Dear Real Estate Santa, we have just a few things on our list…

Join us to find out what they are and then tell us yours on social media!

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Real estate headlines have been the norm for decades. 

Seems like real estate stories have really exploded into the headlines lately, but this is nothing new. The media loves to shine a spotlight on what is happening in the world of real estate whether they get it right or not. As agents it is our job to know what is happening in the world of real estate headlines and news stories so that we can guide our clients and the public accordingly. The largest financial instrument for most people is their home and when the headlines skew toward gloom and doom the public reacts causing a ripple effect through the market. In this episode we share what is happening in the headlines now and how we can navigate questions from the public.

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How plants can be used in your real estate business from staging to gifting, a chat with another Realtor plant lady, Stacey Lane.

In this episode we are joined by former florist turned Realtor, Stacey Lane. Stacey has years of experience dealing with people's emotions and life transitions in floristry and now real estate. She has studied design elements, trends, horticulture and marketing and she is merging her strengths from those areas to positively impact her real estate career. Using flowers and plants in a home or office creates an atmosphere of warmth, reduces stress, increases creativity and relieves anxiety. There's an emotional connection to flowers and plants that evoke fond memories. Stacey lives in the beautiful Pacific NW between Seattle and Portland. The view out of her office window is of the Columbia River. She feesl grounded and inspired living there. She lives with her husband of 10 years who is her partner in everything. She has 4 biological children and 2 bonus daughters, all of them grown up now. 

We loved having this chat with Stacey and diving into all of the benefits of using plants in our real estate businesses. We talk about using plants for curb appeal, gifting to clients, staging indoors and so much more. We hope after this chat you’ll feel inspired and ready to add more plant life into your real estate life.

Find Stacey here: FB - Stacey Rae Lane, IG - elite.real.estate.lane, Youtube - @rollingrealtor

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Get the full list of numbers you should track in your real estate business and let those numbers guide you in setting your goals.  

It’s that time of year again that you either love or dread: business planning and goal setting for the next year. In this episode we dive into the real down and dirty on exactly WHAT numbers you should track and how you would use those numbers to impact your future business. We are covering some of our favorite tracking creations like the career overview and transaction comparison sheet plus some of the tracking tools we’ve learned from others over the years. What do you need in your business plan? We will tell you! How can you keep track of your business budget? We’ve discussing that too! How do you keep track of your marketing dollars and decide if they are working? The answer is in this episode too! You know we love using data with our clients and if you want to treat your business like a business then you need to be using data to do that too! Let’s get ready for next year the best way we know how: by reviewing what worked and what didn’t this year. 

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Standing out in your real estate business using tools, best practices, and great customer service is the key to long term success!

You open your mailbox to find the third mailer this month from another one of your agent neighbors. UGH! You shake your head, drop it in the recycle bin and consider moving to a less saturated market. Then you start thinking maybe it’s time you sent a similar mailer, so you can compete. In this episode we save you the move and the wasted marketing dollars and give you real ideas for standing out from the crowd. We know there are a lot of agents out there, but none of them are you and lots of them leave quite a bit to be desired in the business department. Standing out may be easier than you think! Listen in to find out our top 9 ways you can stand out from the crowd that cost you nothing or at most the price of a stamp. And in the immortal words of Dr. Seuss, “Why fit in when you were born to stand out?”

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Reaching out to your database, building relationships, & growing your business with your real estate database during the holiday season doesn’t need to be hard!

You added all your friends, family, and past clients to your database, filled out half of their correct information and just put it on a shelf to collect dust. Well, friend, it’s time to dust off that database and get serious about working repeat and referral business in the new year. The best way to get started is by cleaning up or starting your database and getting at least one contact done this holiday season. There is never a better and less creepy time to ask someone for their address, so let’s do it. In this episode we walk you through the cleaning process and give you a great list of ideas for contacting your people. You can make this happen with little to no money spent, so don’t let your business finances stop you. We also give some great ideas if you’d like to take this a bit further for the holidays and host an event, do a pop-by, or give client gifts. And, in celebration of Thanksgiving we’d like to say how thankful we are to have you as a listener! We are grateful for your continued support and we wish you all the best this holiday season!

