In this episode, we are joined by Sarah Shadonix, the founder and CEO of Scout & Cellar. Her journey to entrepreneurship is nothing short of inspiring. With a mission for quality and sustainability, she left her career as a lawyer to become a sommelier and turn her passion for wine into a thriving business. Listen in to learn how Sarah has been able to reach new markets and the valuable lessons she’s learned along the way. Let’s dive into the world of wine, entrepreneurship, and the power of pursuing your passions!

To learn more about Scout & Cellar visit their website, or follow them on Instagram @scoutandcellar.

Time-based notes:

[00:02] Intro

[01:08] Sarah Shadonix's background

[02:52] What Sarah learned about the wine industry

[03:47] ‘Uncommercializable’ Wine

[04:29] Launching Scout & Cellar in direct selling

[06:33] Sarah's coffee business

[09:02] Sarah's direct sales model/strategy

[10:56] Scout Wild brand ambassador program

[14:52] Why the Scout Wild program is really powerful

[16:18] Sarah's advice/tips for direct sellers 

[18:09] How to add value as a direct seller

Get the full show notes ⁠here⁠.

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