Unleash the power of storytelling in your real estate business! Do you want to take your real estate business to the next level? Then, you need to master the art of storytelling. Great stories stick with us and make an impact and like the saying goes, "facts tell, but stories sell". In this episode of Hustle Humbly, Realtors Alissa & Katy share their secrets to using storytelling to craft compelling listing descriptions, connect with clients on a deeper level, and build a strong personal brand. You'll hear helpful stories and practical tips you can implement immediately. Plus, learn about Seth Godin's advice on storytelling and the importance of authenticity and vulnerability. Whether you're a seasoned agent or just starting out, this episode is packed with valuable insights that will help you build confidence and achieve success in your real estate business. Tune in now!

Leave us a review at ratethispodcast.com/hustlehumbly

Get your FREE Database Template

Email Templates 101: emailtemplates101.com

Build Your Own Business 101: hustlehumblypodcast.com/byob

Agent Systems 101: agentsystems101.com

All Resources: hustlehumblypodcast.com

Submit your topic ideas and toasts to [email protected].

Living in a place with a Homeowners Association(HOA) comes with many pros and its share of cons. Whether you're a seasoned Realtor or a first-time HOA homebuyer, understanding HOAs is crucial. We'll explore what HOAs are, how they operate, and what you need to know before buying a property within an HOA community. We are sharing the financial obligations including assessments, dues, and fines. We will dig in on restrictions and what to look out for as an owner or buyer in an HOA run community. Listen in to hear the challenges of being on an HOA board, potential mismanagement of funds, and the reality of thankless board positions. Plus, we'll touch on the drama that often unfolds inside neighborhood Facebook groups. Come back in two weeks when we share real-life HOA stories and thoughts from our listeners!

Leave us a review at ratethispodcast.com/hustlehumbly

Get your FREE Database Template

Email Templates 101: emailtemplates101.com

Build Your Own Business 101: hustlehumblypodcast.com/byob

Agent Systems 101: agentsystems101.com

All Resources: hustlehumblypodcast.com

Submit your topic ideas and toasts to [email protected].

Being a Realtor means you will spend a large portion of your working life putting out fires in your business. This episode is filled with stories and examples of the types of fires you will be faced with in this business. Alissa shares how posting about her "messy May" led to so many of you responding that transactions have been tough lately and filled with many obstacles to overcome. Right now nothing comes easy and getting to the closing table seems more challenging than ever. Unhappy with us or the market, we have never experienced this many disgruntled clients. We are ready to share how you can survive these same trials by fire in your business.

Leave us a review at ratethispodcast.com/hustlehumbly

Get your FREE Database Template

Email Templates 101: emailtemplates101.com

Build Your Own Business 101: hustlehumblypodcast.com/byob

Agent Systems 101: agentsystems101.com

All Resources: hustlehumblypodcast.com

Submit your topic ideas and toasts to [email protected].

Being a solopreneur, as most agents are, is isolating. Making real estate friends can be difficult, but can make all the difference for your business happiness. In this chat we are discussing the importance of a real estate support system and community. We are diving into the topic of work friendships and giving you our best tips to find and sustain meaningful real estate friendships. Where do you find new friends? Do they need to be in your office or your market? Can you find true support from an online friend? We are ready to answer all of your real estate friend questions. We are also sharing the list of ways to be a great cooperating agent. Being the agent other agents want to work with is a great way to strike up a new real estate friendship. Our mission to celebrate community over competition is truly celebrated in this episode all about our real estate friends!

Leave us a review at ratethispodcast.com/hustlehumbly

Get your FREE Database Template

Email Templates 101: emailtemplates101.com

Build Your Own Business 101: hustlehumblypodcast.com/byob

Agent Systems 101: agentsystems101.com

All Resources: hustlehumblypodcast.com

Submit your topic ideas and toasts to [email protected].

You've been out there telling everyone that you are ready to help them buy and sell, but how do you SHOW you are in real estate? Shockingly that social media post you spent hours on was probably seen by less than 5% of your friends/followers. Now you are sitting by the phone waiting for the business to roll in and it's crickets. In this episode we will give you tips on exactly how to show your sphere that you are an active agent ready and willing to help them. We aren't simply focusing on social media either. We are going to give you ideas for your email list, DMing, texting, calling and even snail mail! We are also issuing a challenge for you to stop saying "call me if you need to buy or sell a house". And asking an important question: What would you do if you couldn't post on social media for your business?

Leave us a review at ratethispodcast.com/hustlehumbly

Get your FREE Database Template

Email Templates 101: emailtemplates101.com

Build Your Own Business 101: hustlehumblypodcast.com/byob

Agent Systems 101: agentsystems101.com

All Resources: hustlehumblypodcast.com

Submit your topic ideas and toasts to [email protected].

