI isn’t about replacing you—it’s about freeing you up to focus on the things only you can do."

"By the end of this year, opening a Word document might feel as archaic as going to Blockbuster for a VHS."

"The problem isn’t that AI doesn’t work—it’s that it wasn’t used the right way. That’s where I come in."

"No more passive learning—2025 is about rolling up our sleeves and getting things done together."

"If you’re feeling overwhelmed, it’s not because you’re behind. You just need the right tools and a guide who gets it."

"This isn’t just the future—it’s already here. The question is: are you ready to jump in and embrace it?"

Resources:

Jump Mastermind

Email Bella (bella @ jumpconsulting .net) by Jan 15th to receive a $50 discount

ChatGPT

Apple Intelligence

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Transcript:

Foreign to 2025 jumpers, how are you? Oh my gosh, I'm so glad to be back. Took a couple weeks off from the podcast. I missed you all. I've been thinking of you all and I am energized and geared up for 2025. Oh, yeah, there's gonna be so many changes and I don't think the general world is. Is prepared for it, or not even prepared, but like, I guess you can't get prepared. I don't think they realize what's happening. And I take it as my personal mission to guide you through this because there's going to be so much opportunity and honestly, blessings if you look at it correctly.

So without further ado, let's get going. I am, I am definitely going to be shaking things up. Um, today I'm going to share with you how we're evolving this year. Not just in the mastermind, but in our business and in our lives and the way that we approach everything. And yes, we're also talking about AI. In fact, there's probably not going to be an episode moving forward that you're not going to hear me mention it. And I, I just want to be real frank about that because it's kind of like not talking that the sky is blue. It's right there.

It's the elephant in the room. There's going to be a lot of people, you know, running from it in fear. And you know, that's not how I do things and that's not how I teach. We're definitely not going to be in fear. It's not going anywhere. And the way it's growing is absolutely mind boggling. Um, I listen to podcasts on almost on a daily basis on this stuff from leading experts around the world. Um, from some of them are probably boring to some.

Cause I'm, I'm listening to developers and, and all this geek speak and stuff. But it's also that not only can I leverage it in my own business, but so that I can pass it on to you. If you're not already using it in your business. Don't worry, you're not behind. But. But by the end of the year, you're gonna feel like a total pro. If you trust me. Cause I got you.

And I don't say that lightly. Here's the thing. Every single one of you listening is in a different stage. Some of you are in survival mode, holding it together day by day. Some of you are in growth mode, building something incredible. Some are you coasting, enjoying the fruits of your hard Work. And some of you are in a creative space dreaming up the best, best next idea, wherever you are. This episode and this year, it's for you.

I want to start looking back at the last year in the Mastermind. We had three meetings a month. Coaching calls, HR sessions, speakers. It was a lot. Some of you loved it, some of you hit a little bit of meeting fatigue. And I get it, it was a lot of value. But I think we can make it even better this year. So here's what I'm thinking.

How can I, as your coach, make this Mastermind even more valuable? How can I make sure that you're not just keeping up with times, but staying ahead of them? That's where AI comes in. AI isn't just tech companies or Silicone Valley. It's you, pet business owners, busy entrepreneurs. People who are juggling a million things and need a way to do them faster, smarter, and with less stress. Maybe even just someone to talk to to get the stuff out of your head and make it make sense. Yes, it can do that. I do that a couple times a week, believe it or not. Last year, you might have dabbled with AI, maybe ChatGPT or some other tool, and you're like, oh, yeah, Bell, I got it.

Like, I know ChatGPT. I use it. But it doesn't really like, talk like me. It doesn't really know me really well. I don't know the full extent of what I'm doing with it. I've dabbled in it. But on a scale of 1 to 10, with 10 being the best and maybe like a 1 or 2, so maybe it worked for you, maybe it didn't. But here's the truth.

If it didn't work, and some of you don't know that it didn't work, you think it worked, but it didn't work. Are you with me? It's not because AI doesn't work. It's because it wasn't used the right way. And that's where I come in. This year, we're simplifying, streamlining, and adding even more value with less time. Here's what you can expect. First, we're keeping the monthly roundup calls. These are the bread and butter of the Mastermind.

It's a chance for you to submit your questions, get coached, and hear from your fellow jumpers. It's where, like, brainstorms can come up. Or sometimes other people ask questions that you're like, yeah, that's a good question. I kind of had that, too. I just didn't articulate it. Right. There's something magical about a group think, bouncing ideas off each other and realizing, wow, I'm not the only one that struggles with this. The next is our HR expert.

She's totally sticking around Nikki with HR answers. Uh, she comes in quarterly, and let me tell you, she's an absolute gem. She's been working with pet sitters and dog walkers since 2018, and she knows our industry inside and out. Whether you're wondering how to fire someone or what to ask in an interview or how to handle tricky team situations, she's your go to. Plus, we have an insane library of HR questions and answers. Literally, like, every question that's ever been asked, organized by topic, it has a timestamp and it takes you straight to the video. You can just go in search and bam, you get your answer. There's nowhere else in the industry you can get that.

But here's the really big shift for 2025, and honestly, I've been thinking about it, praying about it, manifesting it, whatever resonates the. Okay, I'm, I'm, I'm doing something this year. I'm really excited. Like, I'm, like, literally publicly announcing it right now. We're going to be doing what I'm going to call AI labs. No more passive learning. This is about hands on, roll up your sleeves. Let's get this done together.

Jump on zoom, record it, play around in it. We can do it on my account if you don't have one, so you can see the true potential of what's there. Every month, we're going to dive into AI tools and techniques you can use to simplify your business and save time. And I'm not just talking about ChatGPT, although we'll start there because, let's face it, it's the easiest entry point. And if you're an iPhone user, and I think it's only on the iPhone 16s right now, but, like, Siri's teamed up with ChatGPT. So Siri and I were not friends up until recently. Like, Siri would never listen to me. I'd ask for apples, she'd give me oranges.

I don't know if you guys have had that, that before, but holy cow, Siri is like my BFF now, because she just got a whole lot smarter. And it's amazing. And the things that you can do on the phone are amazing. And it just, it blows my mind thinking about how ChatGPT is coming to mainstream. Mainstream, Right. People aren't really talking about it yet, but it's Mainstream. Like, it's summarizing your emails, it's summarizing your text messages. It's able to rewrite your text messages or emails with the click of a button.

Professional or friendly. Or if you load up your own chat GPT, it's. It's powerful. This is where....

Feeling overwhelmed by running your pet sitting or dog walking business? AI for pet businesses is here to help. In this episode, we reveal how Artificial Intelligence can streamline your operations and help you thrive—no tech expertise needed.

In this episode, discover Google’s quantum chip, a breakthrough making AI tools faster and smarter. Additionally, learn about ChatGPT’s “Sora,” a tool for creating professional videos in seconds. Imagine AI that adapts schedules in real-time or predicts client needs before they ask. These innovations are game-changers for your business.

Furthermore, if you’re ready to scale, we’ll explore ChatGPT’s premium $200 plan. It’s designed for automating communication, managing large projects, and taking your business to the next level. Even beginners can benefit from affordable AI tools to save time, improve marketing, and make smarter decisions.

Moreover, here’s a twist: part of this episode wasn’t recorded by me—it was powered by AI voice technology. Find out how this innovative tool works and how it could enhance your client communication. This experiment showcases the potential of AI for pet businesses in real-world applications.

AI for pet businesses isn’t just a trend; it’s a powerful tool to reclaim your time, improve your services, and stay competitive. Whether you’re a solo entrepreneur or managing a growing team, this episode will show you how to integrate AI effectively. You’ll learn how to maintain the personal touch your clients love while leveraging technology to boost your business.

Additionally, we discuss practical strategies for implementing AI, ensuring you can start small and grow your use of technology as needed. From saving time on administrative tasks to optimizing your marketing efforts, AI for pet businesses offers numerous benefits.

Let’s jump in and unlock your business’s potential! Embrace AI to work smarter, enhance your services, and achieve greater success in the pet industry.

Timestamps:

[01:00] Discussion of Google's quantum chip, Willow, and its implications for AI

[03:00] Overview of ChatGPT's new tool, Sora, and its benefits for creating videos

[03:33] Explanation of ChatGPT's $200/month enterprise plan and its features

[04:32] How AI can save time and boost marketing efforts for pet businesses

[05:28] Advice on getting started with AI and staying informed on developments

[05:47] Importance of privacy, trust, and maintaining the human touch when using AI

[06:49] Recap of AI's potential to enhance business operations and a call to action

[10:30] Discussion of the future potential of AI in handling sales calls and other tasks

Notable Quotes:

"AI isn't just for tech giants or scientists in labs. It's for small business owners like you who want to work smarter, not harder."

"Quantum chips are going to make AI tools way smarter and faster. That means scheduling software that adjusts in real time based on weather or traffic or AI that can predict when a pet parent might need you before they even reach out."

"Imagine making quick videos to introduce your services, highlight a special promo, or even share cute dog walking tips, and you don't need a fancy camera or editing software, just Sora."

"AI can handle a lot of that for you. Imagine setting up a chat bot on your website that automatically answers FAQs like, what are your rates? Or do you offer overnight stays? It's like having an assistant working 24/7, for free."

Resources:

Jump Consulting website

Bella Vasta's Instagram

Email Bella: bella @ jumpconsulting.net

Sora

ChatGPT Enterprise plan

Did you love this episode?

