Ever wondered what it really takes to land speaking opportunities at top universities and use your business to impact the next generation?

In this episode I'm sharing behind-the-scenes opf my experience presenting to Master’s students at UC Berkeley. From how I landed the opportunity to the powerful lessons I took away from their questions, I'm breaking down the truth about entrepreneurship, showing up online, and why you don’t need to have it all figured out to start.

Here’s what you’ll take away:

• The networking moment that opened the door to speaking at UC Berkeley.

• The biggest fears future dietitians have about starting a business—and how to overcome them.

• Why vulnerability is more powerful than expertise when it comes to building trust online.

• The myth that you need years of clinical experience before starting a business (and what you actually need instead).

• Permission to start small—whether it’s paying off debt, making a side income, or supporting your family.

• How to pivot and shift your business as you grow without starting over.

• Why building a personal brand creates limitless opportunities beyond coaching or programs.

• The reassurance that you already know enough to help others—you just need to be a few steps ahead.

If you’ve been waiting for a sign to finally take the leap, this episode will remind you that you don’t have to have it all perfect—you just have to start.

The final round of the Online Entrepreneur Academy this year is now open! Spots are limited, so grab your seat and start building your business today.

Instagram: @dietitiandeanna and @online.entrepreneur.academy   Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale

Feeling stuck in your body (and business) after baby? This week’s guest, Leanne Thomas, shares her powerful story of navigating postpartum depression, hip misalignment, and burnout—all while trying to build a business that truly helps moms feel strong again. A military spouse, fitness instructor, and OEA alum, Leanne transformed her struggling low-ticket fitness app into a thriving, high-touch postpartum coaching program—one that helped her out-earn her 2024 income in just one launch.

 

In this episode, Leanne opens up about the mindset shifts that changed everything, the power of niching down, and how she's helping postpartum moms rebuild strength and confidence at every stage—whether it’s 6 weeks or 6 years after birth. She also shares the hard truths about the support most women aren’t getting… and how she’s changing that through her business, Movement with Leanne.

 

Tune in to hear:

• The physical and emotional realities of postpartum that no one talks about
• Why niching her fitness program finally helped Leanne scale—and actually serve her clients better
• How to support moms in every stage of postpartum (not just the newborn phase!)
• Why traditional fitness apps are falling short, and what to do instead
• Leanne’s experience moving from burnout to breakthrough inside OEA

 

Connect with Leanne: Instagram: https://www.instagram.com/movementwithleanne/   Instagram: @dietitiandeanna and @online.entrepreneur.academy   Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale

Ever wondered what it really takes to pivot from a high-pressure career into building your own online business? In this episode of Deets with Deanna, Deanna sits down with Whitney Di Bona — lawyer turned social media strategist, mom of two, and founder of The Branded Professional.

Whitney shares her journey from corporate law and representing women in landmark cases against cosmetic companies to realizing she wanted more freedom, impact, and joy in her work. After building a strong online presence, Whitney made the bold leap into entrepreneurship, helping lawyers, doctors, and other professionals grow their brands and visibility through social media.

Tune in to hear:

• Whitney’s unconventional path into law and what it was like working high-stakes cases involving cancer and asbestos exposure.

• The moment she realized she wanted out of the legal grind and how motherhood shaped her decision.

• How she used Instagram to pivot her career and land her first social media clients.

• What it really takes to grow on social media (hint: it’s not just posting three times and waiting).

• Why professionals like lawyers and doctors must embrace social media if they want visibility and opportunities today.

• Whitney’s honest perspective on pivoting, building a personal brand, and not needing to have it all figured out from day one.

Connect with Whitney:

• Instagram: https://www.instagram.com/whitneyraydibona/

• Professional branding agency:https://www.instagram.com/thebrandedlawyer/

Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale

Have you ever wondered what it really takes to build a 7-figure business—and do it fast? In this episode, I pull back the curtain on the exact strategies I’d use if I had to start all over again today. From choosing a profitable niche to launching offers quickly, building client retention systems, and staying accountable, I’m breaking down the nine steps that would allow me to scale a business to seven figures in just one year.

Tune in to hear:

• Why choosing a niche you live and breathe creates the fastest path to success
• The secret to standing out—even in a “saturated” market
• How hiring a coach and staying accountable accelerates growth
• The importance of validating your offers before you build them
• Why launching quickly with a minimal viable product (MVP) is key
• The overlooked strategies for client retention, alumni offers, and upsells
• How to diversify your content beyond Instagram without burning out
• Why pricing isn’t the problem (and how to sell at premium rates)
• The mindset and support systems you need to avoid self-sabotage

Instagram: @dietitiandeanna and @online.entrepreneur.academy   Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale

Feel like you're passionate about everything and struggling to niche down? You're not alone—and I promise, it's not a bad thing.

 

Today, I’m walking you through exactly how to embrace being multi-passionate without getting stuck. I’m sharing the real reason why niching down feels hard, what finally helped me get clarity, and how I coach my clients through this inside OEA. From personal stories to client case studies, you’ll see what happens when you pick a clear “front door”—and how it opens up so many more opportunities once people are inside. If you’ve ever felt like choosing a niche means cutting off parts of yourself, this episode will change how you think about it for good.

