The world's most measured man just did the most unmeasurable thing.

Yes, 5 grams of psilocybin.

You've probably seen something of this on social media. Bryan Johnson filmed the whole ego-death experiment, and has been posting about it ever since.

We give our take today. Also today,

Biohacking isn't a basement hobby anymore, it's an industry. Joni Laiho has great experience buiding trusted health brands including the brilliant Thera Nordic. We talk hype vs. science, Finnish saunas, biohacking business, and Bryan Johnson.

Follow Thera Nordic on Instagram.

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