Call Her Creator with Katelyn Rhoades

Ep. 67: The $2M Instagram Growth Timeline: A Raw Review of Wins, Mistakes, and Lessons Learned


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Ever wonder what it really takes to grow a $2M business using Instagram? In this raw and unfiltered episode, host Katelyn Rhoades sits down with digital product expert and business coach Jenna Peterson, who built a $2.3M empire in just 24 months. No fluff, no filters—just the truth about what it takes to scale fast, sell digital products, and still keep your sanity.

We’re pulling back the curtain on Jenna’s full Instagram growth timeline—how she started from scratch, built momentum, leveraged her content strategy, and what she’d do completely differently if she could start over today.

In this episode, you’ll learn:

  • The first offer that sparked her business

  • How Instagram helped her scale to $2M+ in revenue

  • The biggest mistakes (and wins) during rapid growth

  • What sustainable success actually looks like now

  • Her best tips for creators building a business in 2025

    Plus, we’re ending with a fun rapid-fire “Creator Edition” Q&A you won’t want to miss.

    🔥 If you're growing on Instagram, selling digital products, or dreaming of hitting six or seven figures—this one’s a must-listen.

    👇 Grab your FREE Digital Product Starter Kit:

    https://gentle-waterfall-803.myflodesk.com/launch

    📲 Connect with us:

    Katelyn – @thekatelynrhoades
    Jenna – @jennapeterson

    ...more
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