A few weeks ago I formed a simple hypothesis: If I don't have to be right all the time, my life would drastically improve. That one idea cracked open a dam - and what came flooding out was an honest inventory of everywhere I'd been performing a version of myself I didn't actually choose.

In this episode I get real about what it means to de-influence your life and business - not just your content strategy, but the deeper stuff. The ideals you absorbed. The positions you never consciously took. The version of success you've been chasing that someone else built.

In this episode:

• The hypothesis that changed everything (and why "not having to be right" is actually the most intuitive move)
• The corner-of-the-house IG live that made me think "this is f**king ridiculous"
• What I actually want my life to look like — and why I'd been squeezing my life into a brand instead of the other way around
• How the influencer era sold coaches and healers a very specific (and very fake) ideal
• Why authenticity isn't a trend — it's the only response to a world that feels unreliable
• What de-influencing your business actually looks like in practice

Links + Resources:

• Read the full essay this episode pairs with: Read HERE
• Learn more about working with me: jenliss.com
• Follow along: @jennifer.liss_

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