If you've ever wondered how to make social media actually work for your short-term rental, boutique hotel, or micro resort—this episode is for you.

I'm breaking down my 3 C's of Marketing on Social Media Strategy that I've been teaching since 2020. These tried-and-true pillars have helped businesses across industries grow their brands, book more clients, and build genuine connections.

In this episode, you'll learn:

• How to develop a content strategy rooted in your brand stories and guest experience.

• Why conversations (and engagement funnels like ManyChat) are essential to boost visibility and track bookings.

• How to approach collaborations and influencer marketing in a way that actually drives results.

I'm also shareing real client examples, proven strategies, and practical ways you can implement the 3 C's in your own business right now.

And if you're ready to go deeper? Be sure to save your seat for my free 3-day workshop, STR Marketing Simplified, happening September 23–25. I'll walk you through these strategies in even more detail, plus give you examples and tools you can apply immediately. A replay will be available for a limited time, but you'll get the most out of being there live.

👉 Save your seat here!

Resources & Links:

• Reserve your spot in the STR Marketing Simplified Workshop (Sept 23–25) → Register here!

• Follow me on Instagram for more tips and behind-the-scenes: @theweberco

• If you enjoyed this episode, leave a quick review and share your favorite takeaway!