Fullerton Unfiltered

Your brand is being judged in seconds — and it's not your pricing or services that make the first impression. It's your photos, videos, and overall visual game. In this episode, we're breaking down the massive impact that high-quality media has on your business, from winning over premium clients to building trust before you even say a word. I'll share real examples of how leveling up our photo and video content transformed our brand, helped us charge more, and set us apart from the competition. If you're still snapping blurry pics or winging it on social — this one's for you.

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Together In The Trades - The Summit for Couples in Business - Savannah, Georgia August 14 - 16, 2025

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We've had the Bobcat L28 in the lineup for a little while now, and let's just say… we're obsessed. From its compact size to serious lifting power, this machine is a total workhorse on our jobs. In this episode, we're breaking down what we love so far, how it's helped our productivity, and whether it's worth the investment for your crew.

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Zero to $100K!: The Complete Guide on How to Start a Successful Lawn Care Company

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Together In The Trades - The Summit for Couples in Business - Savannah, Georgia August 14 - 16, 2025

EQUIP Expo - Oct 21-25, 2025 (Save 50% with code Brian)

Our Affiliate Partners:

www.EquipmentDefender.com (Brians10 Save 10%)

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Equip Expo 2025 isn't just about gear — it's about growth. This episode breaks down why Equip is the ultimate destination for lawn care and landscaping pros who want to sharpen their business skills, get hands-on with the latest tools, and walk away with actionable strategies to level up.

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Brian's Lawn Maintenance On YouTube

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www.brandedbullinc.com

www.CycleCPA.com mention code: Brian to save $200.

www.PostcardMania.com/Brian

Zero to $100K!: The Complete Guide on How to Start a Successful Lawn Care Company

Brian's Lawn Maintenance "MERCH"

Together In The Trades - The Summit for Couples in Business - Savannah, Georgia August 14 - 16, 2025

EQUIP Expo - Oct 21-25, 2025 (Save 50% with code Brian)

Our Affiliate Partners:

www.EquipmentDefender.com (Brians10 Save 10%)

www.KujoYardwear.com (Brians10 Save 10%+Free Shipping!)

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www.ProvenLocks.com (Brians10 Save 10%)

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www.Ballard-Inc.com (Brians10 Save 10%)

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This spring was brutal. Weather delays, long hours, crew chaos, burnout knocking at your door—and yet, business still needs to get done. In this episode, we're talking straight about ownership and accountability even when the cards feel stacked against you. No blaming the rain. No blaming the labor market. No excuses. Just strategy, mindset, and grit. Whether you're running a mower or running a crew, this one's your wake-up call to step up and lead like a pro—even when it's hard.

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Brian's Lawn Maintenance On YouTube

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www.brandedbullinc.com

www.CycleCPA.com mention code: Brian to save $200.

www.PostcardMania.com/Brian

Zero to $100K!: The Complete Guide on How to Start a Successful Lawn Care Company

Brian's Lawn Maintenance "MERCH"

Together In The Trades - The Summit for Couples in Business - Savannah, Georgia August 14 - 16, 2025

EQUIP Expo - Oct 21-25, 2025 (Save 50% with code Brian)

Our Affiliate Partners:

www.EquipmentDefender.com (Brians10 Save 10%)

www.KujoYardwear.com (Brians10 Save 10%+Free Shipping!)

www.ISOtunes.com (Save 10%) https://bit.ly/3wzhaI4

www.ProvenLocks.com (Brians10 Save 10%)

www.DarwinsGrip.com (Brians10 Save 10%)

www.Plow-Right.com (Brians10 Save 10%)

www.Ballard-Inc.com (Brians10 Save 10%)

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www.RhinoHitch.com (Brians10 Save 10%)

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In this special episode, we're sharing the incredible story of our third baby's arrival—one we'll never forget. From an early surprise at 38 weeks to discovering he was breech during labor, this home birth took an unexpected turn. We walk you through the emotions, the prayers, the wild moments, and the gratitude we feel for a safe delivery. Whether you're into birth stories, home birth prep, or just love hearing real-life miracles unfold—this one's for you.

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LMN Mastermind Sessions (Use code Brian).

LMN Landscape Software (Interested in checking out LMN and giving it a free Trial? Use our link or the code "Brian" to get the best savings and signup experience possible).

