April 16, 2025

In this episode, host Pete Neubig sits down with 𝗟𝗶𝗼𝗿 𝗔𝗯𝗿𝗮𝗺𝗼𝘃𝗶𝗰𝗵, 𝗖𝗼-𝗙𝗼𝘂𝗻𝗱𝗲𝗿 𝗮𝗻𝗱 𝗖𝗘𝗢 𝗼𝗳 𝗕𝗹𝗮𝗻𝗸𝗲𝘁 𝗛𝗼𝗺𝗲𝘀, to explore his remarkable journey from an elite Israeli military unit to building a mission-driven prop-tech company. Lior shares the origins of Blanket Homes, how it's solving real problems in property and asset management, and the lessons learned from scaling a remote and international team. He also opens up about his early missteps (including being fired from his first job after one day), his nonprofit work renovating homes for Holocaust survivors, and how he balances purpose with performance.