Beyond the Image Podcast

Beyond the Image Podcast

By James Patrick: Photographer, Marketer, StorytellerBusinessEntrepreneurshipArtsVisual Arts
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Beyond the Image Podcast episodes

  • BTI # 524: Drawing the Line: When Photoshoot Onlookers Cross Boundaries

    Drawing the Line: When Photoshoot Onlookers Cross Boundaries

    Hosted by: James Patrick

    At what point does watching a photoshoot that's happening in public cross a line? At what point does it become intrusive?

    Let's talk about this since it happens quite often.

    "Modeling while in a public place is intended exclusively for the work that's being created."

    IN THIS EPISODE

    • Why this happens so often.

    • When it's not a problem versus when it is.

    • Examples of when it becomes a problem and why.

    • Real life examples that James has dealt with.

    • Putting these scenarios into perspective.

    • Consent in a public photoshoot and who it extends to.

    • What this means for photographers.

    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions @: 480-605-3254

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

    13 min
  • BTI # 523: Let's Talk About Sales with Sheley Brien

    Let's Talk About Sales with Sheley Brien

    Hosted by: James Patrick

    We're going to be talking about sales today. I love talking about sales, it seems to make so many of our listeners get a little bit uncomfortable, in a good way. Sales is something that can frustrate a lot of you or leave you feeling overwhelmed, not knowing what you need to do. Oftentime, many of us will try to go down these rabbit holes and figure out "how to sell without selling," or create sales without having to build or nurture relationships.

    But today, we are going to be talking about sales from a completely different perspective. Our amazing guest is Sheley Brien. She is a podcast host and a commercial general contractor business owner.

    "Someone else's opinion of us or metric of success, is irrelevant to you."

    IN THIS EPISODE

    • The event that changed Sheley's trajectory of her life.

    • Changing the perspective on what success is.

    • The most important thing you can ever do.

    • Why investing in yourself matters.

    • Scheduling appointments with yourself.

    • Redefining what self care looks like.

    • Setting a standard for yourself.

    • Showing up with the right energy.

    • Doing more of what works.

    • Assessing results and how to do it effectively.

    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions @: 480-605-3254

    Connect with Sheley

    Instagram: @sheleybrien

    LinkedIn: Sheley Brien

    Podcast: The Business of Being Healthy

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

    50 min
  • BTI # 522: Dumbest Things I've Spent Money on as a Business Owner

    Dumbest Things I've Spent Money on as a Business Owner

    Hosted by: James Patrick

    Today, we're going to be diving into the stupidest things I've ever spent money on. I've made some questionable decisions with my earned cash.

    "We have never regretted investing

    in our user experience."

    IN THIS EPISODE

    • The dumbest things James has spent money on as a business owner.

    • Why some popular social media "strategies" aren't worth it.

    • How to avoid the wrong hires.

    • Things James should have invested in instead.

    • What will bring in qualified leads.

    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions @: 480-605-3254

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

    10 min
  • BTI # 521: Crafting Short Form Content that Goes Viral with Hilary Billings

    I've talked a lot on this show about the importance of attention. I've described attention as the most important asset that our audience can impart upon us because without attention, there is no hope to ever engage our audience to take a next step with us.

    My guest today is Hilary Billings and she is no stranger when it comes to building and leveraging attention.

    "People are making a decision in 2.5 seconds whether or not they are going to scroll or they're going to keep watching a video."

    IN THIS EPISODE

    • Hilary's background and how she started honing in on the currency of attention.

    • The power of doing your research and applying it correctly.

    • What is short form content and why has it gained so much momentum?

    • The biggest mistakes people make when creating short form content.

    • The important of intentionality.

    • The 3 things a video needs in order to do well.

    • What defines a successful video?

    • The most overlooked piece of video creation.

    • How we are served content on social media and how to use that for your advantage.

    • Creating bingeable content that leads to conversions within your business.

    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions @: 480-605-3254

    Connect with Hilary

    Website: www.attenioneers.com

    Book a free strategy call: www.attentioneers.com/freecall

    46 min
  • BTI # 520: The Most Annoying People Trying to Get Published

    The Most Annoying People Trying to Get Published

    Hosted by: James Patrick

    Today, we are going to discuss in detail who the most annoying people trying to get published right now are and their characteristics.

    "Media features and working with the media is a mutually beneficial relationship."

    IN THIS EPISODE

    • The 7 types of annoying people and why.

    • Should the amount of followers you have get you published?

    • Why one moment of success won't turn into consistent media coverage.

    • Should you name drop and brag about yourself to get media coverage?

    • What you should be talking about when asking to get published.

