With all the changes happening over at Twitter in the past year, it can be difficult to know whether or not it’s the right social media platform to use for your business. I’ll start by sharing that I do have a sincere love for Twitter, though I’m worried about its future. I joined in September of 2008; so my relationship with the platform has been consistent for almost 15 years.

It’s the place where I do the most direct connecting with my network, instead of simply scrolling and consuming content. Heck, if you want to be active on Twitter, you really need to learn how to Twitter chat in a way that builds connection, because spamming the platform with your sales and services will get you absolutely nowhere.

Do I have a clue of what’s in store for Twitter in 2023 (and beyond)? Absolutely not.

Will I stay on Twitter as all these changes keep taking place? I honestly don’t know. It’s going to really depend on whether or not the changes made still align with my personal and professional values. But I do hope that the spirit of what Twitter has been in the past 17 years continues somehow, and I think it can be an incredible business tool if used correctly, at least the Twitter that exists as of the time these show notes are published.

In this episode of the Talk Copy to Me podcast, writer and PR expert Michelle Garrett joins us to talk all about how she’s built her community on Twitter with the help of Chats, Spaces, and Twitter Communities. You’ll learn how to grow your network and why it’s so important to show up as a human first and a business second, regardless of what social media platform you use.

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Read the show notes and view the full transcript here: https://erinollila.com/how-to-twitter-chat-and-join-twitter-communities-with-michelle-garrett/

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Meet our guest expert, Michelle Garrett 

Michelle Garrett is a PR consultant, writer, and speaker who helps B2B businesses create content, earn media coverage for their brands, and position themselves as thought leaders in their industry. She’s the founder and host of #FreelanceChat on Twitter, a co-host of #PRLunchHour on Twitter Spaces, and a frequent speaker on public relations. Michelle was named among the top ten most influential PR professionals.

Learn more about her on her website or connect with her on Twitter and LinkedIn

Learn more about your host, Erin Ollila

Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.

When Erin’s not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, She Built This, and Photo Business Help