Have you ever felt like creating content in your business was a complete waste of time? Whether you're not seeing the payoff or you're simply discouraged in your content creation cycle, this episode will help ensure that your content makes you money! When your content strategy starts with income, you'll see the results you're looking for.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Join Now >>

Riverside is what we use to record our interviews for this show. Visit Riverside.fm and use code JOY for 15% off.

Learn More >>

In This Episode You'll:

1. Hear which types of content you can easily make money from.
2. Explore monetization opportunities for your content.
3. Understand a simple strategy for making money from your content.

Find it quickly:

1:10 - Creating Intentional Content
4:31 - Building an Email List
6:49 - Use affiliate links
8:04 - Build a community
9:57 - Talk about your own products & services

Mentioned in this Episode:
Flodesk
Kajabi
Affiliate Marketing Jumpstart Guide
Episode 74: Growing Beyond Services: Building Diverse Revenue Streams
Episode 75: Affiliate Marketing for Content Creators
Episode 28: Growing a Facebook Group to 10k Members and My Best Community Growth Tips
Hobby to Pro Toolkit
Coaching & mentorship
PitchPower Email Templates

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

CALLED TO BOTH COMMUNITY 

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

Does every day feel like a win to you? Everyone has rough days, but I've created three simple hacks for winning the day, every day. In this episode, I'm sharing how to create a more favorable life and business by making very small changes in your day to day!

(This episode is a re-run. Original airdate was April 1, 2022)

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Join Now >>

In This Episode:

1. Identify what makes each day feel like a win for you.
2. Be better prepared heading into each day.
3. Find ways to reward and care for yourself.
4. Implement three hacks for winning the day.

Find it quickly:

0:08 - 3 Hacks for Winning the Day

1:36 - Create an End-of-Day Next Actions List 

3:41 - Do Tasks that Tomorrow's Version of You Will Appreciate

6:03 - Celebrate Really Small Things

10:38 - Recap

Links + Resources mentioned in this episode:

• Get organized with  Notion
• Connect with teammembers on Slack
• Start reading  Business Made Simple
• Grab a pen subscription with Cloth & Paper

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE
CALLED TO BOTH COMMUNITY

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

If you're thinking about being a guest on more podcasts this year, you're in the right place! In today's episode, I'm sharing how you can become a favorite podcast guest that is remembered and asked back! From creating a wonderful experience for the host, providing unique and valuable education to their listeners, and going above and beyond to stand out, it's time to get visible through podcast guesting this year!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Join Now >>

Riverside is what we use to record our interviews for this show. Visit Riverside.fm and use code JOY for 15% off.

Learn More >>

In This Episode You'll:

1. Explore the value of visibility through podcast guesting.
2. Understand the three phases of being a good podcast guest.
3. Learn the importance of collaboration as a podcast guest.

Find it quickly:

1:28 - Podcast Guesting
3:30 - Phase 1 - The Pitch
7:30 - Phase 2 - The Recording
12:30 - Phase 3 - The Promotion

Mentioned in this Episode:
Episode 6: Your Business Needs a "Power Hour"
Shure MV7 Mic (What I use for the podcast currently)
Logitech Blue Yeti Mic (I’ve used this for podcasting and courses)
Logitech Web Cam

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

CALLED TO BOTH COMMUNITY 

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

Have you ever wanted to jump on a call with the team from Meta & Instagram? I recently got that call and had the chance to ask all of the burning questions we're dying to have answered! From the importance of the blue check mark to understanding what features are meant for growth and which for engagement, they answered it all. Listen in to get all the details from a content strategist at Instagram!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Join Now >>

Riverside is what we use to record our interviews for this show. Visit Riverside.fm and use code JOY for 15% off.

Learn More >>

In This Episode You'll:

1. Get behind the scenes details on my call with Instagram.
2. Learn the difference in features meant for growth vs. engagement.
3. Explore the importance of Broadcast channels and how to use them.