Brian's Lawn Maintenance On YouTube

Brian's Lawn Maintenance On Instagram

www.brandedbullinc.com

www.CycleCPA.com mention code: Brian to save $200.

www.PostcardMania.com/Brian

Zero to $100K!: The Complete Guide on How to Start a Successful Lawn Care Company

Brian's Lawn Maintenance "MERCH"

Together In The Trades - The Summit for Couples in Business - Savannah, Georgia August 14 - 16, 2025

EQUIP Expo - Oct 21-25, 2025 (Save 50% with code Brian)

Our Affiliate Partners:

www.EquipmentDefender.com (Brians10 Save 10%)

www.KujoYardwear.com (Brians10 Save 10%+Free Shipping!)

www.ISOtunes.com (Save 10%) https://bit.ly/3wzhaI4

www.ProvenLocks.com (Brians10 Save 10%)

www.DarwinsGrip.com (Brians10 Save 10%)

www.Plow-Right.com (Brians10 Save 10%)

www.Ballard-Inc.com (Brians10 Save 10%)

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www.RhinoHitch.com (Brians10 Save 10%)

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You won't believe this one… In today's episode, I'm sharing the wildest customer complaint we've had in recent memory—and what we did to handle it professionally (even when we wanted to lose our minds). From start to finish, this story has twists, lessons, and a few laughs you won't want to miss. Whether you're just starting or you've been in business for years, this episode is a masterclass in staying cool under pressure and turning a crazy moment into a learning opportunity.

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LMN Mastermind Sessions (Use code Brian).

LMN Landscape Software (Interested in checking out LMN and giving it a free Trial? Use our link or the code "Brian" to get the best savings and signup experience possible).

Brian's Lawn Maintenance On YouTube

Brian's Lawn Maintenance On Instagram

www.brandedbullinc.com

www.CycleCPA.com mention code: Brian to save $200.

www.PostcardMania.com/Brian

Zero to $100K!: The Complete Guide on How to Start a Successful Lawn Care Company

Brian's Lawn Maintenance "MERCH"

Together In The Trades - The Summit for Couples in Business - Savannah, Georgia August 14 - 16, 2025

EQUIP Expo - Oct 21-25, 2025 (Save 50% with code Brian)

Our Affiliate Partners:

www.EquipmentDefender.com (Brians10 Save 10%)

www.KujoYardwear.com (Brians10 Save 10%+Free Shipping!)

www.ISOtunes.com (Save 10%) https://bit.ly/3wzhaI4

www.ProvenLocks.com (Brians10 Save 10%)

www.DarwinsGrip.com (Brians10 Save 10%)

www.Plow-Right.com (Brians10 Save 10%)

www.Ballard-Inc.com (Brians10 Save 10%)

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www.RhinoHitch.com (Brians10 Save 10%)

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In this episode, I pull back the curtain and reveal how I've been secretly using ChatGPT to streamline my business—everything from email templates and podcast titles to job descriptions and marketing plans. If you've ever wondered how AI can actually save you time, make you money, and help you sound smarter (without replacing you), this one's for you.

Plus, I share some of the exact prompts I've used to build systems, scale faster, and stay ahead of the competition. Spoiler: ChatGPT might just be your new secret weapon too.

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Brian's Lawn Maintenance On YouTube

Brian's Lawn Maintenance On Instagram

www.brandedbullinc.com

www.CycleCPA.com mention code: Brian to save $200.

www.PostcardMania.com/Brian

Zero to $100K!: The Complete Guide on How to Start a Successful Lawn Care Company

Brian's Lawn Maintenance "MERCH"

Together In The Trades - The Summit for Couples in Business - Savannah, Georgia August 14 - 16, 2025

EQUIP Expo - Oct 21-25, 2025 (Save 50% with code Brian)

Our Affiliate Partners:

www.EquipmentDefender.com (Brians10 Save 10%)

www.KujoYardwear.com (Brians10 Save 10%+Free Shipping!)

www.ISOtunes.com (Save 10%) https://bit.ly/3wzhaI4

www.ProvenLocks.com (Brians10 Save 10%)

www.DarwinsGrip.com (Brians10 Save 10%)

www.Plow-Right.com (Brians10 Save 10%)

www.Ballard-Inc.com (Brians10 Save 10%)

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If you're struggling to fill your schedule or want to grow your lawn care or landscaping company with better customers, this video is for you. I'm sharing 5 simple, proven strategies that can help you generate more leads, boost your local presence, and close more jobs—without breaking the bank.

Whether you're a solo operator or scaling multiple crews, these tips will help you stand out in a competitive market and win more profitable work.

💻 Need help with websites, branding, or SEO? Visit BrandedBullMarketing.com 📘 Want more business training? Check out LawntrepreneurAcademy.com 🧰 Gear up with Postcard Mania and UZ Marketing for Postcards and Yardsigns!

Register for Equip Expo 2025 by 5/31 to save 50% off with code "BRIAN" https://plus.mcievents.com/event/equipexpo2025/summary?RefId=BRIAN

Bonus Interview: In this episode, we sit down with CJ Condon, the founder of CJ's Lawn Care, to hear the story behind one of the most respected up-and-coming landscaping companies in the business. CJ shares how he started with humble beginnings, built a reputation for reliability and quality, and scaled his operation into a thriving company.

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LMN Mastermind Sessions (Use code Brian).

LMN Landscape Software (Interested in checking out LMN and giving it a free Trial? Use our link or the code "Brian" to get the best savings and signup experience possible).