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Transcript:

Hey, jumpers. Welcome to Bella in your business, I'm Bella Vasta, your trusted guide in all things pet sitting, dog walking, and now technology. Today we're talking about something that's going to blow your mind and probably change the way you run your business. Artificial intelligence or AI. Now I know what some of you are thinking. Bella, AI sounds like something for Silicon Valley, not for me walking pups in my neighborhood. But trust me when I say this, it's for you. AI isn't just for tech giants or scientists in labs.

It's for small business owners like you who want to work smarter, not harder. Whether you're a one person show or managing a team, this is your chance to get ahead of the curve. We're going to cover some mind blowing updates in AI, including Google's Quantum chip, ChatGPT's new features like Sora, and a new high level ChatGPT plan that's stirring up a lot of buzz. I'll explain what these mean for you and more importantly, how you can use them to make your pet business shine. Let's jump right in. Google's quantum chip, the super brain. First, let's talk about Google. They've created a new quantum chip called Willow that's changing the game for how computers solve problems.

Imagine you're at the mall looking for your lost keys. A regular computer would check every single store one by one. A quantum computer, it would somehow check all the stores at once. Sounds magical, right? So what did this chip do? It solved a super complex math problem in just five minutes. To put that in perspective, it would take regular computers longer than the entire history of the universe to figure it out. Yeah, that's how powerful this is. Now why should you care? Because quantum chips are going to make AI tools way smarter and faster. That means scheduling software that adjusts in real time based on weather or traffic.

Or AI that can predict when a pet parent might need you before they even reach out. It's like giving your business a crystal ball.

ChatGPT's Sora making videos easier than ever. Next up, let's talk about ChatGPT and their new tool, Sora. Have you ever wished you could make professional looking videos without spending hours or a ton of money? Sora lets you do that. All you do is type something like show a golden retriever fetching a ball at the park and within seconds, boom. A video is ready. Why does this matter for pet sitters? Because video is everything right now. Social media posts with videos get more likes, comments and shares than text or pictures. Imagine making quick videos to introduce your services, highlight a special promo, or even share cute dog walking tips.

And you don't need a fancy camera or editing software, just Sora.

ChatGPT's $200 plan for the heavy lifters now let's talk about ChatGPT's new 200amonth plan. Yes, that's a big price tag, but let's break down what you get. This plan, called ChatGPT Enterprise, gives you faster response times. No more waiting for the AI to process your requests.

Access to bigger projects like you can use it for large scale tasks like writing a year's worth of blogs in.

One go, priority access to tools like Sora and other advanced AI features. For most pet sitters and dog walkers, this plan isn't necessary. But if you're managing a larger business and want to dive deep into automating, marketing, client communication and even team management, this could be a game changer. The regular plan still gives you plenty of power to start making your life easier. Why should pet businesses care about AI? 1. Save time how many hours do you spend on admin work every week answering the same client questions, scheduling appointments, or writing emails? AI can handle a lot of that for you. Imagine setting up a chatbot on your website that automatically answers FAQs like what are your rates? Or do you offer overnight stays? It's like having an assistant working 247 for free. Let's say you get 10 inquiries a week and it takes you five minutes to answer each one.

That's nearly an hour of your time. AI can give you that hour back. 2. Boost your marketing do you ever struggle with what to post on social media? AI tools like ChatGPT can help you write captions, create blog posts, or even design graphics. Combine that with Sora and you can create eye catching videos for Instagram or TikTok. The best part? You don't have to be a tech genius to use these tools. 3. Make data work for you.

Here's a cool example. AI can analyze your bookings and tell you when you're busiest. Let's say Wednesdays are your peak days. AI can suggest hiring extra help or offering discounts for quieter days. It's like having a business coach that never sleeps. How to get started with AI Start small. You don't need to jump into expensive tools right away. Start with free or low cost options.

Use ChatGPT to write client emails or social media captions. Try Canva's AI tools to design professional graphics. Automate reminders with a tool like manychat. Experiment with Video Video is the future of marketing, and Sora makes it easy. You can start by creating simple videos like A Day in the Life of a Dog Walker or tips for keeping pets safe during winter walks. Learn from others, follow AI thought leaders, or join online groups to stay updated. You're not alone in this. There's a whole community of small business owners figuring this out too.

What to Watch out for Privacy and trust make sure you're not sharing any private client or pet information. When using AI tools, always prioritize transparency and ethics. Keep the human touch. AI can't replace the personal connection you have with your clients and their pets. Use it to make your life easier, but don't forget that you are what makes your business special. Bringing it all together AI isn't just a fancy buzzword. It's a tool that can help you save time, grow your business, and deliver an even better experience for your clients. Whether it's Google's Quantum chip making AI smarter, ChatGPT's Sora helping you create videos, or the $200 plan for super users, there's something here for everyone.

...

Navigating AI for Your Pet Services Business

Are you finding it difficult to manage your pet services business? From setting the right pricing to handling daily tasks, it can feel overwhelming. In this episode of BIYB, we dive into how navigating AI can streamline processes and improve your business operations.

Becky from Paws Around Motown shares her growth journey. She discusses overcoming challenges such as pricing, hiring, and scaling her business. Through her insights, you’ll discover how navigating AI can simplify tough decisions and allow you to focus on what matters most. From pricing to customer service, Becky explains how technology can ease your workload, so you can offer the best care to your clients.

How AI Can Optimize Your Operations

Feeling overwhelmed by daily tasks in your pet services business? You're not alone. Becky shares how she used AI tools to make data-driven decisions. These tools simplified her pricing, increased productivity, and even improved customer satisfaction. We’ll also discuss how navigating AI can help you pinpoint areas for improvement without getting stuck in analysis paralysis.

Whether you’re just starting out or have been in business for a while, this episode provides practical advice on using AI. Learn how to enhance your pricing, improve your services, and confidently grow your business. We’ll also talk about continuous improvement and the power of a 90-day plan to stay on track.

Join us for this insightful discussion on navigating AI for your pet services business. Start making smarter, more informed decisions today!

Timestamps:

[2:00] Becky's business background and mastermind journey

[6:00] Client love strategy and employee love strategy

[12:00] Details on Becky's creative onboarding and team building processes

[16:00 ] Integration of AI into Becky's business processes

[22:00] Handling negative feedback and maintaining company culture

[27:00] Becky and Bella's experiences with various AI tools and techniques

[33:00] Encouragement for continuous improvement and setting manageable goals

[38:00] Final thoughts, encouragement, and wrap-up

Notable Quotes:

"When everyone zigs, I zag."

"If you fear diversity, if you fear an all inclusive team, if you don't want to get slobbered on and kissed by animals every day and have emotional support animals, then this place probably isn't for you."

"Compare yourself to you yourself. Not to someone else."

"You don't have to people please. You're like, no, that's not what I want. No, that's not what I want."

"If you're trying to chase other people, you're always going to lose."

Resources:

FREE 20-min consult with Bella

Joey Coleman's books: "Never Lose a Customer Again" and "Never Lose an Employee Again"

Jenna Kucher's Instagram

ChatGPT

Magai

Did you love this episode?

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Transcript:

Hello, Becky. Becky. Hi. Hi.

I'm not here twice.

I'm trying to figure out. Because you have two things signed in. Do you want me to kick the other one off?

Yeah.

Okay. Does that sound better?

Oops. Yes. Thank you.

Okay. Yeah, we had two Becky's. It was funny.

One Becky is enough.

Yeah. So funny. How are you?

Oh, cold. How are you?

I'm good. I'm cozy. Cozy, cozy. Okay. So today we're doing the podcast. Yes.

Yeah.

Okay. Do you have a topic in mind?

No, I didn't get anything. It was just about the 20 minute coaching, so I didn't know how to do.

Oh, okay. So usually, like, we just, like, pick a topic that you want to talk about.

Okay, well, what do you want to talk about? Because it's your podcast.

Oh, no. Yeah.

Talk about a million things.

Yeah, no, pick something that would be good for you because I mean, like, and we're just going to talk it through and work it through, like in your business, you know, or we could just be casual about it.

Do you want to do something we already did. Like, do you want to do hiring or do you want to do, like, like what's hot right now? Want to do AI something?

AI is hot. But, like, it probably would be a little more difficult to talk about because it's more like show and tell, I would say. But we could talk about how.

Do you want to talk client love strategy, since we just went through that. Do you want to talk?

Yeah, let's pick up on your client love strategy. Okay. Okay, Ready?

You're just going to ask me questions, right?

I don't know. We'll just talk about. Yeah, I was thinking you were going to come with, like, a question, like something like a topic you wanted to talk about so we could just pick up from, like, where we left off on the client love.

Yeah.

And we'll just talk about it.

It was just supposed to be for, like, an example of your 20 minute call, but I don't. I've never done one of those, so I didn't really know how that works.

Oh, okay. Okay.

Because I just jumped in with you head first.

I know, I know. Let's do it. Okay, ready? Okay. Welcome to another episode of Bella in your business. My name is Bella Vasta and today we have a completely different episode for you. I'm very excited. I have a Becky with pause around Motown with me who you may have heard of me talk about a lot. I call her lovingly, call her my unicorn.

And Becky's been on the podcast a couple of times. But today we're going to do something different. We're going to do a little bit of a coaching call. So if any of you guys have been thinking about jumping on with me, I always tell you to do a 20 minute call, go to jump consulting, dotnet forward slash 20. I've had some of you think say to me, oh my God, I can't believe you actually booked me. You actually wanted to talk to me and I'm like, yes. So this is your personal invite right now. If you've been on the fence or we haven't talked before, I love meeting you now.