Find it quickly:

2:41 - Instagram Called Me
5:37 - Instagram Stories
9:50 - Broadcast Channels
11:39 - The Blue Check Mark
14:28- Hashtags on Reels
15:33 - Consistency & Engagement
16:49 - Instagram Lives
17:34 - Growing on Instagram

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

CALLED TO BOTH COMMUNITY 

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

Have you streamlined your business with the right tools, softwares, and apps? As a business owner, there are so many things to consider, so when it comes to optimizing the behind the scenes of your business! In today’s episode, I'm sharing the tools I use in my business, what I use them for, why I use them, and the cost for each. I always enjoy episodes like these when other creatives do them, and just really like knowing what other creatives use to run the day-to-day operations in their businesses.

(This episode is a re-run. Original airdate was May 2, 2022)

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Join Now >>

In This Episode You'll:

1. Explore what tools you should consider for your business.
2. Hear how to get the most our of your tools.
3. Determine which you should invest in.

Find it quickly:

3:18 - About My Business & Tools

4:33 - Communication Tools

10:24 - Website Tools

12:43 - Teach Tools

24:23 - Personal Tools

26:02 - MileIQ 

27:02 - Focus & Snapseed

Mentioned in this Episode:
Try Honeybook >>
Try Notion >>
Try Slack >>
Try Voxer >>
Try G Suite >>
Try Google Drive >>
Try Showit >>
Try Yoast >>
Try Tailwind >>
Try Tubebuddy >>
Try Planoly >>
Try Kajabi >>
Try Flodesk >>
Try Canva Pro >>
Try LR Classic >>
Try Pixieset >>
Try Zoom >>
Try Audible >>
Check Out My Shop >>
Try Toggl >>
Try MileIQ >>
Try Focus >>
Try Snapseed >>

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

CALLED TO BOTH COMMUNITY 

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the F

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

Is perfectionism holding you back? Maybe you haven't even realized that you're a perfectionist. In today's episode, I'm sharing a few tell-tale signs of a perfectionist, how to distinguish standards vs. perfectionism, and four affirmations to help you overcome perfectionism.

Today's episode is brought to you by Honeybook, my favorite client management software, where I send contracts, get paid, and keep track of client inquiries and projects! HoneyBook allows me to send questionnaires, invoices, see easy to understand a detailed financial reports, set up meetings and appointments through their built in scheduler tool, and so much more! Try Honeybook for free and get 35% off your first year.

TRY HONEYBOOK >>

(This episode is a re-run. Original airdate was January 9, 2023)

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Join Now >>

In This Episode You'll:

1. Learn about perfectionism vs. high standards.
2. Explore the tell-tale signs of a perfectionist.
3. Pull four affirmations to help you overcome perfectionism.

Find it quickly:

2:26 - Perfectionism as a Business Owner

4:28 - Tell-Tale Signs of Perfectionism

11:32 - Perfectionism Holds Us Back

12:46 - Standards vs. Perfectionism

15:32 - Affirmations

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

CALLED TO BOTH COMMUNITY 

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

Being a business owner requires you to be flexible and sometimes that means changing your methods in order to continue to grow and stay relevant. Having more than one way to generate revenue can be a game changer in your business. In today's episode, I'm sharing how diversifying my revenue allowed me to build an entirely new business and opened doors I used to only dream about.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Join Now >>

Today’s episode is brought to you by Kajabi! I use Kajabi to house my freebies, my email list, my coaching pages, and client replay calls. Kajabi also offers podcast hosting, communities, and memberships. This all-in-one tools helps streamline my admin and marketing efforts! You can try Kajabi for free today with the link below!

Try Kajabi >>

In This Episode You'll:

1. Diversify Your Revenue
2. Build Brand Authority
3. Explore and Expand Your Offerings

Find it quickly:

2:28 - Building Brand Authority
4:33 - Identify Complementary Offers and Passive Income Opportunities 
10:10 - Talk to your Clients, Customers, and/or Buyers

 Mentioned in this Episode:

• Brand Authority Blueprint
• Episode 75: Affiliate Marketing for Content Creators
• Honeybook
• Episode 74: Growing Beyond Services: Building Diverse Revenue Streams

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

CALLED TO BOTH COMMUNITY 

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

Content marketing is one of the top mediums that small businesses can utilize in order to grow their brand. In today's episode, I'm chatting with my dear friend Jordan Jones about simplifying your content creation process and making it a consistent piece of your marketing strategy this year. If you've needed help and guidance around your content creation process, this episode is for you!

