The Entrepreneurial Therapist Podcast

EP 175: Marketing Hacks for this Summer: Reddit, Content Creation & More


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How can you use the slower summer season to supercharge your marketing and set yourself up for success the rest of the year?

In this episode of The Entrepreneurial Therapist Podcast, I’m diving into my top marketing hacks for summer 2025—because let’s be honest, when business slows down, it’s the perfect time to create content that really moves the needle. I’m walking you through exactly how I’m revamping my content strategy, using tools like Instagram’s new Edits app, and leveraging platforms like Reddit to get inspired and build visibility. If you’re looking to grow your audience, repurpose past viral posts, or finally make sense of your content insights, this episode is for you.

I’m also sharing how I boost my energy and creativity during the summer months, balance life as a therapist mom, and stay plugged into the latest trends that actually matter. Tune in and let this episode be your roadmap to creating smarter, not harder, this summer.

Topics Covered in This Episode:

  • 1:49 – Why summer is the best time to focus on content creation and top-of-funnel growth
  • 3:26 – How to use Instagram’s Edits app for organizing ideas, finding trends, and boosting creativity

  • 6:53 – What’s changed with Instagram in 2025 and how smaller accounts are being prioritized

  • 8:20 – The content strategy I’m using based on insights—not trends—for real growth

  • 9:42 – The power of tweaking past viral content for massive new reach

  • 12:18 – Why repurposing should be a bigger part of your weekly strategy

  • 13:31 – How to use Trial Reels to reach a brand-new audience without spending a dime

  • 18:40 – A clever way to use Reddit to fuel content ideas and drive traffic to your offers

Let this episode inspire you to make the most of your summer marketing momentum!

Resources Mentioned:

Free AI Guide on Getting More Private Pay Clients for Therapists: https://www.theentrepreneurialtherapist.com/guide

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The Entrepreneurial Therapist PodcastBy Danielle Swimm

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