The Modern Hairstylist ™ Podcast

Hiring a Virtual Assistant, Social Media Manager, etc.: How do you know when you're ready and what to consider


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Welcome back to The Modern Hairstylist podcast! In this episode, we'll explore how to determine if you're ready to hire a virtual assistant, social media manager, or any other support for your business. Last week, we focused on hiring personal salon assistants, but today we're diving into the behind-the-scenes roles that can alleviate your administrative burden. As someone who has managed and trained up to seven employees, I've learned through experience and education what it takes to lead effectively. If you're feeling overwhelmed with tasks beyond your hairstyling, this episode is for you.

Firstly, it's essential to ensure your business is already generating a healthy profit before considering hiring help. This financial stability ensures you can afford the additional expense without jeopardizing your business. Understanding and performing the tasks yourself initially is crucial. This knowledge empowers you to train others effectively, recognize success in the role, and step in when necessary. Before hiring, explore if technology can handle some of these tasks. Modern tools can be more efficient, reliable, and cost-effective than human help for certain repetitive tasks.

Next, decide if you're hiring someone to perform tasks as well as you do or someone who can outperform you in specific areas. The former often involves lower-level, time-consuming tasks that free you to focus on high-level growth activities. On the other hand, hiring an expert can significantly accelerate your business growth but comes with higher costs and reliance on that person's expertise. Always assess if the potential hire can provide a return on investment by saving you time or increasing revenue.

Finally, evaluate the affordability and potential return on investment of hiring support. Calculate the value of the hours you’d gain and determine if these would translate to business growth or personal well-being. Sometimes, investing in help is about maintaining a healthy work-life balance, which is equally valuable. By answering these questions and considering these factors, you'll be better prepared to make informed hiring decisions that support your business’s long-term success.

I hope this episode equips you with the insights needed to decide when and how to hire help for your business. Whether you're ready now or in the future, these strategies will help you streamline your operations and focus on what you do best.

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The Modern Hairstylist ™ PodcastBy Hunter Donia

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