Brian's Lawn Maintenance On YouTube

Brian's Lawn Maintenance On Instagram

www.brandedbullinc.com

www.CycleCPA.com mention code: Brian to save $200.

www.PostcardMania.com/Brian

Zero to $100K!: The Complete Guide on How to Start a Successful Lawn Care Company

Brian's Lawn Maintenance "MERCH"

Together In The Trades - The Summit for Couples in Business - Savannah, Georgia August 14 - 16, 2025

EQUIP Expo - Oct 21-25, 2025 (Save 50% with code Brian)

Our Affiliate Partners:

www.EquipmentDefender.com (Brians10 Save 10%)

www.KujoYardwear.com (Brians10 Save 10%+Free Shipping!)

www.ISOtunes.com (Save 10%) https://bit.ly/3wzhaI4

www.ProvenLocks.com (Brians10 Save 10%)

www.DarwinsGrip.com (Brians10 Save 10%)

www.Plow-Right.com (Brians10 Save 10%)

www.Ballard-Inc.com (Brians10 Save 10%)

www.EarthWay.com (Brians10 Save 10%)

www.RhinoHitch.com (Brians10 Save 10%)

www.SureCanUSA.com (Brians10 Save 10%)

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In this powerhouse episode, Brian sits down with Adam Fullerton to unpack the real work behind building a brand, a business, and a lasting legacy. From personal branding to platform-building, they dive deep into why shortcuts don't create staying power—and how the most successful people earn their influence through consistency, clarity, and grit. If you're tired of gimmicks and looking for the truth about what it takes to grow something meaningful, this one's for you.

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Get Brian's Free Newsletter

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LMN Mastermind Sessions (Use code Brian).

LMN Landscape Software (Interested in checking out LMN and giving it a free Trial? Use our link or the code "Brian" to get the best savings and signup experience possible).

Brian's Lawn Maintenance On YouTube

Brian's Lawn Maintenance On Instagram

www.brandedbullinc.com

www.CycleCPA.com mention code: Brian to save $200.

www.PostcardMania.com/Brian

Zero to $100K!: The Complete Guide on How to Start a Successful Lawn Care Company

Brian's Lawn Maintenance "MERCH"

Together In The Trades - The Summit for Couples in Business - Savannah, Georgia August 14 - 16, 2025

EQUIP Expo - Oct 21-25, 2025 (Save 50% with code Brian)

Our Affiliate Partners:

www.EquipmentDefender.com (Brians10 Save 10%)

www.KujoYardwear.com (Brians10 Save 10%+Free Shipping!)

www.ISOtunes.com (Save 10%) https://bit.ly/3wzhaI4

www.ProvenLocks.com (Brians10 Save 10%)

www.DarwinsGrip.com (Brians10 Save 10%)

www.Plow-Right.com (Brians10 Save 10%)

www.Ballard-Inc.com (Brians10 Save 10%)

www.EarthWay.com (Brians10 Save 10%)

www.RhinoHitch.com (Brians10 Save 10%)

www.SureCanUSA.com (Brians10 Save 10%)

www.ComfortTrim.com (Brians10 Save 10%)

Ever wondered what it looks like behind the scenes of a landscaping legend? In this exclusive episode, we tour the shop of the man, the myth, the legend—Marty Grunder of Grunder Landscaping Co. Get ready for an in-depth look at how one of the most respected names in the green industry runs a tight, top-tier operation. From shop layout and equipment flow to leadership philosophy and team culture, Marty shares timeless wisdom and tactical insights you can apply to your own business—no matter the size. This episode is a must-listen for any contractor who wants to scale with purpose and lead with excellence.

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Get Brian's Free Newsletter

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LMN Mastermind Sessions (Use code Brian).

LMN Landscape Software (Interested in checking out LMN and giving it a free Trial? Use our link or the code "Brian" to get the best savings and signup experience possible).

Brian's Lawn Maintenance On YouTube

Brian's Lawn Maintenance On Instagram

www.brandedbullinc.com

www.CycleCPA.com mention code: Brian to save $200.

www.PostcardMania.com/Brian

Zero to $100K!: The Complete Guide on How to Start a Successful Lawn Care Company

Brian's Lawn Maintenance "MERCH"

Together In The Trades - The Summit for Couples in Business - Savannah, Georgia August 14 - 16, 2025

EQUIP Expo - Oct 21-25, 2025 (Save 50% with code Brian)

Our Affiliate Partners:

www.EquipmentDefender.com (Brians10 Save 10%)

www.KujoYardwear.com (Brians10 Save 10%+Free Shipping!)

www.ISOtunes.com (Save 10%) https://bit.ly/3wzhaI4

www.ProvenLocks.com (Brians10 Save 10%)

www.DarwinsGrip.com (Brians10 Save 10%)

www.Plow-Right.com (Brians10 Save 10%)

www.Ballard-Inc.com (Brians10 Save 10%)

www.EarthWay.com (Brians10 Save 10%)

www.RhinoHitch.com (Brians10 Save 10%)

www.SureCanUSA.com (Brians10 Save 10%)

www.ComfortTrim.com (Brians10 Save 10%)