大師輕鬆讀之輕鬆聽大師

大師輕鬆讀之輕鬆聽大師

By 媒體創意人 俞國定Business
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大師輕鬆讀之輕鬆聽大師 episodes

  • No.1083 超強團隊才懂的7個硬道理/Superteams


    越團隊──也就是超強團隊──不是單靠文化、魅力或協作就能打造出來的,他們是靠一整套有實證支持、能幫助人們更聰明共事的習慣累積而成。Great teams – Superteams – are not built through culture, charisma, or collaboration alone. They are built through a collection of evidence-based habits that help people work together more intelligently.


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    21 min
  • No.1081 給力行銷/Empower Your Marketing


    你的事業旅程與顧客旅程並非兩條平行線,而是如螺旋般層層交疊、共同探索與成長的敍事。目標是創造出業務成長與顧客滿意度相互滋養、相輔相成的良性循環。Your business journey and your customers' journeys are not separate paths, but a single, spiraling narrative of mutual discovery and growth. Aim to create a virtuous cycle where business growth and customer satisfaction feed into each other and fuel each other.


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    19 min
  • No.1080 戰術性同理心/Fight Less Win More


    每次對話都是一場談判。那些總是取得最佳結果的人,往往不是最會說服的人;相反地,他們最擅長的是讓對方感到被傾聽與被認可。Every conversation is a negotiation. The people who consistently achieve the best outcomes are not those who are the most persuasive. Rather, the people who do best make others feel heard and validated.


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    18 min
  • No.1079 大時間法則/Big Time


    大多數人沒有時間問題,是觀念上出了問題。時間其實遠比我們想像的充裕,之所以覺得忙碌不堪,多半源自我們對自己行程的描述,不是時間真的不夠用。Most people do not have a time problem — they have a perspective problem. Time is far more abundant than we think. The feeling of constant busyness comes largely from the stories we tell ourselves about our schedules, not from the actual number of hours available.


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    19 min
  • No.1078 一次搞懂失敗報酬率/How to Get a Return On Failure


    永遠把每次挫折與失敗當作對更美好未來的投資。只要你持之以恆,就能從所有失敗中獲得正面回報。Always treat your defeats and failures as an investment in a better future. If you do that consistently, you can and will end up generating a positive return on all your failures.


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    Hosting provided by SoundOn

    14 min
  • No.1077 這樣開價就對了!/Fearless Pricing


    大多數企業主收費過低,是因為他們是依據時間、競爭對手或心中的恐懼來定價,想要有所成長就必須依據你創造的價值和產出的成果。別再販賣時間或投入程度,開始販賣結果吧。Most business owners charge too little because they price based on time, competitors, or fear. The path to growth is to price based on the value you create and the outcomes you deliver. Stop selling hours or inputs and start selling results.


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    17 min
  • No.1076 賈伯斯的流放歲月/Steve Jobs in Exile


    1985年被逐出蘋果後,賈伯斯陷入一段荒野歲月,他失去了權力、地位與方向,但這次流放也迫使他重塑再造。After being pushed out of Apple in 1985, Jobs entered what felt like professional wilderness. He lost power, status, and direction. Yet exile forced him into reinvention.


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    17 min
  • No.1075 第二人生優勢/The Second Act Advantage


    退休已是過時的概念,你的人生下半場可能成為你一生中最有生產力、最有意義、最有影響力的一段歲月。不要退休下來只躺在沙灘上,去開創你夢想的事業,好好享受吧!Retirement is an outdated concept. Your later decades of life can become your most productive, most meaningful, and most impactful years of your career. Don't retire and sit on the beach, launch your dream business and enjoy.


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    21 min
  • No.1074 策略校準/Alignment


    企業必須不斷尋找方法,讓整體價值超越各部分的總合。若缺乏全面的策略校準,組織各部門將各自為政,朝不同方向發展。Corporations must continually search for ways to make the whole more valuable than the sum of its parts. Without enterprise-wide alignment, the various parts of the organization will head off in different directions.


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    Hosting provided by SoundOn

    22 min

About 大師輕鬆讀之輕鬆聽大師

From the publisher's feed

濃縮歐美暢銷財經管理書精華的《大師輕鬆讀》,精心規劃六大系列主題,並由 資深媒體人 俞國定 重點導讀和精闢解說每周新刊內容,讓您享受最豐富的知識語音饗宴,輕鬆與全球同步學習。

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