If we've met before, I also do intensives, which we've done tons of more intensives than I could probably imagine or think about or remember rather with Becky. And we started back in 2020 or 2021. Becky, when did we start? And tell the audience for those who might not know you, who you are, where you are, what your company is.

I'm Becky Lee. I am the owner of Paws Around Motown, which is just outside of Detroit, Michigan. So we serve all of metro Detroit. And I believe we started, I believe I hopped into the bellisphere about 2020.

Uh huh. I remember you came in like a firecracker. Like all of a sudden it was like life before Becky, in life after Becky. You just came in like gangbusters. And I remember you were so active and just doing everything, soaking everything up. It was your excitement was exciting to me and it's never stopped since then.

I think you first started with the Mastermind. Right, let's see.

And then, and then we did a intensive where I was coming to. Was it Chicago? And you came down to Chicago to see me, right?

Yeah, I drove down from Michigan and yeah, I started, was a avid podcast listener of yours and yeah, heard about the Mastermind, jumped into that jumped into intensives and jumped into better marketing with Bella.

Yeah. You know what's actually uncanny right now is one of the beauty beauties of the Mastermind is we have this thing called the File and you start off with like an introduction of who you are and what your goals are. And that's dated. So I just looked it up, Becky, and it was Saturday, July 6, 2019.

Oh.

So we've been doing this for about four, five years and your old 90 day goals are on here. I'm just kind of looking through them actually I should probably share a screen with you.

That's not the life of my business.

Oh my gosh. And that's why I love these, these things Here, too, because you really get to see how far you've come, because it's like. It's kind of like a business diary. And here you were like, finish the website, cancel QuickBooks, remove time to pet integration. Let's see. Get set up on the 40, 40, 40, 30, 30 rule or some variation. Oh, my gosh. This is training center acquisition, grand opening, website rebrand.

Isn't this amazing how far you've come?

Yeah. That's so old.

I know, I know. This is amazing. Put together a press release, research. Oh, my gosh. So amazing. So, Becky, over the years, I mean, you have become. You did. You opened up a center, and then you close the center because you realize that you don't need it anymore.

Really, you guys focus on dog walking. You've been in the Mastermind program, too. And what we're currently talking about was your client love strategy. Can you explain to the listeners what. Why we need a client love strategy and what that means? Because I think it's a part that a lot of people forget and maybe even go into how that also relates to an employee love strategy.

Yeah. So we talked in the Mastermind, actually about two books, both written by Joey Coleman, and jumped on those. Joey Coleman came in and did a free training on the 100 days the employee love. Never lose an employee again. And before that, we did never lose a customer again. And we talked a lot about how customer service is reactive and customer experience is proactive. So one of the things that Joey talks about in his book is the need to have all of these touch points within the first 100 days of client acquisition because they're still kind of on the fence. And so it helps build that kind of trust and loyalty and letting the customer or client know that, like, how important they are to you and.

And how much you love them, basically.

Yeah. Yeah. I was trying to pull up the thing that we were working on because we had left off working on, and I'd like to chat with you a little bit about that today, and maybe you'll inspire some people. Is that actually someone in the Mastermind was just. I won't give out her name, but she was. I was just replying to her today because she was like,...

Are your dog walking applicants just not coming through like you hoped? Do you feel like you’ve done everything—posted ads, marketed your business, but still can’t get the right people to apply? If that’s you, then this episode is a must-listen!

I get it—hiring can feel like a never-ending struggle. Maybe you're overwhelmed, trying to juggle everything while desperately searching for the right team to support your pet care business. You're not alone in this!

In this week's episode, I'm sharing 20 practical tips and strategies that you can implement right now to turn things around.

You’re not a sitting duck, and I’m not going to let you be one. I’m going to walk you through proven ways to increase your chances of attracting the right dog walking applicants. Whether you need to tweak your job ads, rethink where you’re posting them, or even tell a better story to draw people in, there’s something in here for you.

I’m all about action and growth. And guess what? You didn’t start your business to be buried under the weight of unfilled positions or constantly stressing about staff shortages. Today, I’m giving you the tools to overcome these challenges and build a team that can take your business to the next level.

So, grab a pen, take notes, and get ready to discover actionable strategies to revamp your hiring process. Let's stop letting those dog walking applicants slip through the cracks!

Timestamps:

[2:00] Addressing the stress and business overload that can come with understaffing

[2:38] Strategies for creating attention-grabbing, story-driven hiring ads

[7:37] Emphasizing the emotional connection and being specific about the job role

[11:00] Importance of SEO, regular posting, and testing different ad versions

[16:26] Targeting the right audience, leveraging social media, and other tips

The episode covers a total of 20 different strategies and tips for improving hiring ads and the hiring process.

Notable Quotes:

"If you are the same place you have been this month from last month or last year, then I really want to encourage you to move."

"I don't want you to be a sitting duck. You've worked too hard to be in that position."

"When you are hiring, when you have a job post out there, it is no different than marketing for a client. You are now marketing for an employee, and you need to apply all of the same things that you do when you market for clients to marketing for employees."

"If you're using the same hiring ad that you use six months ago, it's time to change it. If you're not getting applicants, it's time to change it."

"People are seeing it. They're just choosing not to choose you. So do we know why? Not always? So let's go back to the other points I just told you, and let's test and tweak."

Resources:

Jump Consulting Website

Jump Mastermind

Jazz HR

Erika - Barketing

Did you love this episode?

Make sure you never miss an episode! Head over to Apple Podcasts or Spotify to subscribe to Bella In Your Business.

Transcript:

Have you ever felt like hiring just does not work? Have you felt like, why aren't I getting more applications? I posted an ad and everyone should stop what they're doing and apply. Just kidding. Sort of. Maybe. Well, today I'm going to give you, I think I'm going to give you about 20 different reasons or ways that you can do right now if your hiring ads are not performing. Because guess what, last I checked, you are not a sitting duck. At least if you're a jumper, you're not. There's always gotta be things that we could be doing to tweak it, to learn.

Maybe they don't work and maybe it's quote unquote failure. But what we learn is that it doesn't work and that it's not that it doesn't work, it just doesn't work this way. You guys have heard me say this so many times, and I am so happy that you are here back joining me for another episode of Bella in your business. Yes, of course, you know this by now. I'm Bella, and I am here to motivate you into action, inspire you into change. Because if you are the same place you have been this month from last month or last year, then I really want to encourage you to move. A lot of times we get stuck in a rut and my job is here to inspire you into action. And so today, you know, I hear all the time hiring doesn't work.

We are now the middle end actually of November and, you know, a lot of people are stressing out. Oh, my gosh, I don't know if I'm going to be able to spend the holidays with my family. I'm going to basically put the turkey on the table, leave it there for my kids and be like, bye, I got to go take care of these pets because I'm understaffed. Or Christmas or whatever it might be like, or Hanukkah or whatever you're celebrating. And you did not, I want to just remind you and connect with you. And you did not start this business to have a business that is running you over, that is taking your life, that is, is holding you down underneath a big, big rock to the point that you can't breathe, you're up at night, you're scrolling Internet because you just, you can't shut your brain off and you're just worried and, and, or maybe you're right. You're staffed right now, but if one person calls out sick or God forbid, you know, just quits on you, you're screwed. And you Know that? And you feel like a duck in water, right? You're paddling really fast underneath the water and you're all calm, cool and collective on the top.

But you hope no one finds out your secret. Well, today I'm here to give you a whole bunch of ideas of things that you can do, things that I truly know work. I can't tell you exactly which one will work at this exact moment for you, but I sure can give you a whole bunch of coins to go play that slot and see which one's going to take. Because I don't want you to be a sitting duck. You've worked too hard to be in that position. So without further ado, let's get going. I encourage you open your mind today. If you hear something that you might have done, do not discredit the rest of it, because I promise you there's going to be some things in here you're either going to hear for the first time, even though you've heard it before, but it's going to click, or you're going to hear things that are just completely outlandish.

And your brain, your ego is going to be like, bella doesn't know what she's talking about. Let me remind you, I do this because I love to do this. I don't do this because I have to do this. And I say that with love. I do this because I want to see you succeed. Okay? All right, so the first one, an attention grabbing headline. Now, yes, if you go through Jazz hr, they have to be pretty boring. But that does not mean that when you post it other places.

Oh yes, you should be posting at other places that you can't have an attention to grabbing headline. The other really interesting thing that I've heard actually that I've experienced is I've heard things like indeed does not allow you to do certain things other than say, dog walker. But I could put dog walker in Windsor part time Dog walker in Windsor. I've been told that would be kicked out, but sometimes it's not. So one of the tips that we're going to hear about today is to be posting frequently. Once you, you know, if you have one post and it's not, and it's not getting any traction, then you might want to try changing the name. But once you have a couple that are actually under traction now, you have the ability to throw one out there and maybe you don't get bites or maybe it doesn't get syndicated because it goes against the guidelines. But you know what, Sometimes things do squeak by the guidelines.

So the guidelines are definitely there. So use them, but don't use them. I'm saying both things. Don't be black and white with it. Okay? And this is where trial and error comes in so much. The other thing I want you to do is highlight the benefits and the perks. Emphasize what's in it for them. Mention the perks, like flexible hours according to our clients, not according to the staff.

