Running a business can feel like a juggling act, especially when you're managing the demands of work and family life.

Today’s guest host, Bec Cuzzillo knows this struggle all too well, but, through strategic planning and intentional decision-making, she was able to find the balance.

Bec is a Spiritual Business Coach for spiritual women ready to scale their impact, create confident cash, and step into the highest vision for their life and business.  As a fiery Aries mama of 2, Bec built a scalable business model that thrives alongside her busy family life. Join us as we unpack her strategies and learn how to build a business that adapts to your unique needs.

Simplify, Simplify, Simplify

Years ago, when she became a new mother, Bec realised her business was spread too thin across multiple areas. Recognising the need for change, she narrowed her focus to the things that truly brought in revenue or value. Here is her advice for other business owners:

• Assess What’s Selling Well: Identify which of your offers are your major income earners. Focus your energy on these.
• Evaluate Energetically: What excites you? Where do you feel the most drained? Align your business activities with what lights you up.
• Trim the Fat: Use data and gut instinct to cut back on offers that aren’t serving you effectively.

Strategy Matters

After you’ve simplified, the next step is focusing on strategy! To do this you need a good understanding of who your client is and exactly how you serve them. Consider the following questions:

• How are people currently coming into your world, and where are they going next?
• How scalable is your business right now, and how can you optimise it for more scalability?
• What tweaks can you make in your current business model to improve it before creating something new?

Designing a Self-Centric Business Model

Bec’s final pillar for creating a scalable business model is to align your business with your needs and desires. You didn’t start your business to feel trapped in another 9-to-5 grind, so take the time and set it up to serve you. If you’re not sure how to do this, reflecting on these questions is a good place to start:  

• What’s Important to You? Identify your core values in life and ensure your business decisions honour these.
• What are your current responsibilities and commitments? Design your business around them to maintain a healthy work-life balance.
• What aspects of your business make you genuinely happy? Prioritise these to maintain your passion and drive.

Building a scalable, adaptable business model is not just a dream – it’s entirely possible with intentional decisions and consistent effort. So, take a leaf out of Bec’s book and start rethinking your business model today. What can you simplify? Where can you get more strategic? And most importantly, how can you design a business that truly works for you?

LINKS

Connect with Bec Cuzzillo

Website:        https://www.beccuzzillo.com

Podcast:        Feminine Fire

Connect with Ellie: 

Website:                   https://www.ellieswift.com/

Instagram:                    @elliehswift

Facebook Group:       www.facebook.com/groups/shineonsocialellieswift/