Today’s guest Jaime Schmidt, Founder of Schmidt’s Naturals, is a straight up self-made baller. But building a business that changes lives doesn’t come easy, and Jaime gets really raw and open about the fact that she didn’t know what she was doing for the longest time. But after following her heart + intuition to Portland, Jaime found her calling.

Schmidt’s started with a simple mission, changing the way people think about deodorant, but things are blowing up and they are expanding their scope to changing the way people think about natural. Krista + Lindsey have been using Schmidt’s Naturals for a few months now, and they can vouch that this company is really setting the new gold standard for natural body care products.

Jaime is sweet, kind, and funny as hell – and this episode is an absolute blast! We chat about…

Growing up in 1-800-FUN-TOWN

How Jaime created a niche in natural body care

How the vegan lifestyle + restaurants are starting to blow up

Just not feeling right in your job… and then chasing your bliss!

Cooking up vegan hot dogs + other service industry jobs

When Jaime met her husband almost a decade ago

Where the entrepreneurial spirit comes from

What products + ingredients Schmidt’s uses

Why clean beauty is so important (and the potential health risks of common body care products)

Getting these products in as many people’s hands as possible

Alicia Silverstone being one of Schmidt’s early influencers

When a feature on Fox of all places overwhelmed their shipping system

Producing the products in Portland

Selling to Unilever

Literally going from farmer’s markets to CostCo, with no business plan!!

What Jaime has learned in her relationship

Jaime’s kid’s product development ideas + strong opinions on fragrances

Advice for female entrepreneurs in today’s business environment

Find more to love at http://www.almost30podcast.com/shownotes/ (almost30podcast.com)!

Resources:

Check out Schmidt’s | schmidtsnaturals.com

Connect with Jaime on IG | @jaimeschmidt22

WOO FOR PLAY | Use code ALMOST30 for 10% off at wooforplay.com

CaliFlour Foods | Use code ALMOST30 for 10% off a $50+ purchase at califlourfoods.com

Schmidt’s Naturals | Use code ALMOST30 for 20% off at http://schmidtsnaturals.com (schmidtsnaturals.com)

Vitruvi | Use code ALMOST30 for 20% off at http://vitruvi.com (vitruvi.com)

Four Sigmatic | Get 15% off your order at foursigmatic.com/almost30

The Almost 30 Podcast is edited by Podcast Masters