Building your Brand

How your pricing is affecting your brand with Susie Jackson


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There's not a small business owner alive who hasn't grappled with their pricing. Whether it's asking if you're too expensive, too cheap, too diverse, not diverse enough chances are you've Googled "What should I charge for XYZ" and ended up as confused as you were to begin with. 

That's why I wanted to chat with today's guest pricing mentor Susie Jackson. Susie shared her practical tips and financial knowledge with me as we dived deep into how pricing can negatively and positively impact your brand.

If you've been worrying about your pricing this is the perfect episode to dive into. 

Referenced in the episode: 

  • Susie's website
  • Susie's Instagram 

Thanks to today's sponsor Thrivecart (aff link).

This episode was written and produced by me and edited by Lucy Lucraft.

If you enjoyed this episode please leave a 5* rating and review! 

 

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Building your BrandBy Liz Mosley

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