Finding Genius Podcast

In this episode, we dive into the world of AI and how it's changing human creativity and marketing with Jon Benson. As a copywriter, entrepreneur, and early adopter of artificial intelligence, Jon has spent decades exploring how new technologies can make marketing more effective – all without losing the human insight that makes great ideas connect…

Hit play to explore:

● The strengths and weaknesses of AI output.

● The ways copywriting and AI interact with each other.

● Why human creativity still matters in an AI-driven world.

● How AI can learn and reproduce elements of a person's voice and thinking.

Jon first made his mark as a pioneer of the Video Sales Letter (VSL) and went on to build copywriting systems used across the direct-response marketing world. He later became an early adopter of AI in marketing, eventually founding BNSN.AI, a platform focused on customer research, sales copy, funnels, and content creation.

For Jon, the real opportunity isn't simply getting AI to produce more content faster. It's learning how to use these systems to extend human expertise, creativity, and perspective without making everything sound the same. Listen now to hear his insights into copywriting, creativity, artificial intelligence, and how human and machine-generated work continues to evolve!

Connect with Jon:

Personal Website

BNSN.AI

LinkedIn

In this episode, Stephen Baker joins us to discuss the neuroscience and psychology of pressure — and why knowing what to do isn't always enough when the stakes are high. A former courtroom lawyer and professional poker player turned high-performance and mindset coach, Stephen has spent years studying what allows people to stay focused, make better decisions, and perform consistently under stress.

This conversation covers:

● Why pressure can trigger automatic fear and anxiety responses.

● How Stephen's work as a lawyer informed his current worldview.

● How subconscious patterns influence performance.

● The importance of separating self-worth from outcomes.

● How hypnotherapy can help change deeply ingrained responses.

Stephen's understanding of pressure comes from both direct experience and in-depth study. His career has taken him from high-stakes courtroom advocacy to professional poker, where emotional control and decision-making can determine the outcome in seconds. Those experiences eventually led him toward hypnotherapy, flow psychology, and performance coaching.

Today, Stephen works with athletes, traders, entrepreneurs, and other high performers to identify the mental patterns that can interfere with execution. His approach focuses on closing the gap between consciously knowing the right thing to do and being able to actually do it when pressure arrives.

Connect with Stephen:

Website

Instagram

Free Newsletter

YouTube

How can business owners implement AI in a way that actually improves productivity and delivers measurable ROI? In this episode, Kavita Ganesan joins us to discuss how leaders can move beyond AI hype and build strategies that create real business value…

Kavita is the author of The Business Case for AI: A Leader's Guide to AI Strategies, Best Practices & Real-World Applications and the founder of Opinosis Analytics, where she helps organizations identify practical AI opportunities, modernize operations, and implement AI more effectively.

Click play to discover:

● Why AI has gained so much traction in recent years despite being around for decades.

● Why AI adoption is rising while ROI often remains low.

● How businesses can identify high-impact AI opportunities.

● Where companies commonly go wrong when implementing AI.

With more than 20 years of experience in applied AI, natural language processing, and business transformation, Kavita has worked with both mid-sized companies and Fortune 500 organizations. Her approach focuses on connecting AI directly to business needs while accounting for the technical, organizational, and ethical factors that can determine whether an initiative succeeds.

In The Business Case for AI, Kavita provides leaders with a practical framework for finding valuable use cases, preparing organizations for implementation, and evaluating results without requiring a technical background.

Connect with Kavita:

Opinosis Analytics

The Business Case for AI

Personal Website

In this episode, we are joined by fellow podcaster Arash Vossoughi, host of The Seven Figure Standard Podcast and author of Transform!: Freedom Demands Personal Transformation and The World Class Wealth Mindset: Four Pillars to Building Personal Freedom.

In this conversation, we explore why so many people know they are capable of more but still let outside circumstances shape their decisions, habits, and sense of what is possible. Arash shares his perspective on self-image, belief, and the internal shifts that can help people move from reacting to life to creating it more intentionally.

Click play to discover:

● How self-image influences behavior and decision-making.

● Why outside circumstances can keep people stuck.

● The relationship between belief, action, and personal growth.

● How to stop waiting for perfect conditions before moving forward.

● Why potential is often limited more by internal patterns than ability.

Arash is the founder of Voss Coaching Co. and has spent years helping clients strengthen their mindset, raise their standards, and pursue meaningful goals with greater clarity and discipline. Earlier in his career, he worked closely with Bob Proctor for 15 years, an experience that helped shape his approach to personal development and self-image.