 

Tune in to hear:

• Why being multi-passionate is actually my superpower
• The “front door” approach that helped me find clarity (and clients)
• How I’ve pivoted three times and still stayed aligned
• Client success stories that started with one clear focus
• How I help women in OEA turn their passions into profitable niches

 

Connect with Deanna: Instagram: @dietitiandeanna and @online.entrepreneur.academy Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale

What really happens behind the scenes of a high-level mastermind retreat? In this episode, I’m breaking down everything I learned (and didn’t expect to learn) after spending four days in Newport Beach with 20 seven-figure business owners. I went in hoping for a 50-step plan to scale—but left with something so much better. I’m sharing what I’m changing in my business moving forward, the unexpected clarity I gained, and why this experience was the best investment I’ve made in years. Whether you're dreaming of your first six figures or scaling toward eight, this episode is packed with real talk, strategic takeaways, and encouragement to trust your timing.

 

Tune in to hear:

• The live + evergreen launch strategy I’m adopting (and why you probably need both)
• My top “WTF” moments that totally shifted how I think about scaling
• Why I'm finally ready to test ads—and the mindset shift that got me there
• The surprising reality of profit margins in the seven-figure space (and where mine stacks up)
• How I’m approaching hiring, offers, and strategy differently after this retreat

 

Connect with Deanna: Instagram: @dietitiandeanna and @online.entrepreneur.academy Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale

Ever struggle with saying no—even when the opportunity looks amazing on paper? In this solo episode, I’m getting personal about a tough decision I made recently to turn down a fully paid brand trip. Yep, the flights, hotel, meals—everything was covered. But I’m walking you through why I said no, and what it taught me about alignment, boundaries, and honoring the season I’m in as a mom, entrepreneur, and dietitian. If you’ve ever felt torn between “should” and “what’s right for you,” this one’s for you.

 

Tune in to hear:

• Why I turned down a dream brand trip (even though I wanted to say yes)
• What I’ve learned about boundaries as a mom and business owner
• How I evaluate opportunities in this season of life
• Why protecting your peace can actually move your business forward
• A reminder that saying no is sometimes the most confident move you can make

 

Connect with Deanna: Instagram: @dietitiandeanna and @online.entrepreneur.academy Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale

What does it really take to grow a brand and business as a dietitian today? In this episode, I sit down with Gabrielle Palmeri, a dietitian and social media creator known for her no-nonsense approach to nutrition and business. Gabrielle shares her journey from clinical hospital work to running a thriving private practice, building a social media following, and landing brand deals — all while staying authentic to her mission of helping people improve their gut health. We get into the messy, behind-the-scenes truth of entrepreneurship, social media strategy, and what it really takes to turn followers into a sustainable career.

 

Tune in to hear:

• How Gabrielle transitioned from clinical dietetics to private practice and social media
• The steps she took to grow online and land brand partnerships
• Honest insights on navigating burnout, boundaries, and staying grounded in the social media space
• Why gut health (and fiber!) became her focus — and how she educates without fearmongering
• Her thoughts on trends like the carnivore diet and the rise of the “fiber train”

 

Connect with Gabrielle: Instagram: @dietitian.gabrielle TikTok: https://www.tiktok.com/@dietitian.gabrielle?is_from_webapp=1&sender_device=pc YouTube: https://www.youtube.com/@dietitian.gabrielle Fiber Guide, Join Community, 1:1 Coaching, and more: https://stan.store/dietitiangabrielle   Connect with Deanna: Instagram: @dietitiandeanna and @online.entrepreneur.academy Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale

What are the little things that actually keep my business running smoothly? In this episode, I’m sharing seven habits, routines, and tools that make my workday feel seamless and sustainable. From morning rituals that help me switch from mom mode to CEO mode, to strategies for staying focused (and sane) during the workweek, I’m giving you an inside look at what’s working for me as a seven-figure entrepreneur. If you’re looking for ways to feel more aligned, efficient, and energized in your business, this one’s for you!

 

Tune in to hear:

• The simple “commute” that shifts my energy for the day
• How I prioritize connection (with family and team) without burning out
• My Instagram sales strategy that saves me time and mental space
• The tools and routines that spark creativity and keep me inspired
• Why creating a business that supports your life — not the other way around — matters most

 

Connect with Deanna: Instagram: @dietitiandeanna and @online.entrepreneur.academy Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale

You don’t have to be at the summit to start leading. In this episode, I sit down with author and leadership coach Becky Schmooke to talk about healing, self-leadership, and what it really means to take control of your life. Becky shares her 20+ year journey with an eating disorder and how her recovery—alongside her work in Stoic philosophy—inspired her to write Choose the Handle That Holds. We talk about redefining leadership (hint: it’s not a job title), communicating clearly with your team and loved ones, and choosing the harder, healthier path—especially when it's uncomfortable. Whether you’re managing a team, navigating recovery, or just trying to show up more fully in your life, this episode will leave you thinking deeply—and laughing just as much.

 

Tune in to hear:

• Becky's eating disorder journey and how it shaped her leadership work
• The Stoic philosophy that helped her finally recover during COVID
• How to choose the “handle that holds” when life feels out of control
• The leadership myths that keep entrepreneurs stuck
• Tools for communicating better with your team, your partner, and yourself

  Connect with Becky: Instagram: @beckyschmooke Website: https://www.beckyschmooke.com/ Order your copy of Choose the Handle That Holds   Connect with Deanna: Instagram: @dietitiandeanna and @online.entrepreneur.academy Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale