You gotta spend money to make money, and Racheal spends hers on people. People who are doing tasks that SHE could definitely do herself.

You’ve heard it before: don’t be the bottleneck in your business. But it’s so much easier said than done. This interview with Racheal had me taking a closer look at the people I work with, what else they could take on for me, and the possibilities all that free time could lend towards.

In this episode you’ll hear:

-- How Racheal priced her consulting services when she was just starting out with small business owners.

-- How and why she did the opposite of niching down.

-- What Racheal did to boost her sales conversion rate from 1.5% to 4.5% when launching the same program yet again.

-- How you can use video game theory in your programs to increase retention rates.

-- Details on the 6-figure team that allows Racheal to work 30 hours a week running 2 separate businesses, plus her revenue numbers for 2014.

-- How bringing on a CFO has dramatically changed her business for the better.

-- What Racheal isn’t very good at. (Confirmation that she’s not a god among men!)