His own journey began while working in outside sales, where he felt he had reached a ceiling. After discovering Think and Grow Rich, he became increasingly focused on understanding why some people break through while others remain stuck in the same patterns.

Connect with Arash:

Voss Coaching Co.

The Seven Figure Standard Podcast

Facebook

Instagram

In today's technological age, children are encountering adult content earlier than many parents are prepared for. So what should families talk about before that first unwanted exposure happens — and how should parents respond if they discover their child has already seen pornography? Kristen Jenson joins the podcast to explain…

Kristen Jenson helps parents have age-appropriate conversations about sexual content while teaching children how to navigate the online world more safely. Rather than relying only on filters or avoidance, she encourages families to give kids the tools to recognize harmful content, respond appropriately, and turn to a trusted adult for support.

Hit play now to learn about:

● When parents should begin conversations about pornography and online sexual content.

● How to make difficult topics age-appropriate without creating unnecessary fear or shame.

● What parents can do before a child receives their first smartphone or unrestricted internet access.

● How to respond calmly if a child has already encountered pornography.

Kristen is the founder of Defend Young Minds and the bestselling author of the Good Pictures Bad Pictures series, which has sold nearly 400,000 copies and been translated into more than a dozen languages. She is also the producer of BRAIN DEFENSE: Digital Safety, a curriculum designed to help children develop tools for navigating online risks.

Kristen has testified before the Washington State Senate on children's exposure to pornography and has spoken at conferences focused on child safety and sexual exploitation. Through Defend Young Minds, her work centers on giving parents and professionals practical resources for raising resilient, screen-smart children.

Connect with Kristen:

Defend Young Minds

Facebook

X

Instagram

Good Pictures Bad Pictures

Porn Proof Kids

For Brock Holyoak, success starts with one person: the one looking back at you in the mirror. In this episode, Brock sits down to talk about discipline, resilience, business, health, fatherhood, and the mindset behind his philosophy, "Build the Mother F*cker in the Mirror." After more than 25 years of building companies, losing and rebuilding, transforming his health, and raising a family, Brock has come to believe that the most important thing a person can build is not a company, a bank account, or even a stronger body — it's themselves…

This idea is also at the center of his upcoming book, UNF*CK YOURSELF, which explores the contrast between living a life filled with experiences and reaching the end weighed down by regret. Through blunt humor, hard-earned lessons, and a distinctly blue-collar perspective,

Brock challenges people to stop waiting for motivation and start taking responsibility for the life they want to create.

This discussion covers:

● Why discipline matters more than motivation.

● What losing everything taught Brock about starting over.

● How physical health can influence confidence, leadership, and performance.

● Why success in business means little if the rest of your life is falling apart.

Brock is an entrepreneur, speaker, author, and founder of NuFit, a HIIT-based fitness platform. He is also the CEO of Oakmont Industries and the creator of the Blue Collar Built movement, which speaks directly to tradesmen, builders, fathers, entrepreneurs, and self-made people who are seeking practical ways to become stronger in their health, work, and personal lives.

Connect with Brock:

Personal Website

Accidently Qualified

NuFit

Instagram

YouTube

In this episode, we connect with Jenn Pinkerton to discuss how emotional trauma can shape the way we connect, communicate, and respond in our closest relationships. As a psychotherapist, sexologist, connection expert, founder, and PhD candidate, Jenn brings a trauma-informed perspective to understanding why people can appear confident and successful on the outside – while still struggling with conflict, intimacy, vulnerability, or disconnection behind the scenes…Jenn works with individuals, couples, and families to identify the deeper patterns influencing their relationships. Rather than looking only at communication problems or compatibility, her approach explores how past experiences, attachment, emotional conditioning, and unconscious responses can affect the way people give and receive love, handle conflict, and protect themselves from vulnerability.

This conversation explores:

● How unresolved trauma can influence adult relationships.

● Why the same conflicts and emotional patterns often repeat.

● The connection between attachment, vulnerability, and intimacy.

● How independence, control, and high standards can create distance.

Jenn is the founder of Pinkerton Psychotherapy and host of the REDHEADREVEAL® Podcast, where she explores relationships, sexuality, intimacy, attachment, and personal growth. Through psychotherapy, relationship intensives, workshops, and education, she helps people better understand how their stories shape their present-day connections and develop healthier ways of relating to themselves and others.