If you are just getting started grab our database spreadsheet template and who do you know list here!

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If you do one thing to celebrate Veteran’s Day this year, let it be listening to this episode of Hustle Humbly. Our veterans have selflessly served our country and now we can return the favor by serving them. As our guest says today, “Realtors are the gate keeper’s to home ownership” and we need to take that seriously especially with our veterans. Our jaws were on the floor learning the ins and outs of VA home loans and debunking so many commonly accepted myths. We loved welcoming veteran and agent, Samantha Catterall and one of her lender partners, Liz Going. 

Liz Going is a Local Mortgage lender who has made it her mission to serve those who have served.  Liz has never served but comes from a family with a long military history including several family members who have served this country, and is passionate about being an advocate for her military borrowers in the marketplace. Liz has earned several VA accreditations including the Certified Veteran Mortgage Advisor title, and has become one of the top local VA lenders in the state of New Hampshire. Through advocacy and educational courses for real estate agents, Liz shares in an effort to promote Veteran Home Ownership in the state of New Hampshire and help bust the myths surrounding the VA loan.

Samantha Catterall, a true New Hampshire native, enlisted in the Vermont Army National Guard after high school, specializing in supply. With a degree in Business Administration and a flair for Interior Design, Samantha transitioned into real estate two and a half years ago. She is currently a Realtor with Keller Williams Coastal and Lakes & Mountains on the Legacy Group Team. Notably, half of her clientele are fellow veterans, a testament to her understanding and connection within the veteran community. Rooted in the Granite State, Samantha weaves her military discipline, education, and design sensibilities into a successful and community-focused real estate career.

Don’t miss our 5 days of deals this week! Visit hustlehumblypodcast.com/deals to find out more.

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Unlocking Success: Exploring Broker Pitfalls and Strategies for Real Estate Excellence

Being a real estate broker is a tough job! Managing people for a living requires a special level of patience and care. In this episode we talk about where brokers might have opportunities to improve their businesses and the lives of their agents. From fostering community to mentorship programs to recruiting, we are diving into the world of being a real estate broker from our agent perspective. What parts of the industry seem fully focused on making money and where do the agents get lost in the shuffle? We know brokers have to recruit to keep the business thriving, but where is the line between growing the agents you have and looking for more agents to fill the building. What about education? When is it not enough? Can it be too much? We are ready to talk about all things real estate brokerage and we truly hope there will be some ideas that our broker listeners will find useful for their offices! We love both of our brokers and want more agents out there to feel the same way! 

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DISCLAIMER: If you are triggered by death, crime, paranormal activity and general creepy stuff, then this is not the episode for you. We meant no disrespect to the deceased referenced in the show. With that being said we tell some seriously wild listener submitted stories and we have quite a few laughs. We had a hard time getting through some of these due to general icks and a few cases of the uncontrollable giggles. We learned a lot about our listeners including they are incredibly brave, sometimes to a fault, and are excellent writers. In honor of their writing prowess and the O.G. scary story teller, Edgar Allen Poe, we play a little game of “name that short story”. If Halloween week brings out your love for all things spooky then this episode is for you!

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We are back again with a list of FREE tools and activities you can be using right NOW to grow your real estate business. What are our favorite free technologies that we are using today? Where can we spend time to get the best results for the lowest cost? What’s the number one free resource that agents are constantly complaining about or avoiding altogether? We are digging in and sharing all the goods! From A.I. to good ole fashion spreadsheets we are covering a lot of ground. As the market slows for the winter and in response to market conditions, now is the time to audit our business spending and see where you can cut. The good news is there are lots of free tools available to us to keep our business running and growing even when we decrease our business spending!

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