Paid training, mileage reimbursement, the joy of working with pets, the fact that you get to get certified if you're one of our double certified pet care team training companies. Side note, if you're just joining us, I am the co founder of Pet Care Team Training. Go to petcare team training.com and you can see how you can get your staff double certified in pet care and pet first aid cpr. Both certifications, each under two hours. There's nothing else like that on the market. You also get a whole bunch of extra free stuff too. So go, go check it out if you haven't yet. A lot of people use it as part of their onboarding, so as part of their onboarding so that when they get to training, they already have all this knowledge.

They've seen it, they've been tested on it and, and, and they've learned about it. All right, the other thing that I really want you to do is consider when you take that hiring ad and you put it in other places like next door or Facebook groups or whatever, tell a story. Don't just post. Hey, we're hiring. No Any dog lovers? Here's our ad. That's not going to work. It's not going to work. What I want you to do is I want you to consider changing it into something like this.

If you've been listening to Bella in your business, you know that I've been working with Ann. And one of the things we did for her that has really helped is we changed her hiring ad into a story. So on Facebook and next door, this is what it says. I know she won't mind if I tell you Pepe changed my life. That's the first sentence, guys. That's it. And then there's a space. It's a new paragraph.

People are going to be like, what? They're going to press that see more button which tells the logarithm people are interested and that's an interaction. That's engagement. All right? And then it goes on. She wasn't just my new friend Lynn. She was my heart. Her big brown eyes,...

Are you feeling the year-end crunch with hiring, taxes, and your website? These year-end pet business essentials can be overwhelming, but they’re crucial for setting up next year’s success. In this episode, I’m diving into these core challenges that could make or break your pet business as the year wraps up.

With real-life examples, I’ll help you tackle these essential tasks confidently. Whether it’s hiring the right team, managing taxes, or refining your website, you’ll find clear steps you can take now. Plus, I’ll show you how to avoid common pitfalls that can lead to costly mistakes.

If you’re feeling stuck or unsure of where to begin, you’re not alone.

I’ll guide you through building a team that fits your culture, staying compliant with taxes, and turning your website into a client-attracting tool.

This episode is packed with practical advice to help you turn challenges into growth opportunities. Let’s stop guessing and start building a business that thrives—without the chaos.

Ready to get organized with these year-end pet business essentials? Don’t miss this episode!

Timestamps:

[02:00] Challenges with hiring and the impact on businesses

[06:00] Details on the mastermind program for improving the hiring process

[08:21] Importance of tax planning and reaching out to CPAs in November

[12:02] Recent website projects and client success stories

[19:07] Olivia's message on the importance of courage and using affirmations

Notable Quotes:

"Remember, I keep telling you, it either doesn't work or it doesn't work this way."

"The more organized you are, the more productive your meeting will be. This comes down to discipline."

"Your website should be a true representation of your business, personality and values, and no, I do not just mean your logo and your colors. There's so much more to it."

"If affirmations, they just like, help you, bring confidence to you how well, well by like saying that I am rape, I'm strong, I'm beautiful, or unique, all of those words help you get your confidence very like stronger, so then you could overcome your fears, and then you could be even more positive than you are."

"If you're scared, then just find the courage. What kind of things have you been scared about that you've needed courage?"

Resources:

Jump Consulting Mastermind

Erica with Barketing & Amy with Pet Sitter SEO

Website Design and SEO Experts

Instagram

Did you love this episode?

Make sure you never miss an episode! Head over to Apple Podcasts or Spotify to subscribe to Bella In Your Business.

Transcript:

Welcome back to another episode of Bella. In your business, my name is Bella Vasta. And you know that today this is an episode for all of you ADHD people, whether you are officially diagnosed or not. We're going to have a little ADHD moment here today. Why? I say that because we're diving into three crucial topics in just one episode. Um, we're going to talk about hiring, taxes, and your website. Uh, these are total pillars that can make and break your business as we wrap up the end of the year and prepare for what's ahead. My goal as your coach is to literally get you thinking about things, get you out of the forest and into like the 30,000 foot view.

I want to get this thing planted in your head just like I did months ago about fourth quarter and getting out there and marketing and all the ways that you can do it, and then showing you people that have done it and the fruits of their labor just by showing you how to write proper emails and make at least two grand off of the emails. All of these things. I do it like a mom to a child who loves their kids. I love you guys and I want you to be thinking about this stuff. So we are literally going to just dive straight on into it. I want you to imagine this, okay? Not gonna be hard to imagine. You're a business owner, right? And you've probably been through the wringer trying to build the right team or you've been petrified to build the right team. You probably spent hours.

No, wait, scratch that. Like countless hours worrying about it, combing through applications, scheduling, interviews, hopping, hoping that next person who you know comes up on your zoom screen is going to be the one. But instead you end up with hires that just don't fit. Maybe they lack necessary skills, or they don't align with your company culture, or you can't get them to stay working with you long enough. Your hiring process feels messy. You're hoping that no one discovers that you feel like you're a fraud. You're disorganized. Maybe instead of attracting people who match your vision, it's been a revolving door of candidates who aren't quite right.

Which makes you not really want to invest much time or effort into the hiring process, let alone the training process, because you feel like it's such a short lived thing that you're wasting money. It's pretty frustrating, isn't it? I know this struggle all too well. Not just from my own experience when I first started, but countless other business owners I've coached throughout the years. One client let's name her Sarah. She was at her wits end. She was so desperate to fill positions that she was literally hiring anyone with a pulse. And guess what? She got high turnover, poor performance, and even some damage to her company's reputation. But here's the thing.

It doesn't have to be this way. Remember, I keep telling you, it either doesn't work or it doesn't work this way. Our Mastermind this November is built for someone like you. If you've been having these challenges, someone who's ready to break through this exhausting cycle. If you're struggling to find team members who not only meet job requirements but also share your values and passion, this month in the Mastermind will change the game. It's literally we're focusing on it. We have six months worth of teachings and postings and discussions and downloads and all kinds of things because we've been doing this once a month for six years. You get me Real time Monday through Friday helping you with it as we dive into the hiring process with a fresh perspective.

Yes, you have to have an open mind because jumpers do it differently. We're going to start by helping you define your ideal candidate. I'm going to do an entire class. I have a presentation with a ton of slides that everyone gets with step by step, including all those details that the devil has. The devil's in the details. We're going to start by helping you define the ideal candidate with a crystal clear precision. What skills do they have? What values do they hold? How do they fit into your company's culture and future plans? Maybe you don't even know what your company culture is. By knowing exactly who you're looking for, you can recognize them when they come along.

Then we're going to craft hiring ads that speak directly to those candidates so that you don't have any more generic hiring job posts. We're going to use language and messaging that resonates with the right people, filtering those that don't align with you from the very start and that actually sound like your brand. I'm going to teach you all that. Then we're going to develop a structured screening process that doesn't just check the boxes, but really digs deep to find those gems. We're going to explore behavioral interview techniques, situational questions, and some unconventional methods to reveal the true character of potential and the potential in your applicants. Let me share another story. Dave, a business owner in the pet care industry, was skeptical about overhauling his entire process. But after he joined the Mastermind, he realized that he'd been selling himself short.

By implementing these strategies, not only did he fill up the opening positions, but he built a team that's cohesive, motivated and aligned with his vision. The business didn't just grow, it flourished. And he all of a sudden had a life and his wife wasn't mad at him all the time for working so much. At the end of this whole thing, at the end of this month, it's truly my goal to make it feel not so much like a guessing game, but give you a compass, a compass to your own business that you can like get through. And it's, it's, it's going to be so fun because everyone's going to be doing the same thing and they're all achiever mindset. They're people with, with these mindsets of we can do this. And it's happening right now. I mean, it's the middle of November, so if you're interested in joining us and you're interested in my presentation, that's happening, I think it's next week.

You want to jump in, jump on into the Mastermind jump consulting Dotnet forward slash mastermind. It's only 177amonth. That is month to month. You can cancel at any time or if you want to make a long term commitment, we'll save you $50 a month and you can pay in full at 1524. There you go. There's the spoiler alert. I'm not going to be all shady or weird and tell you to go do stuff. That's the price.

So take it or leave it. I say that with love, but you show up, I'm going to show up. So you better be ready. All right, the next thing that I want to tell you guys about, I'm going to kind of switch topics here. Here we go with the add. You know, Squirrel, it is November and I want to talk about something that's really crucial that a lot of business owners don't really start thinking about until the end of February or March. And it's taxes. I know it's not the most glorious topic, but it's one that can have significant impact on your business and peace of mind, if you only speak with your CPA once a year, make sure it's in November.

And here's why. First, managing your money effectively now means no surprises in April. I remember one of my first few years when I decided to wait till tax season to consult my CPA and I was like confident that everything was in order. I had a bookkeeper. But come April I was hit with a hefty tax bill that I didn't anticipat

Wondering if you're truly making the most out of AI tools like ChatGPT, or if you've unknowingly fallen into some of the common AI misuses that lead to frustration instead of progress? It’s easy to get overwhelmed or feel like you’re using AI the “wrong way,” especially with the technology advancing so quickly.

In this episode, I'm diving into the hidden traps and common missteps that so many make when first adopting AI for their business and content creation.