Connect with Jenn:

Personal Website

Pinkerton Psychotherapy

REDHEADREVEAL® Podcast

LinkedIn

Instagram

YouTube

Most technology is designed to help us move faster, work harder, or optimize performance. But what if it could also help us better understand our emotions, relationships, and inner lives?

In this conversation, Lyle Maxson discusses the future of human-centered AI and the idea of technology that understands the person using it at a much deeper level. As the founder and CEO of ABOVE Technologies, Lyle is building a wearable AI platform that uses real-time voice transcription and contextual data to help users reflect on their emotional state, relationships, and patterns of daily life.

Tune in to learn about:

● What Lyle means by "Reflective AI."

● How wearable technology could support greater self-awareness.

● Why voice can reveal important context about emotion and mental state.

● How AI may influence the way we understand ourselves and our relationships.

ABOVE is Lyle's latest venture in a career spent exploring the boundaries between technology and human experience. His previous work has included immersive entertainment, VR, biofeedback, digital therapeutics, education, and spatial computing. Across those projects, he has focused on a consistent question: how can new technology enhance human connection rather than pull us further away from it?

That philosophy has taken him from large-scale immersive experiences to voice-driven biofeedback and AI-powered wellness tools. His work has also been presented on international stages, and his ideas around ethical, human-centered technology have appeared in outlets including BBC and Rolling Stone.

Connect with Lyle:

ABOVE Technologies

Personal Website

Instagram

LinkedIn

Passing down a business is about far more than ownership, legal documents, or financial planning. It can also raise difficult questions about identity, family dynamics, leadership, legacy, and what life looks like after the transition.

In this episode, Elizabeth Ledoux and Andrea Carpenter join us to discuss how family and founder-led businesses can approach succession with greater clarity and intention. Together, they explore why successful transitions depend not only on having the right structure in place, but also on preparing the people involved for what comes next…

This conversation explores:

● Why family business transitions often become complicated.

● How owners can prepare emotionally for stepping away.

● The challenges next-generation leaders face when taking over.

● How family relationships can influence succession decisions.

Elizabeth founded The Transition Strategists more than 30 years ago after seeing how often business owners reached the point of transition without being fully prepared for life afterward. A former petroleum engineer turned entrepreneur, she developed the Transition Roadmap Developer and co-authored It's a Journey, a guide focused on creating thoughtful, intentional business transitions.

Andrea serves as President of The Transition Strategists and brings the perspective of a successor herself. Her work focuses on what she calls Transition 3.0 — a relationship-first approach to helping owners, families, and next-generation leaders navigate succession together. She also created Your Next Gen Friend, a community and podcast exploring identity, wealth, family business, and the unique pressures that can come with inheriting a legacy.

Connect with Elizabeth & Andrea:

The Transition Strategists

Your Next Gen Friend Podcast

Andrea Carpenter LinkedIn

Elizabeth Ledoux LinkedIn

What happens when conventional medicine and naturopathic care are used together instead of treated as opposites? In this conversation, Dr. Joshua Levitt breaks down integrative health, root-cause thinking, and how patients can make sense of complex health concerns without getting lost in overly complicated wellness advice.

Dr. Josh is a naturopathic physician, educator, author, and Co-Founder and Medical Director of UpWellness. With more than 20 years of clinical experience, his approach combines conventional diagnostics with naturopathic strategies to help patients better understand what may be contributing to chronic and everyday health issues.

This conversation explores:

● What a root-cause approach to health actually means.

● Where conventional and naturopathic medicine can complement each other.

● Why good diagnostics matter before choosing a treatment strategy.

● How nutrition, lifestyle, and natural therapies fit into integrative care.

Dr. Josh earned his naturopathic medical degree from Bastyr University and previously served as a clinical preceptor at the Yale School of Medicine. Over the course of his career, he has worked with thousands of patients and has focused heavily on translating complex health concepts into clear, actionable guidance.

This eventually led him to co-found UpWellness, where he works to bring integrative health education and natural wellness solutions to a much broader audience beyond the clinic.

Tune in for a practical conversation about integrative medicine, better diagnostics, natural health, and how to approach wellness with more clarity and less confusion.

Connect with Dr. Josh:

Website: http://www.upwellness.com Facebook: https://www.facebook.com/upwellnessshop/ Instagram: https://www.instagram.com/drjoshlevitt/ YouTube: https://www.youtube.com/upwellness TikTok: https://www.tiktok.com/@drjoshlevitt