Bootstrapped Secrets

Bootstrapped Secrets

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    71 min

    per episode

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Bootstrapped Secrets episodes

  • What Is A Funnel Hacker?

    You are an entrepreneur by birth, but you are a funnel hacker by choice...

    On this episode during Russell's first presentation at Funnel Hacking Live, he talks about what it means to be a funnel hacker. Here are some of the awesome things in this episode:

    • Find out what the difference is between a regular entrepreneur and a Funnel Hacker.
    • Hear an emotional story about how entrepreneurs can change people's lives when they are super passionate about their art..
    • And find out what mantra Russell and Clickfunnels are going to push for the next 12 months, and why it matters.

    So listen here to the first part of Russell's first presentation from this year's Funnel Hacking Live, about what it means to be a Funnel Hacker.

    Transcript - https://marketingsecrets.com/blog/283-what-is-a-funnel-hacker

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    22 min
  • Funnel Hacking Live 2020 - The Highlights Show

    A recap of my favorite moments from the last six funnel hacking live events.

    On this episode Russell recaps his favorite parts of all six past Funnel Hacking Live events, and gives a quick recap of this year's event. Here are some of the awesome things you will hear in this episode:

    • Find out why Russell didn't want to do another Funnel Hacking Live after year three.
    • Hear which year was Russell's personal favorite and why.
    • And see how he thinks this year's event went, and where it falls on his list of favorites.

    So listen here to find out what Russell really thinks of the past six years of Funnel Hacking Live.

    Transcript - https://marketingsecrets.com/blog/282-funnel-hacking-live-2020-the-highlights-show

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    27 min
  • DO HARD THINGS!!! (Revisited)

    If you want to be worthy and ready for the mission that God wants to give you, it's time to follow this one simple principle.

    I'm a little busy at FunnelHacking Live 2020, so here is a special "throwback" episode to keep you busy until things calm down a bit!

    Transcript - https://marketingsecrets.com/blog/281-do-hard-things-revisited

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    11 min
  • What Is A Unicorn?

    A couple lessons I've been learning on my march towards a billion dollar evaluation.

    On this episode Russell describes what a unicorn is, and why he set a goal to become one. Here are some of the awesome things in today's episode:

    • Find out why Russell wants to become a unicorn, and why it was a goal he used to think was impossible.
    • See what changed his mind into believing Clickfunnels could actually achieve unicorn status.
    • And find out what Russell's next book will be about, and when you can expect to see it.
    • So listen here to find out why Russell wants to be a unicorn.

      Transcript - https://marketingsecrets.com/blog/280-what-is-a-unicorn

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      13 min
    • Is Your Trial Bigger Than Mine?

      When all is said and done, I think we'll be shocked at how similar all of our problems in this life really were.

      On today's episode Russell talks about an epiphany that he had in Kenya. Here are some of his awesome thoughts from this episode:

      • Why seeing people fighting for food in Kenya helped Russell gain a new perspective on trials.
      • Why he believes that everyone's trials, while different, are the same in magnitude.
      • And why you should serve your customers with empathy, because you don't know what kind of trials they are currently struggling with.

      So listen here to hear why Russell believes trials are different, but we'd all be shocked to learn how similar they are in magnitude.

      Transcript - https://marketingsecrets.com/blog/279-is-your-trial-bigger-than-mine

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      9 min
    • Do It Yourself, Done With You, Done For You

      The three step framework to move people through your upsells, as well as your value ladder.

      On this episode Russell gives a brief description of how the value ladder works in very simple terms. Here are some of the awesome things to listen for on this episode:

      • Hear about the three tiers that are in the value ladder in simple terms.
      • And Hear how Peng Joon uses in his three tiers.

      So listen here to hear this awesome, simple explanation of the value ladder.

      Transcript - https://marketingsecrets.com/blog/278-do-it-yourself-done-with-you-done-for-you

      Learn more about your ad choices. Visit megaphone.fm/adchoices

      7 min
    • The Lens Of Curiosity

      One of the keys of success, is breaking the pattern of frustration and rebuilding a pattern of curiosity.

      On this episode Russell talks about realizing that he sees things differently than other people. Instead of getting frustrated with a situation he gets curious as to why it is that way and figures out a way to fix it. Here are some of the awesome things you will hear in this episode:

      • Find out what experience Russell had that helped him forego frustration and jump straight to curiosity and be able to fix a problem.
      • See why Russell thinks being frustrated puts the problem on someone else, whereas curiosity brings it back to you.
      • And find out how you too can switch your brain to look through the lens of curiosity instead of frustration.

      So listen here to see how curiosity helps solve problems, while frustration puts the blame on someone else.

      Transcript - https://marketingsecrets.com/blog/277-the-lens-of-curiosity

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      10 min
    • How I Prep For FHL

      Behind the scenes look at how I create 8 presentations in less than two weeks.

      On this episode Russell shares how he prepares for Funnel Hacking Live, and what kind of work goes into each presentation, including:

      • How he organizes each presentation inside Google Drive.
      • How he makes each slide, and who makes it look so pretty.
      • And how he gets it all done in just 2 weeks time.

      So listen now to find out all that goes into each of the 8 FHL presentations that Russell will be doing this year.

      Transcript - https://marketingsecrets.com/blog/276-how-i-prep-for-fhl

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      16 min
    • 5 Years Of Training In A Weekend

      How your message can impact more people than you ever thought possible.

      On this episode Russell talks about doing a live training and how many views were consumed in just 3 days, and that it equaled out to about 5 years worth of time. Here are some of the awesome things to listen for in this episode:

      • How the math of views equals out to be 5 years.
      • And how this type of training differs from traditional schooling, or even the teachings of Aristotle.

      So listen here to Russell talk about how amazing it is to be able to teach so much content in such a seemingly small amount of time.

      Transcript - https://marketingsecrets.com/blog/275-5-years-of-training-in-a-weekend

      Learn more about your ad choices. Visit megaphone.fm/adchoices

      9 min
    • The Top Marketing Secrets From My Inner Circle (Part 2 of 2)

      On this very special, two part episode Russell asks his inner circle to weigh in on the biggest marketing secrets they have learned over the past decade. You will from the following people on part two:

      • Daniel Den
      • Joe McCall
      • Ray Higdon
      • Krista Mashore
      • Sarah Petty
      • Marley Jaxx
      • Eric Beer
      • Katie Richardson
      • Thomas Shipley
      • Nicholas Bayerle
      • Mike Arce
      • Joe Marfoglio
      • Chris Baden

      So listen here to get this amazing, valuable marketing advice from some of the top marketers out there right now.

      Transcript - https://marketingsecrets.com/blog/274-the-top-marketing-secrets-from-my-inner-circle-part-2-of-2

      Learn more about your ad choices. Visit megaphone.fm/adchoices

      41 min

    About Bootstrapped Secrets

    From the publisher's feed

    Welcome to Bootstrap Secrets — the next evolution of the show that started as Marketing In Your Car and grew to nearly 1,400 episodes documenting the journey of bootstrapping ClickFunnels from zero to a billion dollars in sales, without a dime of outside funding.

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