Although creating and sharing valuable content via e-mail marketing is important, the end product we all want is to sell, right? Because your e-mail audience is a loyal one, they must be nurtured before being asked to invest. For that reason, you should sell hard but… not all the time. In this final episode of the 3 part miniseries, Jill shares the most appropriate ways to sell via e-mail.

"I want to encourage you to be nurturing your list even when you're not selling. However, as a caviar, I always, always, always want you to have at least one call-to-action every e-mail." – Jill Coleman

Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same.

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