Beyond the Image Podcast

The Rags to Riches Lie

Hosted by: James Patrick

In this episode, James has a story for you that may change your perspective on the rock bottom stories you've heard from some influential people.

"Stop comparing your path to the paths of others."

IN THIS EPISODE

• The truth behind most rags to riches stories.

• Why influencers and entrepreneurs may share false stories.

• How to properly share a failure story.

• Where you came from matters.

• What coaches can do better.

• Manufactured gimmicks and how to not fall victim to them.

Connect with James

Website: jamespatrick.com

Instagram: @jpatrickphoto

Text me marketing questions @: 480-605-3254

Share this podcast with a friend and remember to leave a 5-star review!

For more, visit jamespatrick.com

I Lost a 1 Million Dollar Contract

Hosted by: James Patrick

Did I ever tell you about the time I lost a 1 million dollar contract for a company I worked for? Buckle up, because we are reliving some of my trauma together on today's episode.

"If I denied accountability, not only would I never have learned, but I was far more likely to repeat the same mistakes again."

IN THIS EPISODE

• The story of how James lost a million dollar contract.

• What small error cost the contract.

• Why this rejection was so important for James and his career.

• How accountability will change your life for the better.

Connect with James

Website: jamespatrick.com

Instagram: @jpatrickphoto

Text me marketing questions @: 480-605-3254

Share this podcast with a friend and remember to leave a 5-star review!

For more, visit jamespatrick.com

How Media Pitching Has Evolved - Live Coaching

Hosted by: James Patrick

Today, James is going to be talking about how pitching media outlets has evolved over the years.

"Journalists are receiving 20-30

cold pitches a day."

IN THIS EPISODE

• How James has shifted his pitches personally.

• The two different types of pitches and how to use them.

• What to include in your pitch.

• How many people should you pitch to?

• Standing out from other pitches.

• Why you should follow up.

• Interesting quotes and statistics from journalists and media outlets.

• What kind of pitches media outlets want.

Join the Facebook Group for FREE & LIVE Life coaching: Fit Business Guide

Link to watch on YouTube: https://www.youtube.com/jpphotoaz

Connect with James

Website: jamespatrick.com

Instagram: @jpatrickphoto

Text me marketing questions @: 480-605-3254

Share this podcast with a friend and remember to leave a 5-star review!

For more, visit jamespatrick.com

How Companies Exploit Models

Hosted by: James Patrick

Has someone ever contacted you for a potential gig or job offer and very soon you find out that they have no intention of paying or compensating you in any way? Instead, they offer you a trade for your services, but what they're offering isn't equal to what you are being asked to provide. Let's talk about this today.

"If this is how they're willing to treat professional service providers, imagine how they treat their clients."

IN THIS EPISODE

• An experience James had last week with someone trying to trade for services.

• How to respond to certain inquiries when people ask for trades.

• Starting off a company the right way.

• Red flag promises to watch out for.

• Knowing your worth.

Connect with James

Website: jamespatrick.com

Instagram: @jpatrickphoto

Text me marketing questions @: 480-605-3254

Share this podcast with a friend and remember to leave a 5-star review!

For more, visit jamespatrick.com

Pitches Worth Reading with Madison Rutherford

Hosted by: James Patrick

My guest today is Madison Rutherford. She's the associate editor and digital editor of Phoenix Magazine. Today, we're talking about how to create pitches worth reading.

"The most important part of the story is the first sentence and the last sentence."

IN THIS EPISODE

• Madison's journalism journey.

• Interviewing famous people and what makes it unique.

• Changes in lifestyle journalism over the last 10 years.

• Influencer culture.

• The importance of knowing your audience.

• How to keep a reader entertained and educated.

• Stop shot-gunning pitches!

• Why the style of your work matters.

• The Oxford comma.

• Dissecting a pitch example live.

Connect with James

Website: jamespatrick.com

Instagram: @jpatrickphoto

Text me marketing questions @: 480-605-3254

Connect with Madison

Website: PHOENIX Magazine

Share this podcast with a friend and remember to leave a 5-star review!