This conversation originally took place on my friend Jordan Jones's podcast and I can’t wait for you to hear this episode.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Join Now >>

Today’s episode is brought to you by my PitchPower email template pack, you’ll find 10 email pitches to get you the visibility and collaborations you want in your biz. This email template pack includes emails for reaching out cold and a template for turning free product or affiliate collaboration offers into paid deals.

Buy Now >>

In This Episode You'll:

1. Learn the value of creating consistent content to build brand authority.
2. Explore how to get started with content creation for your business.
3. Take the first steps to building your content strategy. 

Find it quickly:

4:54 - Content Creation & Brand Authority
10:27 - Strategy & Simplification
14:55 - Consistency
20:21 - Getting Started with Content Creation
41:58 - Rapid Fire Questions

 Mentioned in this Episode:

• Notion
• Riverside
• Facebook Studio Scheduler
• Canva
• Brand Authority Series
• Christmas LoFi Forrest Frank
• Habits at the Household

Connect with Jordan:

Website: jordanjones.co

Instagram: instagram.com/jordanjones.co

Podcast: jordanjones.co/podcast

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

CALLED TO BOTH COMMUNITY 

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

It's been a full year of podcasting here on Called to Both! To celebrate, my husband Felipe, is joining me for a conversation about our journey, my business, and what it looks like to be called to both. Listen in as he asks me some of your questions (and his own), but then answers some of my own questions about being married to an entrepreneur!

(This episode is a re-run. Original airdate was March 13, 2023)

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Join Now >>

In This Episode You'll:

1. Meet my husband, Felipe!
2. Learn how partners can support their entrepreneurial spouses.
3. Hear my advice to younger, newer moms who are called to both.

Find it quickly:

:52 - Meet Felipe

1:25 - Felipe's Involvement in Joy Michelle Co

3:42 - Felipe's Support in My Business

6:09 - Advice for Spouses on a Similar Journey

7:24 - Top Moments as a Mom and Business Owner

10:30 - Advice to Pregnant Joy

12:11 - Owning a Business with One Kid vs. Two

16:28 - The Transition into Entrepreneurship in a Relationship

19:12 - What it's like to be married to a dreaming entrepreneur?

21:34 - Does he wish I would go get a job?

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

CALLED TO BOTH COMMUNITY 

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

So much can happen in just one year—this year felt like so much changed. In today's episode, I'm sharing the highs and lows of 2023, along with the lessons I'll be taking into 2024. From mindset shifts to challenges faced, I'm sharing it all.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Join Now >>

Today’s episode is brought to you by my PitchPower email template pack, you’ll find 10 email pitches to get you the visibility and collaborations you want in your biz. This email template pack includes emails for reaching out cold and a template for turning free product or affiliate collaboration offers into paid deals.

Buy Now >>

In This Episode You'll:

1. Hear the challenges I faced in 2023.
2. Explore the highlights that came from those challenges.
3. Learn so key takeaways and lessons that I'm bringing into 2024.

Find it quickly:

2:39 - Challenges & Lessons Learned in 2023

13:20 - Highlights of 2023

17:30 - Thoughts & Takeaways

Mentioned in this Episode:

Episode 72: Sabbatical Recap: Reflections from Taking a Month Off from My Business

Episode 79: Navigating Sponsorships and Brand Deals: Are They Worth It? A Guide to More Successful Brand Collaborations

Episode 16: How to Live a Simple Yet Rich Life with Kayla Brint

Episode 49: Investing in In-Person Education: Elevate 2023 Recap

Visibility Coaching

PitchPower Templates

The Photoboss® Method

The Artist's Way

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

CALLED TO BOTH COMMUNITY 

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>