When it comes to common AI misuses, many of us unintentionally set ourselves up for failure by either over-relying on AI or underutilizing its capabilities. From failing to communicate clear instructions to expecting AI to read our minds, these pitfalls can turn a helpful tool into a time-wasting frustration. But what if you could unlock better results with a few small tweaks? What if you could turn AI from a source of confusion into a powerful partner in your daily workflow?

In this episode, I share practical tips to avoid these common AI misuses and guide you in developing a better understanding of how to work with tools like ChatGPT.

Whether you're just starting with AI or looking to refine your approach, this episode will give you the insights you need to transform AI into an invaluable asset. Tune in to learn how to avoid the most frequent missteps and start using AI effectively, efficiently, and confidently!

Tune in and let’s uncover the secrets to AI success that can help you streamline your business and boost productivity like never before.

Timestamps:

[00:0] Introduction to AI misuses and my experience with ChatGPT

[03:26] Exploring AI models and their benefits, including Magai

[10:53] Addressing common misconceptions and fears about using AI

[19:24] Advanced AI usage and ethical guidelines

Notable Quotes:

"If you can even just be 1% better at something every single day, that could change your life."

"You're not going to piss off the robot. And so what I mean by that is you can say no, that's not what I wanted, and then give them more direction."

"If you're getting horrible output, you're probably putting horrible input."

"Understand the capabilities, the limitations of the tool you're using. ChatGPT is designed for generating human like text based on the input it receives."

"While everyone's zigging, you are zagging."

Resources:

Jump Consulting Website

Magai Software by Dustin Stout

Julia McCoy's YouTube channel

Jump Mastermind

FREE 20-min Consult with Bella

Did you love this episode?

Make sure you never miss an episode! Head over to Apple Podcasts or Spotify to subscribe to Bella In Your Business.

Transcript:

Welcome to another episode of Bella in your business. This Today we're going to be talking all about the misuses of AI. And I know there's, there's going to be a couple of different camps of people, people that cringe that I'm talking about this and they're like fearful and they're like, oh my gosh, robots are going to take over the world. This is terrible. Everything's going to be so unpersonal. And I get it especially based off of our limited knowledge of it, which is a lot of chat bots. That's what people think of AI. They don't realize that we've actually, it's been very much integrated in a lot of the things that we've been doing.

But it's one of my favorite subjects and it's something that I've been holding off, really diving deep in or talking to. So this is like me dipping the toe in the water to see how you guys react. I was one of the first million people in five days to get chat GP3 and that was the end of December 2023. Was it, was it? Or was it 22? I don't remember. Why am I not remembering? And it was, it was amazing. It's like the, in five days a million people signed up for this, which is like the fastest anyone's ever signed up for anything ever. And it has only literally grown exponentially. I've never seen, and you will never see, if you pay attention, anything in our lifetime thus far that has developed and grown faster than before.

Basically in the Mastermind we had Dustin Stout of magi, which is this amazing software that brings a bunch of different language models, LLMs together and the illustration models as well. And in one place, for it's give or take, there's different things, but it's about 20ish a month actually. It's. That starts, last I knew, at about $10 a month. You can check it out by going to jumpconsulting.net it's a really fun way to kind of get your whistle wet with, with AI and, and you can really test all the different models and just like ask all of them the same question and you can really compare and contrast. The cool thing about that, and I'm not doing this as a ad or anything, but the cool thing about that is each one of these models, they all have their own subscription. And so they're all like, let's say roughly $20, give or take a month. And when you can get them all under one roof for $20, that's a pretty darn good deal.

And so Dustin came into the Mastermind shortly after the explosion to mainstream for chat GPT3 came out and he was explaining stuff in our, in our Mastermind and doing demos, which you can go and see right now if you're a Mastermind member. However, it's probably outdated. Is probably very, very outdated. I can't even remember where we were at back then, but since then we came out with ChatGPT4 and then, and then the, the pre Strawberry model, for better lack of better word, where it actually reasons with it itself. Guys, I use this every single day. There's a voice on it, so you can talk back and forth with the assistant. And of course there's different, you know, nuances and the more you use it, the better you learn. Basically.

If I could sum it up in a nutshell, you have to learn how to talk to it, just like you're learning an actual person. You can't just be like, you know, think they're a mind reader or abrupt or no context. And we're going to talk about that today because I just really want to tell you guys, if you're one of those people that are saying I can't use it or I use it and I don't like my output, then there, there's so many ways around that. And I want to start planting these seeds in your brain now. Like again, Mama Bear mode. I feel like I need to prepare my kids for the future. And this is the future. And you're not going to see it talked about in our industry, mark my words, for a very long time.

And that's a shame because there's a lot of things that either are going to help replace your processes in your business, which actually they're right now, like here and now. There's already things you can do to replace some of the internal operations that you're doing. Therefore, not having to pay someone for 10 hours when it can be done in two hours. Okay? That's the first thing. The second thing is it, it can help so not only, you know, reduce your time, but it can help you expand your ideas and your vision and like, really serve as someone to bounce ideas off of. And as of this past week, it now searches the web real time. Before this week, it only knew the web up until October 2023. Okay.

And so for whatever reason, you tried it and you didn't like it, I encourage you open it up again however you do it. There's so many different language models. I want you to think about this. LLM is a language model and it's kind of like Russian and Spanish and Japanese and English. Right. And so there's all these different language models and they all have their different ways of giving, like computing. Right. And then like inside ChatGPT, there's also GPTs in there.

So think of it like plugins. Like, if you want to do a specific plugin that was a really good, like, writer, or a specific plugin that's really good at code or math. So it's. There's so much more underneath the surface. Also, before I get into this, I really want to give you a shout out to my good friend, Julia McCoy. She is. Her story is absolutely incredible. This woman is unstoppable.

And I really encourage you if you want to learn more about this and really geek out on it. I prefer to do it while I'm folding laundry, so I forget that I'm folding laundry. Go check out her YouTube channel. Julia McCoy, MC COI. She also spoke in our Mastermind this summer about it. She is the leading. She is one of the leading experts, thought, thought leaders in the AI space that is so amazing in how much information she consumes and how she also teaches it and just really, like poses all these different questions about when robots are going to take over the Earth, when they're going to be as good as humans, 2026, and all this other stuff. So if you really want to go down what she calls a rabbit hole, and I have to agree, go check out Julia McCoy.

And she also has tons of book recommendations over there. If you're ever interested in learning more. There's a thing called singularity. There's like, AGI. There's all these new definitions and terms that you're. You're going to start seeing. And if you're one of the early adopters of this, it's only going to help leverage your business even more. Because just like everything else, I say, you know, everyone else is too tired, burnt out and overwhelmed to really do anything other than stay in the same rat race.

And you, my jumper, are better than that. So if you can Even just be 1% better at something every single day, that could change your life. All right, we're not. We're not asking you to become, like a complete. I just want to expand your brain. So I'm going to take it down the negative route today and I'm going to talk to you all about how people use it, how they misuse it. So let's get right on into it. And I'm going to tell you 10 shocking ways you're misusing ChatGPT without realizing it.

And of course, this probably could go to any kind of language model that you're used. Maybe you're using Dalle or something else like it. There's just, there's,...

Are you feeling overwhelmed by the same pet business challenges? Do you find yourself unsure which systems or strategies can truly make a difference? Many programs and coaches promise breakthrough results, but often they leave pet business owners frustrated and spinning their wheels. If you've experienced this, you're not alone.

In this episode, we dive deep into the common pitfalls that can hold your business back. I’ll share essential insights on how to spot these challenges early to prevent wasting your time and money. You’ll learn to identify the warning signs that indicate your current approach might not be working.

Navigating pet business challenges doesn’t have to feel like an endless struggle. I’ll break down what makes systems effective and how to recognize which investments truly deliver results. I’ll also discuss the importance of forming partnerships that genuinely support your growth goals. By examining areas where business owners frequently stumble, I can help you avoid costly mistakes.

If you’re tired of playing small and are ready to see real progress, this episode will empower you to take decisive action. I’ll challenge you to rethink your strategies and encourage you to adopt a fresh perspective. With the right insights, you can confidently move forward and tackle your pet business challenges head-on.

Get ready to transform your approach and unlock the potential for success in your business. Tune in, and let’s embark on this journey together, turning those pet business challenges into opportunities for growth and success.

Don't miss out on the practical advice that could change the trajectory of your pet business!

Timestamps:

[5:00] Reflecting on changes in the pet care industry

[10:30] Misleading programs and companies and the importance of research

[15:52] Stop learning passively, start taking action

[24:04] Community invite

Notable Quotes:

"There's a lot of glitter out there, but it's not necessarily gold. And people see the glitter, and they jump all over to the glitter."

"If you are just binging on Bella, which obviously helps our downloads, but you're not doing anything with it, then you're wasting your time."

"I want you to start doing things, and I want you to fail fast. I want you to do things, and then I want you to tweak them."

"You gotta meet me halfway. You gotta be disciplined."

"Just because it's popular doesn't mean that it's going to help you."

Resources:

Pre-order Mel Robbins' new book "The Let Them Theory"

FREE 20-Minute Consult with Bella

Jump Mastermind

Bella's Instagram and Facebook

Email: [email protected]

Did you love this episode?

Make sure you never miss an episode! Head over to Apple Podcasts or Spotify to subscribe to Bella In Your Business.

