Expert Edge Podcast

Depending on what stage you are at in your coaching business, you either have a high ticket program or you've contemplated the idea of eventually adding one to your program offerings. It's important to understand that selling a High Ticket Program is an art and a completely different animal compared to low ticket and medium ticket programs. The whole selling psychology has to change if you want to succeed selling High Ticket. In the episode I go over 3 insights that you have to apply if you want to integrate a High Ticket Program into your business.

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

Hit the "Follow" button so you don't miss an episode!

Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you.

Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages.

https://www.click.colinboyd.co/5secretstraining

For all the show notes and links:

https://www.expertedgepodcast.com/blog/episode177

Connect with Colin on Instagram:

https://www.instagram.com/colinboyd/

Oftentimes we think that if someone else is getting better results than us they must have some secret knowledge or skill that has enabled them to reach that point. Take the high earners in the coaching industry for example. They must possess something that has allowed them to reach high earner status, right? Right! In this episode, I reveal 5 secret attributes that I have found almost all high earners in the coaching industry possess. The good news is that these are all attributes that you can learn and develop with a little application.

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

Hit the "Follow" button so you don't miss an episode!

Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you.

Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages.

https://www.click.colinboyd.co/5secretstraining

For all the show notes and links:

https://www.expertedgepodcast.com/blog/episode176

Connect with Colin on Instagram:

https://www.instagram.com/colinboyd/

Most people are drawn to the coaching industry because they genuinely care about other people and want to share their expertise with their clients. This is amazing, but from my experience working with coaches, many of them still have room for growth in the area of their coaching skills. In this podcast, I put together a list of 3 big ideas that I use for each client that allows me to help them get the most out of our coaching sessions and maximize the chances of a truly transformational experience.

Also, I've put together one of my favorite coaching models that you can use and utilize instantly. It's called the GROW Model, Download it here: https://colinboyd.co/grow

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

Hit the "Follow" button so you don't miss an episode!

Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you.

Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages.

https://www.click.colinboyd.co/5secretstraining

For all the show notes and links:

https://www.expertedgepodcast.com/blog/episode175

Connect with Colin on Instagram:

https://www.instagram.com/colinboyd/

When most coaches attempt to increase their revenue, they typically look at ways to get their current offer(s) in front of more people. While this is great and should definitely be utilized in growing your business year in and year out, it isn't necessarily the quickest way to increase your revenue. The most immediate way to add to your bottom line is to simply put a new relevant offer in front of your existing database. This is one of the things that allowed my business revenue to double already in 2023. I share 4 other unique lessons on this episode that were essential in getting this rapid growth.

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

Hit the "Follow" button so you don't miss an episode!

Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you.

Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages.

https://www.click.colinboyd.co/5secretstraining

For all the show notes and links:

https://www.expertedgepodcast.com/blog/episode174

Connect with Colin on Instagram:

https://www.instagram.com/colinboyd/

Every entrepreneur starts with the dream of making money while they sleep. But most realize, sooner rather than later, that this might be much more dream than reality. My guest on this week's episode of the Expert Edge - Pat Flynn, might have something to say about that! Pat is a professional blogger, keynote speaker, Wall Street Journal best-selling author and host of the 'Smart Passive Income' podcast.

And during this episode we dive deep on topics like:

• How to find out exactly what your customer wants (so simple, yet so overlooked)

• How Pat has built "superfans" and massive continuity programs with little to no paid advertising. (this is brilliant)

• How to give your customers such a great experience that they want to promote you. (he shares an app that does this in just a few minutes)

• And so much more!

You can find more from Pat Flynn at:

SmartPassiveIncome.com

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

Hit the "Follow" button so you don't miss an episode!

Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you.

Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages.

https://www.click.colinboyd.co/5secretstraining

For all the show notes and links:

https://www.expertedgepodcast.com/blog/episode173

Connect with Colin on Instagram:

https://www.instagram.com/colinboyd/

One of the most important skills you can develop as a coach and course creator is the ability to clearly articulate your audience's "flagship problem" and the fact that what you have to offer solves this problem. Mastering how to articulate the problem, so that it becomes urgent and important is a crucial part to any marketing sales campaign. So how do you find out your audience's flagship problem? By going through and answering the 4 questions I laid out during this Episode of The Expert Edge! Enjoy.