    Join our next LIVE coaching with Lesley Logan in the Facebook Group for FREE to learn how to price your services: Fit Business Guide

    Go to: www.fitbusinessonline.com

    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions @: 480-605-3254

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

    7 min
  • BTI # 519: Launching a Photo Biz from Scratch with Shayla Pelton

    Launching a Photo Biz from Scratch with Shayla Pelton

    Hosted by: James Patrick

    Today, we get to chat about something I get a lot of joy out of which is building a career in the photography industry. Whether or not you're in the photography business you can relate this to establishing something that you have a passion for, building a support network for it, and the lessons you learn along the way.

    My guest today is Shayla Pelton.

    "Yes, the market can be oversaturated, but there's still going to be a

    client for every photographer."

    IN THIS EPISODE

    • Shayla's story as a photographer.

    • When is it okay to call yourself a photographer?

    • Valuing your work.

    • The importance of acquiring skills.

    • How to gain momentum early on.

    • The power of referrals.

    • Showing up as yourself in an appropriate way.

    • Loving yourself and how this plays a role in your business.

    • Client dynamics and what to do when you don't click.

    • Standing out in a saturated market.

    • Finding your North Star and making goals for the future.

    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions @: 480-605-3254

    Connect with Shayla

    Instagram: @boudoirbypeltonphotography

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

    49 min
  • BTI # 518: Client Confidential: Red Flags for Crappy Clients

    Client Confidential: Red Flags for Crappy Clients

    Hosted by: James Patrick

    In today's episode, we're going to peel back the glossy exterior and dive head first into the world of red flags when dealing with client relationships.

    "When they have been ripped off by every service provider they've hired, the common denominator is them, not the service provider."

    IN THIS EPISODE

    • Personal examples from James's experience when he stood his ground and when he did not.

    • When prospective clients ask you to work for free.

    • Signs of commitment phobia.

    • Should you sign an NDA?

    • Why you shouldn't work for less or free.

    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions @: 480-605-3254

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

    10 min
  • BTI # 517: Overcoming Imposter Syndrome with Neelima Chittapu

    Overcoming Imposter Syndrome with Neelima Chittapu

    Hosted by: James Patrick

    At our 9th annual Get Published Live event last month, we had an attendee express that they wanted to make sure that they fit in with the group. Of course, the answer was yes absolutely you do.

    It reminded me of the first time I went to a mastermind session and compared myself to every other person in the room. What I learned is that everyone else was thinking the same thing and it's a part of the imposter syndrome we place on ourselves.

    This individual stood out to us because she has defied so many barriers and preconceived notions about what is possible and absolutely deserved to be in that room. She is the owner of TechFabric and her name is Neelima Chittapu.

    "Believe in yourself, believe in your talent. That will take you places."

    IN THIS EPISODE

    • How Neelima became the owner of her own tech company.

    • The importance of surrounding yourself with the right people.

    • Why you need to be more curious.

    • What's the worst that can happen?

    • Fighting the sexist stereotypes within male dominated industries.

    • When's the right time for you to start?

    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions @: 480-605-3254

    Connect with Neelima

    Instagram: @neelima_reddy

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

    38 min
  • BTI # 516: The Most Daily Effective Schedule for Entrepreneurs

    The Most Daily Effective Schedule for Entrepreneurs

    Hosted by: James Patrick

    Today, I'd like to share the morning routine of a social media influencer and the dangers behind this message for entrepreneurs.

    "There is not a wrong answer as long as it's you that's deciding what is best for you."

    IN THIS EPISODE

    • How the perfect day for an entrepreneur should look.

    • Lies about morning routines.

    • The dangers behind striving in entrepreneurship.

    • What does success look like to you?

    • Doing what you want to do, not what others tell you is the right thing to do.

    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions @: 480-605-3254

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

    9 min
  • What Got People Published at Get Published LIVE

    In today's live coaching session, we're going to be diving into feedback we got from the media partners and magazine editors at Get Published LIVE on all the things that stood out to them and helped people get cast for media features. We'll also dive into things that didn't work in people's applications.

    "The more comprehensive the pitch, the easier it was for the editor to get a more holistic view on the subject."

    IN THIS EPISODE

    • This year's focus for Get Published LIVE.

    • How many attendees booked features this year and how many were magazine covers.

    • What magazines are looking for besides just a good model.

    • The one thing you don't want to lack in your submission.

    • Balancing brevity.

    • Is inexperience a deal killer?

    • What you should focus on in your pitch.

    • Why you should proofread.

    • How to pitch specifically to media outlets.

    • Should you use ChatGBT in your pitches?

    • Bringing value and standing out in the market.

    • Upcoming feature opportunities.

    Join the Facebook Group for FREE & LIVE Life coaching: Fit Business Guide

    Link to watch on YouTube: https://www.youtube.com/jpphotoaz

    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions @: 480-605-3254

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

    46 min

About Beyond the Image Podcast

From the publisher's feed

Develop beyond the image in your creative career! Hosted by photographer, best selling author and marketing strategist James Patrick, this weekly podcast is made for photographers and creative…

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