Transcript:

Welcome to another episode of Bella in youn Business. As you know, my name is Bella Vasta. And today, while I'm not necessarily driving down the road, I'm going to be talking to you like I'm driving down the road. It is currently Saturday morning, October 26th, as I record this. It'll come out on Halloween, October 31st. So I hope that your ghouls and goblins are happy and you're having fun or entertained or just kicking back and keeping your light off and keeping your peace at your home, which is something that we're definitely talking about today. Gearing up to do this every Saturday morning. My daughter has occupational therapy at my house.

Something I haven't really talked about before because we were in NICU for 182 days, which is six months. She was. If you're just joining me now, I birthed one of the smallest surviving female babies on the planet. Yes, smallest surviving female babies on the planet at 12 ounces back in 2014. Everyone said she would not live like nobody said she would live. She was an inch shorter than a Barbie doll. Her skin was translucent, her eyes were still fused shut. She literally was a fetus outside.

It was 28 weeks, five days, so three months early. And she was measuring a 22 weeker. For those of you who may or may not know, at 24 weeks, the lungs are the first vital organ to or the last vital organ to actually develop. And then after that, everything's kind of starting to grow.  But because of that and because of being in NICU for so long. And then when we came home, she was on quarter liter of oxygen. So we had a 50 foot cord of oxygen oxygen concentrator in the middle of my house.

I had a cord baby on cord. And then I also had one of those long, tall, kind of looks like a coat hanger, like something you would hang, like clothes on walking around that had a bag on it that we would feed her because she also had an NG tube. So she had a tube going down her throat, a tube going down her nose, and I had to put those in. And 40 hours of nursing during the day, 40 hours of nursing at night. I do not say this to be oh, pity me or anything. I'm just kind of saying this to give everyone a background. If you're just joining us, if you've been with me for a while, you've known this story. I say this for two important things.

I'm going to be talking about peace and healing and growth today. And I'M also going to be talking about something that just happened because of not crawling. You have no idea how important it is for babies to crawl. Our fingers have so many muscles in them that I think it's like the second most next to our mouth for things that need to be getting developed. And so when babies are crawling and they're putting pressures on all of their different phalanges, if you will, it really helps. And so my daughter, her hands are very stiff. Her. Her, like if you took someone's arm or their wrist and you just started flopping it around, it would start flopping all different directions.

Right. Hers is very stiff. And so we work extra hard on things like writing or tying our shoes or putting our hair in a ponytail. Right. She's very, very, very smart. But occupation therapy, which is basically like fine motor skills, is actually something we work extra hard on. So Saturday mornings, 8:00 to 9:45, we have Emma come. And Emma's been in our life for, oh, my gosh, a long time, probably eight years.

And so she's grown up, or Olivia's grown up with her. And today, right before I was about to do this, we had a little bit of a meltdown. And my child is a really happy child. She's so loving and. But we've been having these issues where you cry. And I'm gonna get to the point of how this relates to your business, I promise. And she just started crying and everything, and she just wouldn't not, like, be consoled. So I got her on the rocking chair and we do this thing sometimes.

I might have talked about it before or we talked about it on my daughter's podcast. She has a podcast. She sees me do this and she wanted to do them. So every week we did it for our friends and family in the summer. So when she's not in school, she has podcast episodes. And so we sat in the chair and we hummed, and I just go. And she, like, puts her head on my chest and she kind of, like, cuddles into me. And then she hums and she's like, mom, that was so peaceful.

That's so beautiful. And if you look up humming, what actually happens when you hum? Your brain can't think of anything else. It's weird. And not only that, but this might be a little woo for some of you. And I'm not being woo. It's, like, scientifically proven. Like, the vibrations in your body literally change, and it does calm you down. And it takes however many minutes for different individuals.

And so we Just did that. And she was like, mom, that was so beautiful. I was like, okay, now go pass that piece on to Emma. You know, like, we want to make sure that it's peaceful. If I can hear you while I'm recording my podcast in the office, you're not passing peace on to Emma. You know, you're yelling, you're jumping around, and she's excited. She's a kid. She's 10.

And so I say this all because the more that I learn how to parent her, and if any of you guys are parents, you know, you have to learn how to, like, kind of parent yourself first before you parent your children. And it's one of the biggest things that I've learned. I've talked about inner child healing on this podcast before. Often, you know, when I really start talking about real deep things, this. This is the stuff I talk about. This is the stuff I talk about with my friends on a daily, weekly basis. And I'm not kidding. And we're like, yes, like, you know, I did good here.

Oh, gosh, I did really bad here. Or my inner child wants this or whatever it might be. But it's really just giving ourselves the things that we didn't necessarily have growing up. For whatever reasons, our parents only were able to do what they knew how to do. Just like I'm only doing what I know how to do for Olivia. And. But the first person that we all have to parent is ourself. And when we're freaking out online or when we're, you know, upset and angry, it's because we start, we feel a certain way and we're not feeling.

We're not. We're not at that ultimate state of just letting things flow or accepting or as Mel Robbins would say, let them. Which, by the way, she just came out with her pre launch for her book, the Let them Theory. I highly suggest you go check that out and get your pre order. I did. I've heard her talk about it a lot and I just. I love Mel Robbins. So she has a podcast and some books.

Go. She has the 5 second rule. Go check all that out. If you haven't. Anyways, yeah, so the first thing that we can do for ourselves is like, parent ourselves. And so it's been actually really interesting for me this month. Every single year since 2018, we've had launches for better marketing with Bella in October and in March. And this March, I'm going to be really honest with you guys.

I started feeling very. I can't believe I'm going to Tell you this, I started feeling very irked....

Are you feeling stuck trying to scale your pet business? Whether it's hiring the right team or getting your brand out there, scaling your pet business isn’t just a buzzword—it’s the KEY to unlocking real freedom and long-term stability.

So, let me ask you: Can your business thrive WITHOUT you? Are your systems strong enough to keep things running while you step back, or does everything fall apart the moment you leave?

In this episode, I’m joined by Leia from Wonder Pups Pet Care—one of my clients who successfully scaled her pet business. We’re diving into the real strategies that allowed her to go from a solo operator to leading a thriving, growing business. It’s not just about surface-level tweaks; we’re talking about building systems and processes that lead to sustainable growth.

Leia opens up about the challenges she faced, including hiring the right team and learning to let go of tasks that once felt essential. We discuss how focusing on high-impact tasks helped her empower her team to take ownership and create a business that thrives without her micromanagement.

This episode gives you the roadmap to streamline your operations, empower your staff, and truly scale your pet business. If you’re ready to break free from the day-to-day grind, tune in and take the first step toward scaling your pet business to new heights!

Timestamps:

[02:00] Leah's journey from a solopreneur to building a team of employees

[05:00] Importance of a strategic and thorough hiring process

[09:04] 4th quarter marketing strategies

[13:25] Example of Leah's employee creating engaging social media content

[20:49] Challenges and personal growth that Leah has faced as a business owner

Notable Quotes:

"This doesn't happen overnight, and it doesn't happen without struggle, okay, but last year, she was a solopreneur. It was her running, running crazy."

"I want you guys to make sure that you're following the right people, that you're have the right sometimes it might not even be a pet business coach, because I got news for you. Money is money a P and L is a P and L."

"You are missing out on two things, because most people who want to market for you only market for new clients. Your marketing should also be attracting employees, and it should also be attracting partners in your area."

"You don't win when you're like, Oh, that's a cute idea. Okay, I'll go let I'll just do pup treats, or I'll go have some scooping for litter at my booth. But you have no idea why you're doing it. There's no point or rhyme or reason to it."

"Stop learning, stop signing up for courses and and finish what you started four months ago. First focus and discipline are going to be the biggest things that's going to make you a successful entrepreneur."

Resources:

Better Marketing With Bella

FREE 20-Minute Consult with Bella

Wonder Pups Pet Care

BIYB Episode 408

BIYB Episode 381

BIYB Episode 360

Did you love this episode?

Make sure you never miss an episode! Head over to Apple Podcasts or Spotify to subscribe to Bella In Your Business.

Transcript:

Welcome. Welcome to another episode of Bella in your business. Today's story time. And we're gonna. I can't wait to tell you guys this, because this has been a long time in the making, and you've actually been a part of it and haven't even known it. And I'm gonna tell you all about it today. Today is a success story. It is unlike any other success story that I literally get every single week, because jumpers jump, and you guys are really killing it and doing it.

Amazing. But I always love to shout from the rooftops like a proud mama bear when I see you guys actually taking the advice and then blasting off with it. So let me. Let me back up a little bit. This is a story, a true story about Leah from wonder pups in Florida. And, you know, about a year ago, this woman was building her business. She was building her foundations. She's been in the mastermind and better marketing with Bella for a long time.

And as you know, our doors are open for better marketing. And Bella, they closed this week, but we were only able to work with a certain amount of people, and we can only onboard a certain amount of people because the immense assets that we give you, along with the strategy and the one on one, like, training, is a lot. Anyways, that's another story for another time. Better. Sorry. Jump consulting.net, forward slash marketing. If you want to jump on board and be like leah and a lot of other people, but this is actually a story that encompasses everything. You know, like, we've.

Her and I have been doing intensives. We've been doing better marketing with Bella, and we've been doing the mastermind. And this time last year, you know, we were building all the foundation for her business. Guys, this doesn't happen overnight. Um, and it doesn't happen without struggle, okay? But, um, last year, she was a solo preneur. It was her running. She has, um, some, uh, some two boys that actually listen to the podcast.

