The Entrepreneurial Therapist Podcast

EP 204: The Therapist's Guide to Planning a Successful + Sustainable 2026


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What if planning your year could feel motivating, expansive, and actually fun? In this episode, I walk you through exactly how I'm preparing for 2026—mindset, strategy, rhythm, and the behind-the-scenes reality of being a mom, therapist, and entrepreneur all at once. I share the rituals, tools, and questions I use every year to plan intentionally, avoid burnout, and build a business and life that actually feel good. From reviewing revenue to mapping out launches to honoring your real-life capacity, this is the episode that will flip planning on its head and make you excited for what's ahead.

This is my final solo episode of 2025, and I wanted it to be a powerful one. If planning usually stresses you out, let this episode be the mindset reset, the strategy spark, and the permission slip you've been needing.

Topics Covered in this Episode:

  • 3:29 - The planning mistakes I made early on (and what finally changed everything)

  • 7:11 - How motherhood, capacity, and seasons actually shape your business success

  • 10:57 - The must-run financial reports that tell you exactly how to plan 2026

  • 13:37 - My launch-timing breakdown for both B2B and B2C therapists

  • 16:25 - The three mantras guiding my entire 2026 strategy

  • 22:48 - The "12-Week Year" mindset shift that can radically collapse your timelines

  • 25:02 - How sprints (not marathons) keep you focused, energized, and out of burnout

Thank you so much for tuning in to this episode of The Entrepreneurial Therapist. If this conversation helped you feel more grounded, inspired, or clear about your 2026 vision, it would mean the world if you subscribed and left a quick review. And a huge thank-you to our sponsors, Alma and Simple Practice, for supporting therapists in building sustainable, aligned, thriving practices.

If you want to go deeper, check out the full 2026 Planning Workshop—your year is waiting.

Resources Mentioned:

End of Year Planning workshop: https://danielle-s-school8.teachable.com/p/end-of-year-workshop

Calendar I Bought to Plan the End of the Year: https://www.amazon.com/dp/B0B2P39G1W?ref=ppx_yo2ov_dt_b_fed_asin_title

Find out more about Alma here: helloalma.com/danielle

Take 50% off your first 4 months of Simple Practice + a 7 day free trial using the link: simplepractice.com/danielle

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The Entrepreneurial Therapist PodcastBy Danielle Swimm

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