Greg Satell is a popular author, speaker, and trusted advisor. The author of Cascades: How to Create a Movement that Drives Transformational Change and Mapping Innovation (which was selected as one of the best business books of 2017 by 800-CEO-Read), Greg has been published in Harvard Business Review and Ink, and has been recognized as a thought leader by many others.

In this episode, Greg breaks down what it really takes to grow awareness and coordinate movement for change. Listen in to learn the keys to viral marketing, advice for increasing awareness, and how to get people to take part in a cause.

You can find show notes and more information by clicking here: http://bit.ly/2U97GQD 

Dr. Tedi Asher is the first—and only—art museum neuroscientist. Shortly after completing her Ph.D. at Harvard Medical School, she became the Neuroscience Researcher at the Peabody Essex Museum (PEM) in Salem, Massachusetts. There, she helps to inform the exhibition design strategy by analyzing emerging neuroscientific findings and proposing recommendations to increase engagement and visitor impact.

In this episode, Tedi shares the details of her unique line of work, as well as how directing people's viewing impacts their experience. Listen in to hear about her findings on engagement, examples of her experiments, and more.

You can find show notes and more information by clicking here: http://bit.ly/2VnI3No 

Mitch Joel has been called “one of North America’s leading visionaries” and the “Rock Star of Digital Marketing” by Strategy Magazine. A multi-talented podcast host, entrepreneur, and author, Mitch is the founder of Six Pixels Group and former co-founder and president of Twist Image, which he later sold to WPP. He frequently speaks to groups like Wal-Mart, Starbucks, Microsoft, and Twitter, and has been giving between 40 and 60 keynote presentations per year since 2005.

In this episode, Mitch breaks down where we are with technology today, as well as insights from his book Ctrl Alt Delete, which Amazon named one of the best business books of 2013. Listen in to hear why Mitch says many businesses remain "in purgatory" and what companies need to consider when it comes to their websites and how they connect.

You can find show notes and more information by clicking here: http://bit.ly/2JPiIKQ 

Cal Newport isn’t on Twitter, Facebook, Instagram, or any other social media platform—and for good reason. An associate professor of computer science at Georgetown University, Cal has spent a lot of time studying and writing about how humans interact with technology. He’s the author of six books, including Deep Work, So Good They Can't Ignore You, and his latest, appropriately titled Digital Minimalism.

In this episode, Cal explains how social media has become more and more addictive and how this fragments our attention to make real concentration increasingly difficult. Listen in to learn the benefits of digital minimalism, how to draw the line between beneficial online activities and those that have a negative impact, and what you can do to give yourself a digital detox.

You can find show notes and more information by clicking here: http://bit.ly/2U08Th1 

Rick DeLisi is the principal executive advisor for the Gartner Group, where he focuses on helping executives unlock the extraordinary potential of communication to solve business problems and contribute to the bottom line. The co-author of The Effortless Experience: Conquering the New Battleground for Customer Loyalty, Rick works with clients in a range of communications and customer experience topics, and he joins the show today to talk about one in particular: customer effort.

Listen in to hear how creating minimal effort for customers builds loyalty, as well as examples of how to make an experience feel like less effort—without changing the requirements. You’ll learn where most companies tend to fall flat when it comes to resolving problems, how a lot of businesses mistakenly end up being entirely company-centric, and the best way to predict if a customer will remain loyal in the future.

You can find show notes and more information by clicking here: http://bit.ly/2F8EX8V 

Nathan Latka is the principal of Latka Capital, executive producer and host of The Top Entrepreneurs podcast, and CEO of two companies he recently purchased. Also the founder of the software company Heyo and star of the hit Facebook Watch show Latka's Money—which sees more than one million viewers tuning in every episode—Nathan has followed a unique path to success.

He joins the show today to share insights from his new book, How To Be A Capitalist Without Any Capital, in which he lays out the specifics of his process and results. Listen in to learn what entrepreneurial "rules" Nathan says should be broken and why you don’t need money or great ideas to be successful.

You can find show notes and more information by clicking here: http://bit.ly/2VLdpgv 

Steve Woodruff is known as the King of Clarity. For more than 30 years, he has consulted with businesses ranging from solo startups to Top Five Pharma to help them achieve clarity in their brand and craft clear brand messaging. He also offers insight for businesses to use clarity as a way to create a competitive advantage in his new book, Clarity Wins: Get Heard. Get Referred.

In this episode, Steve explains where companies tend to miss the mark when it comes to both mission statements and sales messaging. Listen in to learn the key elements of clarity, common mistakes businesses make when targeting their audiences, and why being pigeonholed isn't such a bad thing after all.

You can find show notes and more information by clicking here: http://bit.ly/2IJKxUv 

Don Rheem is an expert on workplace culture. The CEO and founder of E3 Solutions, Don has traveled the globe to speak to business leaders about employee engagement and is one of the most popular speakers in Vistage International, the world’s largest organization for CEOs. He is also the author of Thrive By Design: The Neuroscience That Drives High-Performance Cultures.

In this episode, Don breaks down what it takes to create a workplace environment that allows employees to do well and stay engaged. Listen in to learn the true root cause of employee disengagement, how evolutionary psychology impacts our perception of a workplace, and what managers can do to increase engagement among their employees.

You can find show notes and more information by clicking here: http://bit.ly/2tz16Ik 

Albert-László Barabási is a network scientist who has done extensive research on success. The Robert Gray Dodge Professor of Network Science and a Distinguished University Professor at Northeastern University, Albert-László's work has led to many breakthroughs, including the discovery of scale-free networks in 1999, which continues to make him one of the most cited scientists today.

In this episode, he shares the scientific measures of success, as well as what his research has shown about the key factors that help to create it. Listen in to hear insights from his latest book, The Formula: The Universal Laws of Success, on how to gain traction and visibility, the common misconception about creativity in youth, and more.

You can find show notes and more information by clicking here: http://bit.ly/2tlt2ze 

Shane Barker is a digital marketing consultant who specializes in influencer marketing, product launches, sales funnels, targeted traffic, and website conversions. The instructor of a personal branding course at UCLA, Shane has consulted with Fortune 500 companies, influencers with digital products, and top celebrities. He has also been published by Ink, Huffington Post, Forbes, and more.

In this episode, Shane shares what we can all do to become better influence marketers. Listen in to hear his advice on how to find and reach out to influencers, what kinds of things to consider about the people you want to promote your brand, and advice for asking for promotion even if you don’t have a big budget.

You can find show notes and more information by clicking here: http://bit.ly/2WGPOPD