What's up? If you guys are listening to it right now. And, um, I love it. I love when your whole family gets in on it. And, uh, she. She now has employees. She has, like, a handful of employees now. And she's even you, you know, promoting them to management positions and more leadership roles and things. But this didn't just happen overnight, and it didn't happen by accident.

So I need to take you through these events all the way up to what inspired this episode today, because I saw something that she just did, and I'm gonna play it for you, too. Because it is remarkably inspiring. But you have to understand the whole. The whole story. I'm gonna give you all the chapters. I'm not gonna just tell you about the final chapter. While we were creating all this foundation. And when she first started hiring, I believe it was in December of 2023 at the recording.

It's now October 2024. Tomorrow is actually her birthday. This will come out on Thursday. It would have been her birthday on Monday. So, happy birthday, girl. And when she started hiring, she understood the concept of these hiring phases that we do. And she was also on a couple episodes back in March about her success with jazz HR, because she literally does not have a hiring problem. Everyone else has.

So many people say they have hiring problems. I. My jumpers don't, and she's one of them. And, um, you can go back to that episode, too. I'll try to put it in the show notes. Um, I I don't know what one is off the top of my head, and I don't have it in the notes here for today. However, um, we are gonna keep going on here. So, she specifically hired for people that weren't just dog lovers, just don't have a pulse, and that'll show up and.

And go walk dogs or do. Do pet sitting. Right. She wanted people who. She could build them up, and she could have them for office managers and who were friendly and able to be on camera and go on social media, which this is foreshadowing. So stay with me. And, you know, I see so many sitters get discouraged by when they put into some of their phases. You know, send me a video, and I've heard a lot of people bashed it online, too.

And that's fine. That's, you know, stinking thinking, negative thinking. That's fine. You can stay there. But it works. If you have a goal to bring on people that are not just pet sitters and dog walkers, that are multifaceted, that. That can sell, that can talk at booths at an event, that can go on camera and take over your instagram and. And help you get the word out there, then that's.

You got to start planning for that during your hiring phases and every single phase. I've talked about this many episodes, as well. Hopefully, we can find out some and put it in the show notes for you. Um, if you can figure out what you're looking for and put them in your phases and every single phase kind of tests. And for each one of those, maybe communication is really important to you. Maybe attention to detail, compassion, empathy, you know, and each phase actually tests for this. A lot of people make that mistake, and they don't do that. And they say, oh, my hiring process doesn't work.

Well. Leah put hours and hours and hours, and I helped her. We did this in our intensives, and we really built out this process to the point that we built it out. And then we saw where some things weren't coming back necessarily the way that she intended, so we tweaked them, because guess what? That's what you gotta do. The hiring process needs to be involved. And, like, lots of, like, lots of steps long and involved. Yet for the person, like I talked about in the last episode, for the person going through it, it is a falling in love. It is a courtship.

It is a marketing. It is marketing, and people don't think of it that way, and they're missing the boat so hard. It doesn't have to be as hard as they think. You just have to know exactly what you want, and a lot of people don't do that work. Well, Leah did that work, and Leah figured out exactly who she's. Who she was looking for. And now you fast forward to October 2024, and she is now the fruits of her labor. So, guys, back in episode two, I'm sorry, 408, I talked to you, and I went in a little bit more depth inside the mastermind, but I talked to you guys.

The fact that fourth quarter was coming, that it's here, and that this is the best time to get your name and your. I'm sorry, I'm, like, yelling right now because I'm so excited. Hope I'm not blowing out your speakers, but I was talking about the fact that fourth quarter is one of the best quarters in the entire year to get your name out there. Because there's fall festivals and there's Halloween things, and there's. And there's Thanksgiving events and, and there's winter festivals and there's Santa Paz, and there's all this stuff happening. And it's really easy for you to jump on to other people's events or to create your own event. Okay....

Are you tired of feeling stuck in your pet business, struggling to find the RIGHT employees? Does the hiring process feel like a never-ending cycle of frustration? You’re not alone... Today, we’re tackling pet business hiring strategies that WILL change the game for you.

Finding passionate, dedicated individuals to join your team can seem impossible. After all, every hire impacts your business's success. You NEED people who genuinely care about the pets and clients you serve.

If you’ve been overwhelmed by countless applications that don’t align with your company’s values, it’s time for a new approach!

In this episode, I’m sharing practical, actionable insights that combine hiring strategies with effective marketing techniques to help you streamline your hiring process. It doesn’t have to be a struggle. In fact, it can actually be an enjoyable part of building your dream team.

Furthermore, you'll learn how to create a compelling employer brand that showcases what makes your pet sitting company UNIQUE and attractive to top talent, effectively using marketing to draw in the right candidates. We'll also discuss crafting engaging job descriptions that resonate with your ideal employees and how to create a positive interview experience that reflects your company culture. This is YOUR opportunity to elevate your hiring game and leverage marketing to attract the right talent!

Ultimately, if you’re ready to take your pet business to the NEXT LEVEL with the right team in place, tune in NOW to discover the best pet business hiring strategies that will set you apart from the competition. It’s time to build the team that drives your success!

Timestamps:

[02:50] Case Study: Anne's Business Development

[06:59] Connection Between Marketing and Hiring

[08:14] Crafting Effective Hiring Ads

[10:59] The Hiring Process as a Marketing Tool

[14:14] Post-Hiring Marketing and Employee Retention

[16:14] Challenges in the Industry and Auditing the Hiring Process

Notable Quotes:

"It's not that it doesn't work. It just doesn't work this way."

"You have to be open to hearing a different way to do things. You have to be open to trusting me and walking down a path that you might not think would work, but I'm not going to tell you to do something that doesn't work."

"I truly want to see you achieve all of your wildest dreams. I want to see you at home on Christmas morning with your family. I want to see you Thanksgiving getting all that Turkey in you on Thanksgiving Day, not on another day, because you were so busy working on Thanksgiving."

"I don't care where you live. I don't care what your area is like. I don't care what your minimum wage is. You have to get out of your own way. And I'm telling you I could help you, but you have to trust me."

"I'm not doing this for my ego. I'm not doing this to be right guys, I don't even. Necessarily need to do this podcast anymore, but every single week, not only do I sit in front of my microphone and I come up with a topic, and I create the script, and I send it over to my podcast producer, and I pay money for him to create this podcast, and then I pay money for my virtual assistants to get it on my website, and then I pay my social media girl money to promote this podcast. Why? Because I truly love you and I care about you, and I want you to succeed."

Resources:

Better Marketing With Bella

FREE 20-Minute Consult with Bella

Did you love this episode?

Make sure you never miss an episode! Head over to Apple Podcasts or Spotify to subscribe to Bella In Your Business.

Transcript:

Welcome to another episode of Bella in your business. Oh, my gosh, you guys. There's been so much happening lately. First of all, I didn't know if I was going to actually be able to record this week's podcast and if I'd actually have to skip it because I've been so sick. But luckily, my voice is back. I might not be able to hear through one of my ears right now, but nonetheless, I'm really excited to bring this episode to you because I want to talk about two things at the same time. And we've talked about these two things separately many times. But if you are a pet sitting company that wants to start hiring, that's heard horror stories, or is having a hard time hiring, or think that everything else is wrong and that you're just perfect and right, and I say that lovingly, then this episode might trigger you.

So, yeah, I'm gonna put a trigger warning on it. It's not them. It's you. There is a saying that someone once told me a long time ago. It's always stuck with me. It is. It's not that it doesn't work. It just doesn't work this way.

And so there's definitely a lot of different ways to get to the goal, right? There's many different paths. But my job as a coach, someone who's been in the industry for 20 years, someone who has grown my own business for from nothing to six figures, and then had someone think that it was so valuable that they gave me six figures in cash for my business, someone who has helped assist people buy and sell companies. People. A person who has helped grow businesses to six figures within twelve months. A person who has helped grow hundreds of business throughout United States, Canada, the UK. I know a thing or two of what I'm talking about. If you don't believe me, or if you need a little bit more convincing, you also, and you probably have already seen this, can go to my Instagram highlight reels and go click on happy clients, and you can see all the testimonials. Guys, I get testimonies on a weekly basis.

And I'm not saying this to toot my own horn. I'm saying this because I know what I'm talking about. There is proof in the pudding. There are people that actually are benefiting from what I'm about to tell you right now. I can say this on the podcast because it's one me to many you. But this is where, in my coaching sessions, we get down to the nitty gritty and we really strategize for what makes you unique. Right now I'm working with an amazing woman. Her name is Anne, and we're working about 5 hours a week together.

We just went through her entire handbook, her manual. We did her entire, all of her phases, and then we did her, all of her onboarding steps. We created her 30 day review. We created each phase and all the questions for the phases and the standardized answers or like how to score them, right? Because we're building this as if she's not going to be involved. That's our goal. We did the whole orientation all lined out like an SOP. This is what we do on orientation. This is what we need to have.

This is what, what we need to say. This is what we need to collect and do. Here are all the links. This is what training is all about. This is a checklist for day training one, day training two. This is how you rate the trainer. This is how you rate the trainee. We built out all of these documents.

We have built out her hiring ads. We have uploaded them into jazz HR. We are now moving on to updating her website. Now, why are we doing this? Well, the point of this entire episode, also inspired by some of my works, that I'm doing this with this amazing woman, is to talk about perhaps why your pet sitting company can't find good employees is because of your marketing. Now, I'm saying this, and I'm going to be really bold and you're either going to love it and keep listening or you can turn me off and you have that choice. But I'm saying this from love. I'm saying this without sugarcoating things or worrying if I'm going to offend you, because I'm telling you right now, I'm not trying to offend you. I'm trying to real talk with you.

