There's so much mystery around social media. Knowing what to post and how to grow your account can feel impossible, and while growth may be difficult, it isn't impossible. Once you know the different types of content, you can put a plan in place that will make social media growth less mystifying. In this episode, Jill discusses top, middle, and bottom of funnel content, and how to utilize each type to attract, nurture, and convert followers into customers. Getting followers is only the first half of the battle—once you get the numbers, you'll need to form deep and impactful relationships with those people.

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Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same.

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Website: jillfit.com