Today Dr Ellis Whitehead and I will be doing a demo of our new Free PPC Tool. This is aimed at new and growing sellers to help them optimise for the right Search Terms for their Campaigns. We know on a monthly basis, sellers spend hours on end deciding on which terms to use and get paralysed by data analysis. We cover this in 5 structured steps on what to look for and optimise using a colour coded system based based on 5 questions and our tool.