Founder's Journal

Founder's Journal

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Founder's Journal episodes

  • How to Reverse Engineer Great Business Ideas (Sam Parr, The Hustle & Hampton)

    Episode 132: To kick off Founder's Journal's new episode format, I speak with Sam Parr (@thesamparr), founder of The Hustle and Hampton. Sam is an expert at reverse engineering business ideas, and we speak about the tools and frameworks he uses to find and vet the best businesses using examples from Sam's life. 


    Sam's List: samslist.co


    Send us an email and let us know what you think of the idea! [email protected]


    #FoundersJournal #Startups #Entrepreneur

    Listen to Founder’s Journal here: https://link.chtbl.com/OV4W93_W

    Watch Founder’s Journal here: https://www.youtube.com/@FoundersJournal/ 


    Subscribe to Morning Brew!

    Sign up for free today: https://bit.ly/morningbrewyt

    Follow The Brew!

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    Follow Alex!

    Alex Lieberman (@businessbarista)

    35 min
  • Founder’s Journal’s Next Chapter

    Episode 131: On this episode, I discuss the future of Founder’s Journal and why I think it will be the best entrepreneurship show, full stop. Thanks as always for being on this journey with me and can’t wait for what’s next.


    Send us an email and let us know what you think of the idea! [email protected]


    #FoundersJournal #Startups #Entrepreneur

    Listen to Founder’s Journal here: https://link.chtbl.com/OV4W93_W

    Watch Founder’s Journal here: https://www.youtube.com/@FoundersJournal/ 


    Subscribe to Morning Brew!

    Sign up for free today: https://bit.ly/morningbrewyt

    Follow The Brew!

    Instagram - https://www.instagram.com/morningbrew/

    Twitter - https://twitter.com/MorningBrew

    Tik Tok - https://www.tiktok.com/@morningbrew


    Follow Alex!

    Alex Lieberman (@businessbarista)

    24 min
  • My New Business

    Episode 130: On today’s episode, I talk about refinding purpose post-exit and launching my new business storyarb. I share the full details on storyarb with no details spared including, ideation, customer acquisition, early challenges, pivots, finding my co-founder, and our biggest lessons. 


    Send us an email and let us know what you think of the idea! [email protected]


    #FoundersJournal #Startups #Entrepreneur

    Listen to Founder’s Journal here: https://link.chtbl.com/OV4W93_W

    Watch Founder’s Journal here: https://www.youtube.com/@FoundersJournal/ 


    Subscribe to Morning Brew!

    Sign up for free today: https://bit.ly/morningbrewyt

    Follow The Brew!

    Instagram - https://www.instagram.com/morningbrew/

    Twitter - https://twitter.com/MorningBrew

    Tik Tok - https://www.tiktok.com/@morningbrew


    Follow Alex!

    Alex Lieberman (@businessbarista)

    32 min
  • Why I Stepped Down As CEO

    Episode 129: On today’s episode I discuss my decision to step down as CEO of Morning Brew. I chat about going from a Chapter 1 to a Chapter 2 CEO, the emotional journey after stepping down, and climbing out of the trough of sorrows.


    Send us an email and let us know what you think of the idea! [email protected]


    #FoundersJournal #Startups #Entrepreneur

    Listen to Founder’s Journal here: https://link.chtbl.com/OV4W93_W

    Watch Founder’s Journal here: https://www.youtube.com/@FoundersJournal/ 


    Subscribe to Morning Brew!

    Sign up for free today: https://bit.ly/morningbrewyt

    Follow The Brew!

    Instagram - https://www.instagram.com/morningbrew/

    Twitter - https://twitter.com/MorningBrew

    Tik Tok - https://www.tiktok.com/@morningbrew


    Follow Alex!

    Alex Lieberman (@businessbarista)

    34 min
  • Why We Sold Morning Brew

    Episode 128: On today’s episode of Founder’s Journal, I talk through the sale of Morning Brew. I chat about how the opportunity came about, why we said no to previous potential deals, why I thought selling the business was the right decision, and if I have any regrets reflecting on the decision today.


    Send us an email and let us know what you think of the idea! [email protected]


    #FoundersJournal #Startups #Entrepreneur

    Listen to Founder’s Journal here: https://link.chtbl.com/OV4W93_W

    Watch Founder’s Journal here: https://www.youtube.com/@FoundersJournal/ 


    Subscribe to Morning Brew!

    Sign up for free today: https://bit.ly/morningbrewyt

    Follow The Brew!

    Instagram - https://www.instagram.com/morningbrew/

    Twitter - https://twitter.com/MorningBrew

    Tik Tok - https://www.tiktok.com/@morningbrew


    Follow Alex!

    Alex Lieberman (@businessbarista)

    28 min
  • Growing Morning Brew from 0 to 10,000 Subscribers

    Episode 127: On this episode of Founder’s Journal, I break down the exact strategies we used to acquire our first 10,000 newsletter subscribers and abstractable growth lessons you can apply to your business.