Who could have guessed the movie we would most often quote in reference to real estate would be "He's Just Not That Into You"? As it turns out dating behavior parallels quite nicely to the situations we come across as agents. The romantic comedy "He's Just Not That Into You" gives a hilarious glimpse into the complexities of relationships. This dynamic can surprisingly mirror the interactions between real estate

agents and their clients. The world of real estate is filled with mixed signals, searching for signs, waiting for the phone to ring and the desperate need for honest communication. Join us for a fun chat about the movie that got Alissa through a break-up back in the day and continues to provide wisdom for our real estate businesses now.

Leave us a review at ratethispodcast.com/hustlehumbly

Get your FREE Database Template

Email Templates 101: emailtemplates101.com

Build Your Own Business 101: hustlehumblypodcast.com/byob

Agent Systems 101: agentsystems101.com

All Resources: hustlehumblypodcast.com

Submit your topic ideas and toasts to [email protected].

The most important principle they forgot to teach you in real estate school was client management. We are ready to share our definition and tips for utilizing client management in your real estate business. Knowing the importance of your true function in a transaction and being prepared to show up as the leader for your clients is a non negotiable. Not only will your clients appreciate you for this but you will make the transaction smooth for yourself as well as your cooperating agent. Listen in to hear our favorite group text etiquette, the 80-10-10 rule, what is happening in a frozen market and so much more! Never heard the term client management before? This episode is a must listen for you and all the agents you know!

Leave us a review at ratethispodcast.com/hustlehumbly

Get your FREE Database Template

Email Templates 101: emailtemplates101.com

Build Your Own Business 101: hustlehumblypodcast.com/byob

Agent Systems 101: agentsystems101.com

All Resources: hustlehumblypodcast.com

Submit your topic ideas and toasts to [email protected].

It's time for us to solve your real estate problems with a little podcast therapy! Join us for this recording of our Hustle Humbly Community live from April where we took our community members' questions and struggles and talked through the mindset shifts and solutions that could make an improvement. We are tackling the mental game of being on the real estate roller coaster, prospecting and nurturing buyers that aren't ready yet, dealing with being young and in a tough market, confidently sharing your worth, tuning out the noise and shiny objects especially as an agent with ADHD and so much more! No, we aren't real therapists, but we will give you our best advice and talk through some of the challenges that we all face as we navigate a career in real estate!

Leave us a review at ratethispodcast.com/hustlehumbly

Get your FREE Database Template

Email Templates 101: emailtemplates101.com

Build Your Own Business 101: hustlehumblypodcast.com/byob

Agent Systems 101: agentsystems101.com

All Resources: hustlehumblypodcast.com

Submit your topic ideas and toasts to [email protected].

The words you use in real estate can build trust or quietly burn it down. In this episode we are sharing the real estate communication tips, simple word swaps, and tone shifts that will instantly make you sound more professional, more confident, and more in control of your transactions, whether you are typing fast emails between showings or sitting at a listing appointment.

We are walking through the small swaps that make a huge impact: trading "thanks" for "thank you," dropping the word "just" from your emails, retiring "I think" and "I feel" when delivering price or advice, and finally letting go of "no problem." We even get into the difference between renting and leasing (and why that one word might cost you a client), why "correct me if I'm wrong" is sneakier than it sounds, and the right way to handle mistakes without losing credibility.

Plus, we get into mirroring your client's tone, why being a deliverer of data beats being the messenger of opinion, and why "y'all" is the most inclusive word in the English language. (Sorry, "you guys.") This is one of those episodes you might want to listen to with a notebook.

Here's what we cover in this episode:

- Why your words carry power and how tone gets lost in writing - "Thanks" vs. "Thank you" and why one feels like a hug and the other like a pat on the back - The case for retiring "thanks in advance" forever - Why removing "just" from your emails will completely change how you're perceived - "Sorry for the delay" vs. "Thank you for your patience" - Why "that's not my job" needs a swap (and the boundary police rant we couldn't help) - "This wasn't my fault" vs. "I can help fix this" - Why "I think" and "I feel" have no place in delivering price or advice (the data shows…) - "I'll try" vs. "I'm confident I can get this done by" - The trouble with "correct me if I'm wrong" and "I told you so" - Why "no offense, but" never needs a swap, it just needs to be deleted - "Is that okay?" vs. "Is that what you had in mind?" or "Let me know if I should proceed" - The renter vs. lessor lesson Katy learned the hard way - Mirroring your client's tone and excitement (and where AI auto-replies can help) - "No problem" vs. "Happy to help" and why your words shape your sense of value - "I don't know what to do" vs. "Here are some options" - "Oops, my bad" vs. "Great catch, I'll fix that right away" - Inclusive language swaps: y'all, typical, underrepresented, legacy - A few silly office-meeting word swaps to keep you giggling