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

Hit the "Follow" button so you don't miss an episode!

Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you.

Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages.

https://www.click.colinboyd.co/5secretstraining

For all the show notes and links:

https://www.expertedgepodcast.com/blog/episode172

Connect with Colin on Instagram:

https://www.instagram.com/colinboyd/

Why is it that some people say they want to achieve a certain goal and they follow through, while others with the same goal fall short? On today's episode, we unpack how your values and self worth are the driving factors behind this phenomena.

Today's guest, Dr. John Demartini, is a world-leading human behavior specialist, philosopher, international speaker, best-selling author, and the founder of The Demartini Method - a revolutionary tool in modern psychology. He is exceptional at dissecting and explaining individual behavior while also giving the remedy for that individual to maximize their potential. If you find yourself stuck or falling short on reaching goals in your life, this episode will be a big eye opener for you while giving you clarity and direction.

You can go through Dr. John Demartini's Value Determination Process Here: Click Here

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

Hit the "Follow" button so you don't miss an episode!

Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you.

Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages.

https://www.click.colinboyd.co/5secretstraining

For all the show notes and links:

https://www.expertedgepodcast.com/blog/episode171

Connect with Colin on Instagram:

https://www.instagram.com/colinboyd/

One of the big draws to building a digital expert business is the ability to automate a lot of the work. Outside of the marketing and a few technical aspects, you can literally automate the bulk of the sales process allowing you to make money while you sleep! However, one of the keys to making automation work is NOT to automate too soon. In this episode, I reveal how and when you should move from the Live Launch model to an Automated model as well as what you need to understand about your audience before you make the move.

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

Hit the "Follow" button so you don't miss an episode!

Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you.

Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages.

https://www.click.colinboyd.co/5secretstraining

For all the show notes and links:

https://www.expertedgepodcast.com/blog/episode170

Connect with Colin on Instagram:

https://www.instagram.com/colinboyd/

A lot of entrepreneurs get started with the dream of someday selling their business while cashing in with a big exit. However, in the expert industry, oftentimes you are "the brand". So the idea of selling your company becomes much more challenging. My guest on this episode, Lise Kuecker, has exited 6 companies already and shares how she has built another 8 figure business by not only simplifying her offers but by rebranding and changing the focus of her company allowing herself to be taken out of the equation! If you're in the expert industry and have ever thought about an exit one day, this is the episode for you!

Lisa's LinkedIn: https://www.linkedin.com/in/lisa-kuecker-655965129/

StudioGrow Instagram: https://www.instagram.com/studiogrowco

Lisa's Website: https://studiogrow.co/

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

Hit the "Follow" button so you don't miss an episode!

Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you.

Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages.

https://www.click.colinboyd.co/5secretstraining

For all the show notes and links:

https://www.expertedgepodcast.com/blog/episode169

Connect with Colin on Instagram:

https://www.instagram.com/colinboyd/

Most entrepreneurs start their businesses with the thought of creating an amazing life that allows them the cash flow and freedom to live out their dreams. Unfortunately, the majority tend to get stuck In their business and don't make the correct investment decisions to generate further cash flow.

In today's episode, I interviewed number one Wall Street best-selling author Justin Donald about his journey to retiring at the age of 37 and how he now helps other entrepreneurs just like you to invest their money and build lifestyle cash flow. This way you have more freedom and experiences in your life because you're not chained to your business. In this episode, we talk about how he transitioned his business to create more systems for freedom and also how he built Investments to generate a personal lifestyle cash flow that enabled him to retire at such a young age. I trust you'll enjoy this episode as it enables you to get greater insight to become a lifestyle investor.

Justin's website: https://lifestyleinvestor.com/

Justin's podcast: Lifestyle Investor

Strategy session: lifestyleinvestor.com/strategy

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

Hit the "Follow" button so you don't miss an episode!

Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you.

Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages.

https://www.click.colinboyd.co/5secretstraining

For all the show notes and links:

https://www.expertedgepodcast.com/blog/episode168

Connect with Colin on Instagram:

https://www.instagram.com/colinboyd/