For more, visit jamespatrick.com

Surviving the Production from Hell

Hosted by: James Patrick

It's taken a whole week for me to feel comfortable talking about this. I had one of the hardest, most stressful production experiences I've had in over 20 years as a photographer. At one point, I was quite literally trying to rip out my own hair.

But, there's an interesting end to this story so I'm sure you'll gain something from my experience. Let's talk about.

"I did what a professional should do."

IN THIS EPISODE

• James' most recent production experience.

• The journey of the missing packages.

• Adapting in the face of problems.

• The importance of maintaining composure in front of clients.

• What our role is as professionals.

Connect with James

Website: jamespatrick.com

Instagram: @jpatrickphoto

Text me marketing questions @: 480-605-3254

Share this podcast with a friend and remember to leave a 5-star review!

For more, visit jamespatrick.com

How to Launch a Best Selling Book - Live Coaching (E)

Hosted by: James Patrick

Today, James is going to be talking about creating an effective book launch strategy so you sell more books and potentially even hit a best seller list.

"Having books published and having books hit best-seller lists, has had an extreme benefit to our ROI."

IN THIS EPISODE

• What James has been up to and what's coming up.

• The big difference between self-publishing and traditional publishing.

• When you do traditional publishing, do they market the book for you completely?

• How to make the best-seller lists.

• An overarching marketing strategy when rolling out your book.

• All about distribution channels.

• Why it's beneficial to have a successful book launch.

• Doing a podcast tour effectively.

• The power of reviews.

• Pricing and profit.

Join the Facebook Group for FREE & LIVE Life coaching: Fit Business Guide

Link to watch on YouTube: https://www.youtube.com/jpphotoaz

Connect with James

Website: jamespatrick.com

Instagram: @jpatrickphoto

Text me marketing questions @: 480-605-3254

Share this podcast with a friend and remember to leave a 5-star review!

For more, visit jamespatrick.com

Creating Photos for Magazine Covers

Hosted by: James Patrick

We realized it would benefit our audience to have a good conversation around what helps make a successful cover image. Let's talk about it today.

"The image should be compelling enough to make someone stop and pause and take in that magazine visually."

IN THIS EPISODE

• What makes a photo suitable to appear on a magazine cover photo.

• Relating to the demographic.

• An emotional resonance

• Story telling.

• A strong composition.

• Drawing the viewer in.

• A good balance of contrast and color.

• Brand alignment.

• Timeliness.

Instagram: @jpatrickphoto

Text me marketing questions @: 480-605-3254

Share this podcast with a friend and remember to leave a 5-star review!

For more, visit jamespatrick.com

Saying No to Free Work

Hosted by: James Patrick

Getting asked to work for free is annoying. So, today I'm going to share different ways to respond to inquiries when asked to work for free.

"You do not have to work for exposure."

IN THIS EPISODE

• Using your years of experience to say no.

• Should you exchange free work in return to add more to your portfolio?

• The power of offering discounts for future work.

• Valuing your work and your time.

• Exploring different options to match your client's budget.

• Calling them on their bluff.

Connect with James

Website: jamespatrick.com

Instagram: @jpatrickphoto

Text me marketing questions @: 480-605-3254

Share this podcast with a friend and remember to leave a 5-star review!

For more, visit jamespatrick.com

Breaking Through Roadblocks with Tamika Robinson (E)

Hosted by: James Patrick

In today's episode we are going to talk about change and being faced with things we were not expecting; obstacles that we were not anticipating and how we navigate around those.

My guest today is Tamika Robinson. Tamika was a collegiate athlete in track and field, specifically a sprinter.

"Nothing;s forever and sometimes there's no guarantee that plan A is going to work."

IN THIS EPISODE

• Tamika's story and what happened that changed her path.

• The importance of working through your emotions.

• Pivoting your life after a big change.

• How obstacles may actually be leading you down the right path.

• Allowing yourself to grieve the idea of what you thought could be.

Connect with James

Website: jamespatrick.com

Instagram: @jpatrickphoto

Text me marketing questions @: 480-605-3254

Connect with Tamika

Website: www.jarfit.com

Instagram: @thefigureprincess

Share this podcast with a friend and remember to leave a 5-star review!

For more, visit jamespatrick.com