Key quotes from this episode:

- "You don't need to apologize for doing your job." Katy - "I'm not the data, I'm not the market. I'm just the deliverer of the news." Katy - "Don't ever show up with a problem with no potential solution." Katy - "Be solution oriented, not problem or blame oriented." Alissa - "Sometimes the best swap is nothing. Be quiet." Katy

Products, people, and previous episodes mentioned:

- Glamour article by Chelsea Stone on removing the word "just" from your emails - "He's Just Not That Into You" (the bar scene we couldn't stop laughing about) - Pretty Woman ("If I forget to tell you…") - Email Templates 101 - Chick-fil-A "my pleasure" inspiration

If you enjoyed this episode, share it with another agent whose emails could use a little fluff. And don't forget to send us your toast at [email protected].

Leave us a review at http://ratethispodcast.com/hustlehumbly

Get your FREE Database Template: http://hustlehumblypodcast.com/starthere

Email Templates 101: http://emailtemplates101.com

Agent Systems 101: http://agentsystems101.com

All Resources: http://hustlehumblypodcast.com

Submit your topic ideas and toasts to [email protected]

Music:

Straight A's by Connor Price → https://connorprice.shop/

The Good Life by Summer Kennedy → https://soundcloud.com/summerkennedy/the-good-life

Be The One by Matrika → https://uppbeat.io/t/matrika/be-the-one

Is real estate automation the answer to all your problems? Spoiler: not even close. In this episode we are pulling back the curtain on the "set it and forget it" promises that keep getting sold to agents and getting real about what you actually can and cannot automate in this business.

There is a difference between systems, tools, and automation, and a lot of agents are out here trying to automate the part of the job that is literally the job: being the human. We are talking about why CRMs aren't a magic fix, why automated home searches lose clients, the appraiser-replacing AVM emails showing up in our inboxes, and the slippery slope of Redfin's new AI assistant that "just happens to" hand buyers off to a Redfin agent.

But it is not all anti-automation. We are also walking you through an incredible ChatGPT prompt from Jimmy Burgess that can completely level up your next listing presentation, plus the tools we do actually love and where AI fits as a tool instead of a replacement for you. If you have been wondering whether there is an easy button, this is the episode.

Here's what we cover in this episode:

- The difference between systems, tools, and real estate automation (and why mixing them up is costing you) - Why the "set it and forget it" CRM dream keeps failing - Alissa's confession about chasing every CRM free trial before going back to her spreadsheet - Why automated home searches have buyers firing their agents - The new AVM "AI appraisal" emails showing up at the closing table - Why Redfin's new AI assistant is really just a buyer-handoff machine - The 12 things ChatGPT said agents could automate and what we actually think about each one - Why automated Instagram DM responses are a dealbreaker for connection - The data-sharing concerns nobody is talking about when you use third-party CRMs - Jimmy Burgess's full ChatGPT prompt sequence to dominate your next listing appointment - Why AI is a tool, not a replacement, and how to use it without sounding like a robot

Key quotes from this episode:

- "If you set it and forget it, you will forget your client." Alissa - "If you're afraid that a computer can do your job, then you're not doing enough." Katy - "You can use tools to make your work easier, but you still have to do the work to implement them and to use them well." Katy - "I don't want to pay your BS fee to get a fake appraisal." Katy - "Either way you're going to work. If you're trying to make money you have to work." Alissa

Products, people, and previous episodes mentioned:

- ChatGPT - Jimmy Burgess article on using ChatGPT for listing presentations - Trello (Alissa's buyer pipeline system) - ShowingTime - Dotloop - Skyslope - Zillow iBuyer - Redfin's "Ask Redfin" AI assistant - AVM (Automated Valuation Model)

If you enjoyed this episode, share it with another agent who keeps falling for the easy button. And don't forget to send us your toast at [email protected].

Leave us a review at http://ratethispodcast.com/hustlehumbly

Get your FREE Database Template: http://hustlehumblypodcast.com/starthere

Email Templates 101: http://emailtemplates101.com

Agent Systems 101: http://agentsystems101.com

All Resources: http://hustlehumblypodcast.com

Submit your topic ideas and toasts to [email protected]

Music:

Straight A's by Connor Price → https://connorprice.shop/

The Good Life by Summer Kennedy → https://soundcloud.com/summerkennedy/the-good-life

Be The One by Matrika → https://uppbeat.io/t/matrika/be-the-one