    Send us an email and let us know what you think of the idea! [email protected]


    #FoundersJournal #Startups #Entrepreneur

    Listen to Founder’s Journal here: https://link.chtbl.com/OV4W93_W

    Watch Founder’s Journal here: https://www.youtube.com/@FoundersJournal/ 


    Subscribe to Morning Brew!

    Sign up for free today: https://bit.ly/morningbrewyt

    Follow The Brew!

    Instagram - https://www.instagram.com/morningbrew/

    Twitter - https://twitter.com/MorningBrew

    Tik Tok - https://www.tiktok.com/@morningbrew


    Follow Alex!

    Alex Lieberman (@businessbarista)

    22 min
  • Lessons from CMOs, Great Storytelling, Freelance vs. Full-time, Follow Your Energy

    Episode 126: Today I discuss my biggest takeaways from a Fortune 500 CMO dinner I hosted, choosing between freelancers vs. full-time employees, lessons in storytelling from Shaan Puri, the importance of following your energy, and joining the board of a non-profit. 


    Send us an email and let us know what you think of the idea! [email protected]


    #FoundersJournal #Startups #Entrepreneur

    Listen to Founder’s Journal here: https://link.chtbl.com/OV4W93_W

    Watch Founder’s Journal here: https://www.youtube.com/@FoundersJournal/ 


    Subscribe to Morning Brew!

    Sign up for free today: https://bit.ly/morningbrewyt

    Follow The Brew!

    Instagram - https://www.instagram.com/morningbrew/

    Twitter - https://twitter.com/MorningBrew

    Tik Tok - https://www.tiktok.com/@morningbrew


    Follow Alex!

    Alex Lieberman (@businessbarista)

    29 min
  • Feeling Unskilled, Curing Cancer, and Going All-In on Morning Brew

    Episode 125: In today’s episode I chat about being in a content creation slump, making an impact as an entrepreneur, and why you never know if it is the right time to go all in on your business. 


    Send us an email and let us know what you think of the idea! [email protected]


    #FoundersJournal #Startups #Entrepreneur

    Listen to Founder’s Journal here: https://link.chtbl.com/OV4W93_W

    Watch Founder’s Journal here: https://www.youtube.com/@FoundersJournal/ 


    Subscribe to Morning Brew!

    Sign up for free today: https://bit.ly/morningbrewyt

    Follow The Brew!

    Instagram - https://www.instagram.com/morningbrew/

    Twitter - https://twitter.com/MorningBrew

    Tik Tok - https://www.tiktok.com/@morningbrew


    Follow Alex!

    Alex Lieberman (@businessbarista)

    24 min
  • A Little Throwback

    Episode 124: Today we’re throwing it back with a true journal style episode. I talk about the joys of finding product market fit, being a default-trusting founder, and understanding extrinsic vs. intrinsic drivers. 


    Send us an email and let us know what you think of the idea! [email protected]


    #FoundersJournal #Startups #Entrepreneur

    Listen to Founder’s Journal here: https://link.chtbl.com/OV4W93_W

    Watch Founder’s Journal here: https://www.youtube.com/@FoundersJournal/ 


    Subscribe to Morning Brew!

    Sign up for free today: https://bit.ly/morningbrewyt

    Follow The Brew!

    Instagram - https://www.instagram.com/morningbrew/

    Twitter - https://twitter.com/MorningBrew

    Tik Tok - https://www.tiktok.com/@morningbrew


    Follow Alex!

    Alex Lieberman (@businessbarista)

    22 min
  • Always Be Shipping

    Episode 123: On this episode, I share a recent blog post by my friend and former colleague, Tyler Denk. Tyler is the co-founder & CEO of beehiiv, a high-growth email newsletter platform. This post outlines Tyler’s philosophy on building a team and culture that allows your company to ship features at lightning speed. His insights are valuable not just for technical founders, but for any entrepreneur who wants to better empathize with engineers and product employees.


    Original essay: https://mail.bigdeskenergy.com/p/always-be-shipping


    Send us an email and let us know what you think of the idea! [email protected]


    #FoundersJournal #Startups #Entrepreneur

    Listen to Founder’s Journal here: https://link.chtbl.com/OV4W93_W

    Watch Founder’s Journal here: https://www.youtube.com/@FoundersJournal/ 


    Subscribe to Morning Brew!

    Sign up for free today: https://bit.ly/morningbrewyt

    Follow The Brew!

    Instagram - https://www.instagram.com/morningbrew/

    Twitter - https://twitter.com/MorningBrew

    Tik Tok - https://www.tiktok.com/@morningbrew


    Follow Alex!

    Alex Lieberman (@businessbarista)

    21 min

About Founder's Journal

From the publisher's feed

Alex Lieberman, the co-founder and Executive Chairman of Morning Brew, gives you an insider’s look into building businesses. Alex explores the founder’s journey, from the painful challenges of 0-to-1…

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