I'm trying to not kumbaya you or chat GPT you into an oasis where we can just sit on it and meditate because that doesn't work. All right, so have you ever considered that your marketing efforts might be the key to attracting not just clients but also the best employees for your pet sitting and dog walking business? I want to talk about this connection between marketing and hiring because most people think that marketing is only for clients and they forget, or they only do a third of what actual marketing is about. They forget about partners and they forget about employees, and we're going to talk about that today. So there's a connection between marketing and hiring. So let's redefine how we view marketing traditionally marketing is seen as a tool to attract clients and to make the sales. But in reality, marketing is way beyond that. It's a really, really powerful thing that you can do to attract quality employees. So that when those employees come across your company, whether it's word of mouth or maybe it's an ad on indeed.

Which by the way, side note, if you don't have a business email on your indeed. And when I say business, I mean, excuse me, when I say business, I mean like infoourbusiness.com, not yourbusinessmail.com. the first one is a business email. If you're not getting seen on indeed, that's, that might be one of the reasons why. But anyways, if someone sees it on indeed or a word of mouth, or they stumble upon your instagram, their perception of your business, and if they want to work for you is going to be heavily influenced by your marketing materials. Every message that you send out to the world shapes how people perceive your business. And it's your social media, it's your website, it's your branding, it's the way you communicate in emails and over the phone, the whole entire hiring process. Are you a hot mess typing every single email back and forth to the employee? It's a brand new email each time or a cold template that's just like.

And like. It doesn't really do much. It doesn't excite someone. It doesn't. It just makes them feel like a number. Those all could be hindering you. So I want you to think about like crafting effective hiring ads. So this is the first thing that I really want you to think about.

I'm going to talk very general about this stuff be

Are you uncertain about whether you’re charging the right price for your pet services? Do you ever feel like you might be undervaluing your hard work and leaving money on the table? If the thought of pricing your pet services makes you anxious or if you find yourself second-guessing your current rates, you’re in good company!

In this episode, I’m addressing two questions from fellow pet business owners who reached out to me for guidance. One asked, “How do I know if I’m charging enough?” and the other shared their concern about “how to position my services without scaring off clients.”

I dive deep into how to price your pet services with confidence, ensuring you're not only covering your costs but also maximizing your profitability. It’s common for pet care professionals to feel hesitant about raising their rates, worried about scaring off clients or not being competitive.

But here’s the truth: if you don’t price your pet services correctly, you risk burnout, financial stress, and ultimately, your business’s growth.

Have you ever thought about the REAL value of your expertise, time, and care?

Whether you're just starting out or have been in the industry for years, this episode will help you shift your mindset from “what will my clients pay?” to “what is my service truly worth?" I’ll share key strategies and insights into how you can confidently set your prices based on the value you deliver—not just what the market dictates.

Tune in to discover the simple yet powerful pricing strategies that will not only boost your bottom line but also help you attract the right clients who respect the value of what you offer. Let’s turn your pricing fears into a profit-making formula!

Timestamps:

[01:08] Benefits of the Better Marketing With Bella program

[05:00] Client Question about raising prices for pet sitting services

[09:41] How to focus on your profit margin and consider a one-price full service model rather than tracking time

[14:03] Client Conversation around building a website and hiring employees, while struggling to find the time

[20:00] Importance of building a website as the foundation before adding other systems and hiring

Notable Quotes:

"Not only is the marketing strategy that we employ with you on the 1:1 calls and the group calls helping you get new clients, but it's also helping you attract the right kind of employees."

"What takes a long time with social media is when you don't know what you're doing. What takes a long time with social media is when you do not have a strategy."

"And if you're scared about it, first of all, it's okay to be scared. What matters is what you do with fear, okay? And fear comes from not knowing. It comes from thinking there's a boogeyman in the closet. Until you put the lights on, you realize it's a coat hanger, okay? So you need to get the education wherever you want to get it."

"If you have a crappy website, then you're the first part. If you have a great website, you're the second part. And guess what? People believe what they see online. Or if you don't have a website, what they don't see. Your website is a big part of your branding. It is the beginning stages of people cyber stalking you."

"But we have to realize that we can now charge more than what we're really comfortable charging because there's only one of us."

Resources:

Better Marketing With Bella

FREE 20-Minute Consult with Bella

Erika @ Barketing Blog

Did you love this episode?

Make sure you never miss an episode! Head over to Apple Podcasts or Spotify to subscribe to Bella In Your Business.

Transcript:

Welcome, everybody, to an all new episode of Bella in your business. My name is Bella Vasta. Today we're gonna go off script again. So buckle up. We're gonna have a lot of fun. I have two different clients that are, they have some questions and I always tell you guys to submit questions and thus you have. And we're gonna have some fun today. But before we do, I wanted to say thank you.

Thank you so much. It is so exciting to know how on fire you guys are for marketing. We announced last week that beta marketing with Bella, doors are open and a bunch of you guys flooded to sign up. And that was just, that literally made my heart so happy because the people that were signing up are people who are go getters. They're the ones that I know I can literally say my success is going to be your success. I know what we have planned for first semester next year, January to June. I know all of the emails that we have scheduled for you guys to go out. I know the types of engaging graphics and talking points that we have simultaneously.

I'm also getting, if you guys follow me on my Instagram Stories, you've seen this already, but you've seen the engagement shoot up up to 1000%. That much. Okay. And that not only are the, is the marketing strategy that we employ with you on the one on one calls and the group calls helping you get new clients, but it's also helping you attract the right kind of employees. And because it's fourth quarter and there's so many events to be had, as we've talked about already, that you guys are easily able to break the ice with people in your community and start these events happening. So I'm really, really excited. We give you Facebook covers, we give you email, emails to send out, we give you graphics, we give you videos, we give you the strategy. We keep you up to date every single month about all the different changes.

Do you know that there's ten to 15 changes that happen on social media every single month? Yeah. And if you're not sure on what's going on or you need a little direction, honestly, with our program, it is meant to do it for you, but also to teach you how to do it. And it's. It's meant to. To really empower you to be able to create the SoP, to then hand it off to someone in your company. And we show you exactly how to take our professional stuff that we give you and match it with your personal stuff that you have ready at your fingertips. It does not take a long time what takes a long time with social media is when you don't know what you're doing. What takes a long time with social media is when you do not have a strategy.

And we're here for that. We're here to help you with that. And I love it. The results are, like, within weeks when people actually do the things we tell them to do. And it makes me so excited so that. That I'm going to leave that right there. And if you get excited by that, or if you're sitting there and you're like, oh, shoot, I hate social media, I have to figure out what I need to post on there. Okay, I'm going to post this picture, but now, shoot, what do I say for this picture? Or, oh, gosh, I don't want to look dormant.

How do I actually use social. How do I get clients from it? Social media doesn't work. It's my area. No, it's not. I don't care if you're in, like, the cornfields of Ohio or you are in downtown New York City, all right? Social media works. And if you're not reaping the benefits of those three things, the trifecta, clients, partners, and employees, then you need to talk to me. Please jump on my calendar. Jump consulting.net, forward slash 20.

Let's talk about it. I will be the first person to tell you, no, you are not it, and or you are not at the right place for it. Okay. Because I believe it or not, I don't want. I just don't want your money. Like, and I'm going to show you that. Actually, in today's episode, I've got two different clients that I'm going to talk to you about who came to me with questions. And you're going to hear the honest to God advice.

The first girl is. The first woman, rather, is Carrie Ann. And I told her she knew that we were going to do it on the podcast. The second person I'm going to keep anonymous, but she is an avid listener. In fact, every time I hear voice notes from her, I hear myself in the background playing on Bella in your business. So. Which is pretty, pretty amazing. Okay, so let's first get into Carrie Ann.

She said she's feeling so stuck right now. She knows she needs to raise her prices, not just for medication fees, but for her services, too. Because if she doesn't, she's never going to have enough money to actually work with me. That's what she said. She said she's closed out all her credit cards. So that's not an option anymore for covering expenses, and it's stressing her out. Well, first of all, I know how scary that can be, so I'm really proud of you for taking that bold step. But she continues on, and she says that it's not like most of my clients are simple either.

I mainly have clients with three or four cats, and many of them need multiple medications. And it's a lot of work every time, and it's adding up quickly. Her prices are already on the higher side, but it's also extremely expensive in Nashville. And, you know, her apartment is, like, really expensive, so she has already adjusted the medication prices, but she's hesitant to finalize everything. And so she's scared, and she doesn't want to make the wrong move and regret it later. And she's like, do you have any words of wisdom on how to move forward with this? I know you've got all the math figured out, but I'm feeling so overwhelmed and unsured. So what I told her, and then she kind of. We went back and forth, and then she asked me again, and she said the only thing I had a question left is how to handle it if I set my prices to start at a certain rate.

How do you manage clients who might try to manipulate the time, saying it will only take a few minutes so they can avoid paying full amount? I'm sure you have strategy for this in your program, but something is always stood out to me, as I know clients might try to downplay the time that it actually takes. That's a loaded question. Right. And I'm sure you guys all have felt the same exact way. So, um, give her a shout out wherever you see this. We would love it if you would leave us reviews,...